CultureofFuture.com: Lo-Carbon Lifestyle Trends

LoCarbon Lifestyle Opportunities in Redesigning How We Live, Work and Play

Global Content From - -Helsinki LoCarbon Trends -Istanbul, New Retail -Mumbai, Brands Making Meaning -Hong Kong, Greening Trends -Brazil, Architecture & Design -San Francisco, Youth Culture -NYC, Global Trends Vital research resource: OUR CHOICE, Al Gore

THINK GLOBALLY, ACT LOCALLY THINK LOCALLY, ACT GLOBALLY

Economic Crisis Brings Mass Reinvention CRISIS. OPPORTUNITY? . Credit: Trendwatching.com

What are we facing?

What Are We Facing? “Global Warming is considered the greatest market failure of humanity.” “There’s something inherently wrong treating the earth like a business liquidation.” “The GPN measures all but what seems to matter most.” -Robert Kennedy We credit the Guide To Global Warming pages to: OUR CHOICE by Al Gore

What Are We Are Into? There Are 6-7 Different Types of Air Pollution To Care About: Major: 1.  Carbon Dioxide from burning coal, oil based natural gas, diesel jet fuel 2.  Carbon Dioxide from the transportation industry, electricity heating, forests burning, 3. Methane from livestock and landfill decay fugitive emissions 4. Black Carbon from burning forests, grasslands, cooking fires Other Players: 5. Nitrous Oxide and 6. Carbon Monoxide – more toxic, from agriculture 7. Halocarbons from industry are much less but a thousand times more toxic

The Situation We Are In 40% -Modern agriculture is the greatest source of global warming due to deforestation primarily, soil erosion and pesticide use -Rice and livestock are the big leaders in this CO2 damage -We are at the brink of the 6th great extinction as a result -Reforestation and replanting makes a big difference -It takes 10 calories of energy from fossil fuels to produce 1 calorie of food -It takes 7lbs of plant protein & 6,000 gallons Of water to produce 1lb of beef. -Industrial livestock waste is so toxic that it Cannot be used for fertilizer

The Situation We Are In 10% 10% of pollution comes from the transportation industry. -The industry has been slow in shifting in the US due to powerful and greedy lobbyists in the government -The hybrid is taking off with complications in the battery -The economy is forcing the US to move to smaller cars -China and India are rising as a problem in this area -The electric car once seen as “dead” is now a contender

The Situation We Are In 5-7% -Unexpectedly, cement and concrete are contributors. -In the process CO2 is emitted and will off gass as time goes by. -Small amounts are reabsorbed over long periods of time

The Situation We Are In Solutions Unending elements & the movement toward UNLIMITED natural power: -Sun powered with silica/sand -Dirt powered batteries -Water powered forces -Wind powered forces

The Situation We Are In Solutions Education of girls is seen as the solution driver to keep families living at higher levels of education generation to generation and to keep population levels down. SUPERSMART ENERGY GRID: -The US loses more than $206 billion a year in power waste. -Plans are being proposed now to redo the US grids while Europe and Africa innovative super grids of energy are being discussed.

INFLUENCERS: Robert Redford, America In Flux

INFLUENCERS: Al Gore & Stewart Brand, America In Flux 1960s

Coming Down to You And Your Passion Community. Edible Schools, Alice Waters

Coming Down to You And Your Passion Community. Global Urban Gardeners, Guerilla Gardeners, Greening Ghettos, Rootop Green, Victory Gardens…

Coming Down to You And Your Passion Community. Create your own collective, series…

Coming Down to You And Your Passion Community. Education in Community Creation

Coming Down to You And Your Passion Community. Reuse Design and Innovation

Coming Down to You And Your Passion Community. Social Knowledge Sharing/Community Building

Coming Down to Innovation Drivers. Trend Toward Endless Energy

INFLUENCERS: Creative Energy Sources ENDLESS GEOTHERMAL: -Potential to create 280,000 times the annual consumption rate for the US or a 30 year supply -No CO2 emissions, unlike solar and wind it is 24/7 -Smallest footprint of all solutions

