RIAPT birthday party!!!




                                                                                         Enriq...
Agenda...




Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential

                         ...
Agenda...

         RIAs dos and don’ts




Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con den...
Agenda...

         RIAs dos and don’ts
         What’s coming in the new Flash Platform runtimes




Copyright 2009 Ado...
Agenda...

         RIAs dos and don’ts
         What’s coming in the new Flash Platform runtimes
         Building iPh...
Agenda...

         RIAs dos and don’ts
         What’s coming in the new Flash Platform runtimes
         Building iPh...
Agenda...

         RIAs dos and don’ts
         What’s coming in the new Flash Platform runtimes
         Building iPh...
Agenda...

         RIAs dos and don’ts
         What’s coming in the new Flash Platform runtimes
         Building iPh...
3
RIAs dos and don’ts




                      3
Best and Worst practices building RIAS

         By James Ward ( Adobe Flex Evangelist ) and
          Josh Holmes ( MSFT...
Best practices building RIAs...




Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential

   ...
Best practices building RIAs...

1.        Form follows function (MVC vs MVP)




Copyright 2009 Adobe Systems Incorporate...
Best practices building RIAs...

1.        Form follows function (MVC vs MVP)
2.        Leverage Design Tenets




Copyrig...
Best practices building RIAs...

1.        Form follows function (MVC vs MVP)
2.        Leverage Design Tenets
3.        U...
Best practices building RIAs...

1.        Form follows function (MVC vs MVP)
2.        Leverage Design Tenets
3.        U...
Best practices building RIAs...

1.        Form follows function (MVC vs MVP)
2.        Leverage Design Tenets
3.        U...
Best practices building RIAs...

1.        Form follows function (MVC vs MVP)
2.        Leverage Design Tenets
3.        U...
Best practices building RIAs...

1.        Form follows function (MVC vs MVP)
2.        Leverage Design Tenets
3.        U...
Best practices building RIAs...

1.        Form follows function (MVC vs MVP)
2.        Leverage Design Tenets
3.        U...
Best practices building RIAs...

1.        Form follows function (MVC vs MVP)
2.        Leverage Design Tenets
3.        U...
Best practices building RIAs...

1.        Form follows function (MVC vs MVP)
2.        Leverage Design Tenets
3.        U...
Worst practices building RIAs...




Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential

  ...
Worst practices building RIAs...

1.        Not a RIA application...don’t use RIA technology




 Copyright 2009 Adobe Sys...
Worst practices building RIAs...

1.        Not a RIA application...don’t use RIA technology
2.        Remember the enviro...
Worst practices building RIAs...

1.        Not a RIA application...don’t use RIA technology
2.        Remember the enviro...
Worst practices building RIAs...

1.        Not a RIA application...don’t use RIA technology
2.        Remember the enviro...
Worst practices building RIAs...

1.        Not a RIA application...don’t use RIA technology
2.        Remember the enviro...
Worst practices building RIAs...

1.        Not a RIA application...don’t use RIA technology
2.        Remember the enviro...
Worst practices building RIAs...

1.        Not a RIA application...don’t use RIA technology
2.        Remember the enviro...
Worst practices building RIAs...

1.        Not a RIA application...don’t use RIA technology
2.        Remember the enviro...
Worst practices building RIAs...

1.        Not a RIA application...don’t use RIA technology
2.        Remember the enviro...
Worst practices building RIAs...

1.        Not a RIA application...don’t use RIA technology
2.        Remember the enviro...
Worst practices building RIAs...

1.        Not a RIA application...don’t use RIA technology
2.        Remember the enviro...
RIA Problems you never expected ( by Kevin Hoyt )

         Rendering performance o f virtual Lists
         Creation Qu...
8
Flash Platform
Runtimes update




                  8
Multiscreen
                 Content and
                 Applications
FLASH PLATFORM




                                ...
Multiscreen
                 Content and
                 Applications
FLASH PLATFORM




                                ...
Multiscreen
                 Content and
                 Applications
FLASH PLATFORM




                                ...
Multiscreen
                 Content and
                 Applications
FLASH PLATFORM




                                ...
Multiscreen
                 Content and
                   FLASH PLATFORM
                 Applications
                 ...
Multiscreen
                 Content and
                 Applications
FLASH PLATFORM




                                ...
Multiscreen
                 Content and
                 Applications
FLASH PLATFORM




                                ...
Flash Platform Advantage – Reach



  98% 70% 75%
     of Internet-enabled                                                ...
Flash Innovation Timeline                                                                                                 ...
12
Flash Player
10.1
Smartphone enabled
Multitouch, accelerometer,
screen orientation
Optimized memory, power,
hardware accel...
Flash Player 10.1 optimized for mobile and media

