Sell You: 20 Tips to Create a Powerful Personal Brand - Joe Girard

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If you want to stand out from the crowd and be known for something, work on your personal brand. Grow your network, build genuine connections, and get noticed. This was originally a 62 page ebook at http://joegirard.ca

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Sell You: 20 Tips to Create a Powerful Personal Brand - Joe Girard

  1. 1. SELLYOU: 20 Tips to Create a
  2. 2. CONTENTS
  3. 3. WHO ARE YOU? Joegirard.ca
  4. 4. Joegirard.ca “ ’ ’ ’ ’ ‘ ’ ’ ’ ”
  5. 5. • • • Joegirard.ca
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  7. 7. It’s not because they’re not interested. It’s because you’re not interesting. Get
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  23. 23. Some call it an elevator speech or 30 second pitch. Really, it’s just what you say when people ask What will you say that gets a reaction? • What do you in? • Who are you looking to with? • How can you best others? • Use the before/during/after approach o What is your background? o What has you excited right now? o What would you like to create in the future? TIP: Start from a place of Joegirard.ca How Great Leaders Inspire Action Simon Sinek’s TED Talk:
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  27. 27. Joegirard.ca • • • • • •
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  47. 47. As you progress with your brand, speak with more people, and test and evaluate your online presence, have some fun working on getting better. Remember that there’s always someone who has been doing it longer than you have, but once you start applying new skills, you will always be ahead of others. So don’t compare yourself to those who seem to have it all figured out. Look up to them, and learn from them. Read more books, ask more questions, challenge yourself more often. Enjoy the journey! Joegirard.ca
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