INFLUENCERS: Creative Energy Sources Endless Wave Power

INFLUENCERS: Creative Energy Sources Algae Biofuel

INFLUENCERS: Pop Tech and TED Inno-ventors Green Inno-ventors

Inno-ventors: Tagging Your Trash To The Landfill The Trash|Track project, done in partnership with Waste Management “removal-‐chain”. Supply chain has become increasingly eﬃcient (and well-‐documented), but waste management is not. -‐Invited members of the SeaGle community to tag their garbage, researchers tracked its movement. -‐Currently have ~2,000 objects tagged and expect to tag another 1,000. The early results are now on display as a show at the SeaGle Public Library. -‐An awareness of where your garbage actually ends up could have great impact on changing behavior.

Inno-ventors: Biochar, Refeeding A Depleted Earth Jason Aramburu, founder of re:char -‐ developing soluSons to ﬁght climate change. -‐Aramburu was working on “clean coal”, when he realized the term was an oxymoron. -‐This lead him to create Biochar, a substance by-‐product of agriculture (husks, stems, etc.): basically charcoal made from natural waste products. -‐Biochar acts as a great soil amendment (highly needed today with soil depleSon and erosion) and reduces amounts of CO2 in the air concurrently.

Inno-ventors: Challenging Styrofoam Eben Beyer, a 2009 Poptech Fellow, is the CEO of EcovaSve Design, which seeks to address the issue of how to reduce the usage of styrofoam (or as Beyer calls it, “toxic white stuff”). Beyer’s vision is to use the naturally-‐occurring mycelium (from the roots of mushrooms) and replace styrofoam with 100% compostable material. With this material, 10 Smes less CO2 is emiGed in the atmosphere. Beyer invites everyone to send pictures of unnecessary use of styrofoam to stop@toxicwhitestuff.com in an effort to raise awareness about this issue.

Inno-ventors: Art And The Oceanic Trash Patch Chris Jordan is a photographer who documents consumerism a`ermath. -‐The giant garbage patch art to bring home, make it real to consumers -‐Used 2.4 million pieces of destrucSve oceanic plasSc from the giant garbage patch to create a massive-‐scale recreaSon of a portrait of the ocean. PlasSc in the ocean is destroying habitat, killing wildlife in the most remote regions.

Inno-ventors: Dirt Powered Battery 2009 Poptech Fellows Aviva Presser Aiden and Hugo Van Vuuren are the creators of Lebone, a dirt-‐powered baGery. The baGery, which was created for the base of the pyramid populaSon, uses microbial fuel cells to generate energy. The baGeries can currently power an LED light, and soon able to also power radios and cell phones.

Inno-ventors: Nike Considered Design Nike’s first area of focus was reducing their footprint and the amount of waste. They’ve reduced their waste 50% in the past ten years. They’ve also focused on energy use and removing toxics from their products. Reducing your footprint, says Vogel, will never get you to a “green economy”. That needs to be done at the product level: they were at first inspired to try and create a shoe that you could plant in the ground and it would biodegrade. Their second thought was to try and make a product that would last forever. From a human nature standpoint, that wouldn’t work and ulSmately end up in a landfill.

Profitable, Open Sourced Uniquely, corporations can share breakthroughs with each other, and the world.

Future Lifestyle: Food, Transport, Product, Fashion

Solidcore.tv Zero LIFESTYLE In the future with pervasive air quality challenges, we will be rewarded for low and zero carbon lifestyles… Carbon bartering will become like money reward and exchange. With limited resources we will focus on product and manufacturing reuse and efficiency, our diets will shift to keep our health at an optimum along with the planets. The following are examples of explorations and implementations that are future leaning in terms of product, food, power and shelter.

Innovators: Sharing Trash Stories Creativity Frog Design Studio “Birds outside my window were my iPod.”

