Change the Future: Borrowing Ideas, Design, & Strategy From Beyond Academia

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Change the Future: Borrowing Ideas, Design, & Strategy From Beyond Academia

  1. 1. @joelgoodman CHANGE FUTUREthe
  2. 2. AUSTIN, TEXAS ★ Tacos ★ Tech ★ Music ★ Design
  3. 3. JOEL G GOODMAN @joelgoodman
  4. 4. braverymedia.co @braverymedia
  5. 5. Borrowing Ideas, Design, & Strategy From Beyond Academia
  6. 6. what do you consider yourself professionally?
  7. 7. mathematics training legal precedent Engineering psychological research social issues city & urban planning Economics & Business Medical Research public health education training Science Advances media & cultural analysis divinity & religious issues communication theory
  8. 8. BUT the prestige of digital work is ALWAYS OWNED BY SOMEONE ELSE.
  9. 9. truth? we Beg, Borrow, & Steal our web strategies
  10. 10. LET’S LOOK AT TECH BLOGS
  11. 11. LET’S LOOK AT Airlines
  12. 12. The Sad News
  13. 13. Despite all of the data
  14. 14. we like... Sliders lots of jargon all the navigation giant hero images
  15. 15. We Got trolled
  16. 16. A change in thinking.
  17. 17. Think like a hacker
  18. 18. WAIT, WHAT?
  19. 19. It was like a game to me; like a hacker, trying to find new ways to do things. Photo by Michael Bulbenko 7 October 2013 / #heweb13
  20. 20. ...using your mind to come up with original actions. Thinking instead of always following what the book says—that’s real thinking. Deep thinking. Photo by Michael Bulbenko Steve Wozniak 7 October 2013 / #heweb13
  21. 21. This from a 
 bottom-line focused company
  22. 22. and then…
  23. 23. #hustleishope
  24. 24. Creative thinking breeds risky ideas (in a good way).
  25. 25. If you take a risk and it works, everyone will copy it.
  26. 26. Interesting Things.
  27. 27. Interesting Things.
  28. 28. http://packagrapp.com
  29. 29. http://packagrapp.com
  30. 30. Interesting Things.
  31. 31. What 
 about yoU?
  32. 32. INSPIRATION dribbble.com smashingmagazine.com alistapart.com
  33. 33. How can you help set Your work apart? (and your other questions)
  34. 34. braverymedia.co @braverymedia

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