Face book marketing for the self employed

FaceBook Marketing for the Self-Employed Joe Spake

Planning
What do you do?
How personal do you want to be?
What’s interesting about your business?
What are your goals?

Planning
What about Content?
Humor
Photos
Video
Blogging
News
commentary

Building your page Choose the type of page and fill in the blanks

Building your Page
Fill in information completely
Add a profile picture
Good description of your Business
Contact information

Bells and Whistles
Applications (Stealing )
Pictures
Video
Tabs
Boxes
Learn FBML

The Buzz
Add some interesting content about your business
DON’T SPAM YOUR MESSAGE!
Tell your friends
Ask your friends to tell their friends
Get a custom URL http://facebook.com/username
FaceBook Ads

Engage!
Check your page often
Respond
Engage
Be nice
Ask open ended questions that encourage response

Evaluate Insights: Powerful analytics tools that only the page owner can see. Check your “likes” and demographics and engagement level of your visitors and “likers”

Repeat
What works? What doesn’t?
Are you meeting your goals?
Are you engaging?

Repeat
What works? What doesn’t?
Are you meeting your goals?
Are you engaging?
Are you making any money on this crazy social media stuff?

Happy FaceBooking!
Joe Spake
http://www.slideshare.net/Joe Spake

Face book marketing for the self employed

by Joe Spake on Nov 13, 2010

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Face book marketing for the self employed — Presentation Transcript