Twitter for Business Professionals - Presentation Transcript
WIIFM? Build a list of people who know you, like you, and trust you; Turn them into a list of Rabid Buyers; Find proven, top-performing products that you can introduce to your rabid buyers, creating an ongoing, growing income; and Lock a JV deal with seasoned marketer anywhere in the world.
What is the biggest challenge you face in your business?
List Building – It’s ALL In The List Right?How do you currently build your list?
Types of Lists 1. List of BROWSERS, TIRE KICKERS (of little use)2. List of BUYERS (very valuable!)
How do you create a list of rabid buyers?
To be a list of buyers they must know you, like you & trust you. Before anybody buys anything from you, they must buy you first.
How do you get them to: 1. Know you;2. Like you; and3. Trust you;
Social Media is the Key!
Did you ever buy something from someone you like, in spite of the fact that it was maybe not such a great product?
Did you ever NOT buy from someone you Don'tlike even though you knew the product was excellent?
THE INTERNET HAS FINALLY EVOLVED!!! Demi Gods are Done – Isn't it great? New wave of marketing is total transparency.
1 hour / week Data from Social Media Marketing Industry Report by Michael Stelzner March 2009
Social Media is the Key...But... WHO’S THE BIGGEST PLAYER IN SOCIAL MEDIA?
Undeveloped TwitterMuscle Well- Developed TwitterMuscle
WIIFM -> Why should I Twitter?
that you can
Who’s using Twitter to find listeners & build lists?
Why Is Twitter So Huge?
You can build a list of LISTENERS People who: Know You; Like You; and Trust You...
Susan Preston
Ron Davies
So, what if you had a list of social media LISTENERS of people who know, like & trust you...
And what if you had a method to transfer that list of social listeners into a marketing listof buyers...
WHAT WOULD IT BE WORTH TO YOU?
Traditional list marketers know that each name on a marketing list you should earn you about $2/month...
But...there are people in this room right now that average $6 to $8 /Month Per Person because of their RELATIONSHIP
Relationships are NOT a one-way deal...Monologues simply are not capable of building relationships..
You CANNOT build a rapport through ad copy or email... It MUST be a two-way dialogue, and it must be INTIMATE...
Secret Weapon: If you have a relationship with a customer you can go up against the best ad copy guy on the planet &WIN!
JV Wonderland... Follow big players, and who they follow, building a network of players that know, like & trust you. Develop relationships with them. What other place exists where you have direct access to the top ducks in YOUR business? Let me give you an example... Email, Phone, VA’s, Support, etc.
JV Wonderland... Which way do you network? UP!!! Mentors, Coaches Leaders, Mavens
When you get their ears and eyes, & they come to have a look at your profile, what do you:- Look like?- Sound like?- Quack like.... aduck? LOL
Do you look, sound, & feel like a PRO?
In order for them to consider you, your Twitter presence, image, & profile MUST be a professional reflection of you. So what are you reflectingright now?
With Twitter, you can take a real shot at the brass ring ;)You can reach the person of influence that you need to take your business to the next level.Would it make sense to get it right the first time, knock their socks off, dazzle them, & lock that killer JV deal?
What Would It Be Worth? To land a JV deal with just one seasoned marketer?
How to use Twitter for business continues to stump more
How to use Twitter for business continues to stump savvy Internet marketers. Sharing stage with Joel Bauer, Susan Preston and Ron Davies of TwitterMuscle.com share their killer techniques for building a list of rabid buyers using only Twitter. Powerful stuff. less
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