INFLUENCERS: Creative Reinvention - Vacations travel Stay Vacations, Reclamation Vacations, Eco Vacays… -The Dasparkhotel in Ottensheim, Austria - Old concrete pipes -The Jumbo Hostel - Reclaimed 747 -Lancaster PA’s – Reuse ‘Red Caboose’

INFLUENCERS: Creative Reinvention of Food

INFLUENCERS: Creative Reinvention of Transport

INFLUENCERS: Creative Reinvention of Power “Plug-in home energy Wattcher Personal energy - Is a strategy of unique methods awareness.” ~ - M. Wanders Air quality bunny alerts you… Phillips 2020 Habitat China: Power through OFF THE GRID rails and floors Smart Skin Walls Future Scenarios Personal wall Community OEI by Accountability: Rocco meter tracking Avallone Tweet-a-Watt power lifestyle

INFLUENCERS: Creative Reinvention of Space EcoHomeImprovement.com GreenDepot.com/

INFLUENCERS: Creative Reinvention of Space To Small Spaces. Large upkeep: The Vatican Solar Panels

INFLUENCERS: Creative Reinvention of Space

INFLUENCERS: Creative Reinvention of Fashion New York Fashion Week’s high fashion debut of AirDye tech using 88-95% less water than typical textile industry process.

THE FUTURE While becoming efficiency focused and tech aggregate focused, we must not forget about becoming real as humans, not losing touch with ourselves or our emotions and what our mission is in terms of pleasure and peace. Removing want without stressing earthy resources is the road to peace and can equally be a road to new ideas of pleasure. There is enough for everyone on this planet. We simply need to manage smartly, wisely. A shift to energy sources from abundant materials such as sand, dirt, wind and water will prevent the 6th great extinction and prevent wars being fought over resources. A focus on education of girls worldwide is accepted as a major solution driver preventing over population and seeding generational global care consciousness going forward.

Research Resources

Green Lifestyle Websites treehugger.com, inhabitat.com, ecofabulous.com, gliving.tv, inhabitat.com, branchhome.com, livingclimatechange, eccoterra.com, ecolect.net, dailybite.com Trend Sites Including Green PSFK.com, Trendwatching.com Knowledge Sites Tedtalks.com, Poptech.com, SustainableMinds.com Carbon Offset: http://bvco.org.uk/yourcarbon.html, Dopplr.com

Eco FASHION Resources: 1. http://www.ecouterre.com/ Great Eco Fashion textiles site 2. Eco Fashion Stories Provided by Lexus Hybrid Living -Lara Miller http://www.articulate-sf.com/Lexus/#/profiles/fashion/stewartbrown/ (Also: Linda Loudermilk; Stewart+Brown; Bahar Shahpar) 3. Linda Loudermilk focus http://www.lindaloudermilk.com/vidlinx/index.html (Including Jane Fonda on Letterman; Linda L on Sundance Channel) 4. Treehugger.com A Discovery TV Company, Best of Beauty and Green 09 Competition -Fashion and Beauty Slide Show Winners http://www.treehugger.com/galleries/2009/04/best-of-green-fashion-and-beauty-slideshow.php 5. Style Will Save Us, Online UK Magazine http://www.stylewillsaveus.com/ 6. Patagonia Footprint Chronicles http://www.patagonia.com/web/us/footprint/index.jsp?slc=en_US&sct=US 7. Nike Considered Design, http://www.nikebiz.com/responsibility/considered_design/ environmentally_preferred.html Nike Trash Shoe: http://www.youtube.com/watch?v=hbeFUwhc9cw&eurl=http%3A%2F%2Fgreenopolis%2Ecom%2Fgoblog %2Ftwo%2Dgirls%2Dgo%2Dgreen%2Fsqueaky%2Dclean%2Dsneakers%2Dmade %2Dscraps&feature=player_embedded Jordan Jumpman23 lux eco shoe NOT touted as eco: http://www.nike.com/jumpman23/home/index.html 8. Ethical Fashion Forum, UK: http://www.ethicalfashionforum.com/

JodyTurner@CultureofFuture.com +1 310 5841021

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CultureofFuture.com: Lo-Carbon Lifestyle Trends

by CultureofFuture.com ---- Jody Turner on Feb 06, 2010

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CultureofFuture.com: Lo-Carbon Lifestyle Trends — Presentation Transcript