   Double the number of operating systems reached
   New options for m...
Flash Player 10.1 is designed for mobility

   Performance                                                               ...
Automatic Memory Reduction




                                                                                    15



C...
Automatic Memory Reduction

                                                                                              ...
Automatic Memory Reduction

                                                                                              ...
Battery Usage




             Active State
             with Video
              3.4 hours
                              ...
Battery Usage




             Active State                                                            Active State
      ...
Battery Usage




             Active State                                                            Active State      L...
Optimized SWF Management

   Player manages # of SWFs that load on a page at a time
         Based on SWF priority, visi...
Multi-Touch and Gestures

   New touch event APIs that
    expose to AS3 code:
         Raw touch events
         Nativ...
Globalization Support (GSLib)

   New set of ActionScript APIs to
    provide locale specific:
         Date, time, curre...
Web mobilization plan

   Flex mobile framework
         Rapidly build rich applications across platforms & devices
    ...
Expanding options for high quality media delivery

   Robust content protection (DRM) solution with Flash Access
       ...
Enhanced Video Quality of Service
(Requires FMS 3.5.3)

   Dynamic Streaming Enhancements
         Faster bit rate trans...
23
AIR 2.0




          23
Adobe AIR has achieved critical mass since the release in Feb 2008



                                                    ...
Adobe AIR 1.0 : Web applications outside the browser context

                        Noti cation                         ...
Adobe AIR 2.0




Contextual Apps and Desktop                                                         Prepare for mobile
I...
AIR 2.0 new features




Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential

              ...
AIR 2.0 new features




         Mass Storage Detection




Copyright 2009 Adobe Systems Incorporated. All rights reserve...
AIR 2.0 new features




         Mass Storage Detection                                                     Improved Sock...
AIR 2.0 new features




         Mass Storage Detection                                                     Improved Sock...
AIR 2.0 new features




         Mass Storage Detection                                                     Improved Sock...
AIR 2.0 new features




         Mass Storage Detection                                                             Impro...
AIR 2.0 new features




         Mass Storage Detection                                                             Impro...
AIR 2.0 new features




         Mass Storage Detection                                                             Impro...
Key takeaways

   Smartphones adds a new vector to the Flash Platform sustainable competitive
    advantage
   With FP 1...
Packager for iPhone




                      29
Packager for iPhone

    Features:
         Package as iPhone app
         AIR 2.0 (subset)
         Ahead Of Time Comp...
AOT – Ahead of Time ActionScript Compilation




                                  Flash Pro                              ...
AIR package vs. iPhone .app



              .air                                                                     .app...
Packager for iPhone: Work ow




                                                                       ADL
              ...
Packager for iPhone: Work ow




                                                                       ADL
              ...
Packager for iPhone: Internals




                                                             .AIR
                     ...
Packager for iPhone: Internals




                                                             .AIR             ADT+LLVM
...
Packager for iPhone: Internals



                                                                                        ...
Packager for iPhone: Internals



                                                                                        ...
Packager for iPhone: Notes

    Same applications can run on Flash Player 10.1


    Optimization of code is key to succes...
Model Driven
Development with
Adobe® LiveCycle
Data Services 3.0




                    36
LiveCycle Data Services 3.0


                                               RemoteObject                 Producer        ...
Code-Driven Development



                                                                                     Code
     ...
Modeling: LCDS Model-Driven Development



                                                                               ...
Model-Driven Development


                                  Model
                                                       ...
LCDS Model Driven Development Bene ts

Productivity: Less code to write
   No persistence code or data sync code
   Valu...
RIAPT birthday party!!!




                                                                                         Enriq...
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Ria Event Lisbon Jan 2010

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apresentação do Enrique Duvos no evento RIAPT de dia 16 de Janeiro.

