Intro To Mobile Apps

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Gave a 15 minute intro to mobile applications to some IT execs and wanted to share.

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Intro To Mobile Apps

  1. 1. Image credit Apple Inc http://www.apple.com/ipad/business/ipad-at-work/presentations.htmlJoe Wheeler – jwheeler@ignew.com – 502-272-1121 1
  2. 2.  What is a mobile application? Mobile adoption and statistics Why build a mobile application? What should your mobile app do? Native application or mobile site? Can you build it? Distribution Joe Wheeler – jwheeler@ignew.com – 502-272-1121 2
  3. 3.  Application software developed for handheld devices (smart phones &tablets) http://en.wikipedia.org/wiki/Mobile_application_development Apple Android HP Blackberry Windows 7Joe Wheeler – jwheeler@ignew.com – 502-272-1121 3
  4. 4. Joe Wheeler – jwheeler@ignew.com – 502-272-1121 4
  5. 5. Joe Wheeler – jwheeler@ignew.com – 502-272-1121 5
  6. 6. Joe Wheeler – jwheeler@ignew.com – 502-272-1121 6
  7. 7. Total Apps Downloads $ To Developers $ To Apple 425,000 14,000,000,000 $3,000,000,000 $1,300,000,000 Total Apps Downloads $ To Developers $ To Google 200,000 3,000,000,000 $21,000,000 $0Joe Wheeler – jwheeler@ignew.com – 502-272-1121 7
  8. 8. Engage with customers Make $$$ Advertise and notify Disrupt an aging industry Image credit Square Inc https://squareup.comJoe Wheeler – jwheeler@ignew.com – 502-272-1121 8
  9. 9. Create internal efficiencies Integrate through APIs Enable mobile workforce Solve your own problemsImage credit EVERNOTE http://evernote.com Joe Wheeler – jwheeler@ignew.com – 502-272-1121 9
  10. 10.  Determine your use cases › What are my problems › What can be improved › Who should use it › Is there an app already that already does it Write a mobile strategy statement Determine ROI Joe Wheeler – jwheeler@ignew.com – 502-272-1121 10
  11. 11. Apple Android Objective-C Java Windows 7 HP .NET Mobile Web Site JavaScript Any web language C, C++ Optimized for mobile m.flickr.com amazon.com/gp/aw/h.html Blackberry JavaScript HTML5 CSSJoe Wheeler – jwheeler@ignew.com – 502-272-1121 11
  12. 12.  Do you have mobile dev experience › Native mobile languages › Mobile development platforms/interpreters › Multiple operating systems Managing developers license Application updates and security Application distribution, marketing Joe Wheeler – jwheeler@ignew.com – 502-272-1121 12
  13. 13. Joe WheelerDirector, New Business Development & CommunicationsigNewjwheeler@ignew.com502-272-1121Joe Wheeler – jwheeler@ignew.com – 502-272-1121 13

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