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Final session: Steve Herrmann, editor, BBC News Online
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Final session: Steve Herrmann, editor, BBC News Online

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Transcript

  • 1. news rewired session: Collaboration in digital journalism Steve Herrmann Editor, BBC News online bbc.co.uk/news
  • 2. Linking
  • 3. Linking
    • On track to meet the target of doubling external click-throughs by 2013
        • Q3 2010 monthly average 2.9m click-throughs
        • Q3 2011 monthly average 6.1m clicks-throughs
    • Around one-third go to other news sites via ‘Moreover’ – the technology behind the ‘From Other News Sites’ box on many BBC News stories
    The Daily Mail website gets around 80,000 referrals per month from the BBC News site, not including those that go via Moreover The top destinations for external click-throughs are affected by the top stories that month, e.g. in February there was news of the street-level crime maps being published, ITV footage of an elderly lady confronting armed robbers and stories about tickets for the Olympics in 2012 January 2011 February 2011 March 2011 1 c.moreover.com c.moreover.com c.moreover.com 2 www.education.gov.uk www.police.uk www.edisposals.com 3 www.youtube.com www.itv.com www.tickets.london2012.com 4 www.dailymail.co.uk www.dailymail.co.uk www.dailymail.co.uk 5 swapathon.co.uk www.london2012.com twitter.com
  • 4. Linking
  • 5. Live coverage and linking
    • Ingredients:
    • Breaking news
    • Live streaming + video loops
    • Latest developments + key points
    • Best BBC links
    • Latest images
    • Users’ accounts
    • Best of web and social
    England riots: Live page 11.7m pageviews on 9 August more than 20 million over the week
  • 6. Sharing and data Eurozone in crisis http://www.bbc.co.uk/news/business-13366011 Education league tables http://www.bbc.co.uk/news/special/education/school_tables/primary/10/html/302.stm  
  • 7. Social
  • 8. Correspondents
    • Digital and broadcast
  • 9. Digital newsgathering
    • Tour of Tahrir Square – by smartphone
  • 10. Steve Herrmann Editor, BBC News online [email_address] @BBCSteveH Thank you