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Ria Event Lisbon Jan 2010

  1. 1. RIAPT birthday party!!! Enrique Duvós Mgr, Flash Platform Evangelism EMEA January 2010 ® Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 1
  2. 2. Agenda... Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 2
  3. 3. Agenda...  RIAs dos and don’ts Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 2
  4. 4. Agenda...  RIAs dos and don’ts  What’s coming in the new Flash Platform runtimes Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 2
  5. 5. Agenda...  RIAs dos and don’ts  What’s coming in the new Flash Platform runtimes  Building iPhone apps with Flash CS5 Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 2
  6. 6. Agenda...  RIAs dos and don’ts  What’s coming in the new Flash Platform runtimes  Building iPhone apps with Flash CS5  Model Driven Development Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 2
  7. 7. Agenda...  RIAs dos and don’ts  What’s coming in the new Flash Platform runtimes  Building iPhone apps with Flash CS5  Model Driven Development  Some giveaways.... Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 2
  8. 8. Agenda...  RIAs dos and don’ts  What’s coming in the new Flash Platform runtimes  Building iPhone apps with Flash CS5  Model Driven Development  Some giveaways.... Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 2
  9. 9. 3
  10. 10. RIAs dos and don’ts 3
  11. 11. Best and Worst practices building RIAS  By James Ward ( Adobe Flex Evangelist ) and Josh Holmes ( MSFT UX Evangelist )  Presented at Web 2.0 2009 Expo  http://www.jamesward.com  http://www.joshholmes.com  http://www.slideshare.net/joshholmes/best- and-worst-practices-building-ria-with-adobe- and-microsoft Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 4
  12. 12. Best practices building RIAs... Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 5
  13. 13. Best practices building RIAs... 1. Form follows function (MVC vs MVP) Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 5
  14. 14. Best practices building RIAs... 1. Form follows function (MVC vs MVP) 2. Leverage Design Tenets Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 5
  15. 15. Best practices building RIAs... 1. Form follows function (MVC vs MVP) 2. Leverage Design Tenets 3. Use the right delity level Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 5
  16. 16. Best practices building RIAs... 1. Form follows function (MVC vs MVP) 2. Leverage Design Tenets 3. Use the right delity level 4. What do your users and customers want? Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 5
  17. 17. Best practices building RIAs... 1. Form follows function (MVC vs MVP) 2. Leverage Design Tenets 3. Use the right delity level 4. What do your users and customers want? 5. Ease of use or power users? Both Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 5
  18. 18. Best practices building RIAs... 1. Form follows function (MVC vs MVP) 2. Leverage Design Tenets 3. Use the right delity level 4. What do your users and customers want? 5. Ease of use or power users? Both 6. Are you thinking about concurrency? Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 5
  19. 19. Best practices building RIAs... 1. Form follows function (MVC vs MVP) 2. Leverage Design Tenets 3. Use the right delity level 4. What do your users and customers want? 5. Ease of use or power users? Both 6. Are you thinking about concurrency? 7. Balance the computing load Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 5
  20. 20. Best practices building RIAs... 1. Form follows function (MVC vs MVP) 2. Leverage Design Tenets 3. Use the right delity level 4. What do your users and customers want? 5. Ease of use or power users? Both 6. Are you thinking about concurrency? 7. Balance the computing load 8. Security vs Usability Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 5
  21. 21. Best practices building RIAs... 1. Form follows function (MVC vs MVP) 2. Leverage Design Tenets 3. Use the right delity level 4. What do your users and customers want? 5. Ease of use or power users? Both 6. Are you thinking about concurrency? 7. Balance the computing load 8. Security vs Usability 9. Maintenance and Versioning Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 5
  22. 22. Best practices building RIAs... 1. Form follows function (MVC vs MVP) 2. Leverage Design Tenets 3. Use the right delity level 4. What do your users and customers want? 5. Ease of use or power users? Both 6. Are you thinking about concurrency? 7. Balance the computing load 8. Security vs Usability 9. Maintenance and Versioning 10. Contextual applications Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 5
  23. 23. Worst practices building RIAs... Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 6
  24. 24. Worst practices building RIAs... 1. Not a RIA application...don’t use RIA technology Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 6
  25. 25. Worst practices building RIAs... 1. Not a RIA application...don’t use RIA technology 2. Remember the environment...users REFRESH!!! Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 6
  26. 26. Worst practices building RIAs... 1. Not a RIA application...don’t use RIA technology 2. Remember the environment...users REFRESH!!! 3. HTML CAN NOT DO THAT Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 6
