My talk from LOGIN2009. You might want to stop partway through and watch this video: http://www.youtube.com/watch?v=BUOHfVXkUaI

1. What Augmented Reality Means
for Game Developers
Joe Ludwig
joe@programmerjoe.com
http://programmerjoe.com

2. “If you ask me, ‘What’s the UI in
five years?’ It’s a pair of glasses.”
Tim O’Reilly

3. Mobile Internet

4. Active Users of Mobile Internet
40.4
29.7
22.4
July 2006 May 2007 May 2008

5. Active Users of Mobile Internet
(guesstimate)
11
40.4 40.4
29.7
22.4
July 2006 May 2007 May 2008 May 2009

6. Observed Mobile Bandwidth
3G WiMax

7. Dumb Pipes

11. Moore’s
Law

12. Displays

15. “The best form of birth control I’ve ever used.”

18. Geolocation

21. What can I buy?

22. 2009

23. 2014

24. 2019
?

25. Existing Applications

30. Potential Applications
(Programmer Art Ahead)

33. West Crockett

35. Destination:
1234 Main St.

36. 13 17
6

39. Jane Doe
Director of Business
Development
BigCorp Industries
July 2010 – FOO Camp
Aug 2009 - BigCorp leadership
retreat

40. Amazon.com:
(43 reviews)
$10.85 – In Stock
BarnesAndNoble.com
(4 reviews)
$15.95 – In Stock
Ebay.com:
15 listings
$0.99 to $10.90

41. Jenny Smith
(7 reviews)
Available, Never Married
Loves kids
Hates dogs
Had two dates with your
friend John Doe last year.

43. Augmented Reality Games

44. Roku’s Reward
See the video at:
http://www.youtube.com/watch?v=BUOHfVXkUaI

47. Performance
Time

48. What Happens to the Desktop?

55. “We always overestimate the change that will
occur in the next two years and underestimate
the change that will occur in the next ten.”
Bill Gates

56. Questions?
Joe Ludwig
joe@programmerjoe.com
http://programmerjoe.com