Your SlideShare is downloading. ×
0
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Don't Take a Gun to a Drone Fight: How Agile & Lean Will Save Your Agency

340

Published on

Your agency can't push out content quick enough & production loops are getting tighter & tighter. An adaptive workforce is easier said than done, but if you don't begin integrating agile & lean …

Your agency can't push out content quick enough & production loops are getting tighter & tighter. An adaptive workforce is easier said than done, but if you don't begin integrating agile & lean thinking into your agency DNA, you're going to continue to go the way of the dinosaur (if you haven't already).

1 Comment
0 Likes
Statistics
Notes
  • Be the first to like this

No Downloads
Views
Total Views
340
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
5
Comments
1
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. How agile & lean workflow will save our dinosaur asses Don’t Bring a Gun to a Drone Fight
  • 2. Welcome to The Future... Welcome to the Future
  • 3. Things are complicated. Let’s admit that we can no longer predict what your brand will need tomorrow... let alone in a year
  • 4. “Everybody has a plan until they get punched in the face.” ― Mike Tyson
  • 5. PREDICTION VS DISCOVERY
  • 6. AGILE vs WATERFALL
  • 7. “There aren’t enough bugs.” -Sergey Brin (Less Bugs=not shipping)
  • 8. Algorithm SOFTWARE = BRAND?? Quote
  • 9. •• Rod Trad (RED THREAD)
  • 10. “This company is yours to steer. Toward opportunities and away from risks. You have the power to green-light projects. You have the power to ship products.”
  • 11. This idea doesn’t come from a brand manager
  • 12. (a ovie) agile m n
  • 13. STOCK & FLOW Barkley Traditional System Infernal Machine Community Managers
  • 14. 5 False Gods of Agile Storytelling
  • 15. 1. Process Is Evil
  • 16. Process is the Plan
  • 17. “The only secret of magic is that I'm willing to work harder on it than you think it's worth.” -Penn Jillette
  • 18. 2. Preciousness (Stop screwing w/ it & SHIP IT!!!)
  • 19. 3. If you build it... (Your content needs distribution, or nobody is going to see it)
  • 20. 4. They Love Us... (Nobody gives a shit until they need you, so context becomes central)
  • 21. (Instant gratification is a virus) 5.

×