  27. 27. Worst practices building RIAs... 1. Not a RIA application...don’t use RIA technology 2. Remember the environment...users REFRESH!!! 3. HTML CAN NOT DO THAT 4. Do you really have that much bandwidth? Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 6
  28. 28. Worst practices building RIAs... 1. Not a RIA application...don’t use RIA technology 2. Remember the environment...users REFRESH!!! 3. HTML CAN NOT DO THAT 4. Do you really have that much bandwidth? 5. Animation-sickness Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 6
  29. 29. Worst practices building RIAs... 1. Not a RIA application...don’t use RIA technology 2. Remember the environment...users REFRESH!!! 3. HTML CAN NOT DO THAT 4. Do you really have that much bandwidth? 5. Animation-sickness 6. Have you heard the word “framework”? Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 6
  30. 30. Worst practices building RIAs... 1. Not a RIA application...don’t use RIA technology 2. Remember the environment...users REFRESH!!! 3. HTML CAN NOT DO THAT 4. Do you really have that much bandwidth? 5. Animation-sickness 6. Have you heard the word “framework”? 7. The wild developer (SC, TDD, CI) Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 6
  31. 31. Worst practices building RIAs... 1. Not a RIA application...don’t use RIA technology 2. Remember the environment...users REFRESH!!! 3. HTML CAN NOT DO THAT 4. Do you really have that much bandwidth? 5. Animation-sickness 6. Have you heard the word “framework”? 7. The wild developer (SC, TDD, CI) 8. Too many containers Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 6
  32. 32. Worst practices building RIAs... 1. Not a RIA application...don’t use RIA technology 2. Remember the environment...users REFRESH!!! 3. HTML CAN NOT DO THAT 4. Do you really have that much bandwidth? 5. Animation-sickness 6. Have you heard the word “framework”? 7. The wild developer (SC, TDD, CI) 8. Too many containers 9. Complex rendering Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 6
  33. 33. Worst practices building RIAs... 1. Not a RIA application...don’t use RIA technology 2. Remember the environment...users REFRESH!!! 3. HTML CAN NOT DO THAT 4. Do you really have that much bandwidth? 5. Animation-sickness 6. Have you heard the word “framework”? 7. The wild developer (SC, TDD, CI) 8. Too many containers 9. Complex rendering 10. Fanatic or Pragmatic? Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 6
  34. 34. Worst practices building RIAs... 1. Not a RIA application...don’t use RIA technology 2. Remember the environment...users REFRESH!!! 3. HTML CAN NOT DO THAT 4. Do you really have that much bandwidth? 5. Animation-sickness 6. Have you heard the word “framework”? 7. The wild developer (SC, TDD, CI) 8. Too many containers 9. Complex rendering 10. Fanatic or Pragmatic? Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 6
  35. 35. RIA Problems you never expected ( by Kevin Hoyt )  Rendering performance o f virtual Lists  Creation Queuing of UI  Character Formats (XML, SOAP, JSON, Binary)  Handling Large Data Sets ( Implicit Paging )  RPC Spaghetti Code vs Data driven development  Data Synchronization  Operational Efficiency  Service Versioning  Service Security ( security a feature )  http://blog.kevinhoyt.org  http://tv.adobe.com Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 7
  36. 36. 8
  37. 37. Flash Platform Runtimes update 8
  38. 38. Multiscreen Content and Applications FLASH PLATFORM TOOLS FRAMEWORK SERVERS SERVICES CLIENTS 9 Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 9
  39. 39. Multiscreen Content and Applications FLASH PLATFORM TOOLS FRAMEWORK Flash Flash Flex Pro Catalyst SERVERS SERVICES CLIENTS Flash Builder Creative Suite 9 Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 9
  40. 40. Multiscreen Content and Applications FLASH PLATFORM TOOLS FRAMEWORK SERVERS Flash Flash Flex Flash Media Pro Catalyst Server Family SERVICES CLIENTS Flash Builder LiveCycle Server Creative Suite ColdFusion 9 Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 9
  41. 41. Multiscreen Content and Applications FLASH PLATFORM TOOLS FRAMEWORK SERVERS SERVICES Flash Flash Flex Flash Media Flash Pro Catalyst Server Family Platform CLIENTS Services Flash Builder LiveCycle Server Creative Suite ColdFusion 9 Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 9
  42. 42. Multiscreen Content and FLASH PLATFORM Applications SERVICES LC Collaboration Distribution FLASH PLATFORM TOOLS FRAMEWORK SERVERS SERVICES Flash Flash Payment Flex Flash Media Flash Pro Catalyst Server Family Platform CLIENTS Services Social Flash Builder LiveCycle Server Creative Suite ColdFusion 9 Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 9
  43. 43. Multiscreen Content and Applications FLASH PLATFORM TOOLS FRAMEWORK SERVERS SERVICES Flash Flash Flex Flash Media Flash Pro Catalyst Server Family Platform CLIENTS Services Flash Builder LiveCycle Server Analytics & Creative Suite ColdFusion Optimization 9 Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 9
  44. 44. Multiscreen Content and Applications FLASH PLATFORM TOOLS FRAMEWORK SERVERS SERVICES CLIENTS Flash Flash Flex Flash Media Flash Flash Pro Catalyst Server Family Platform Player Services Flash Builder LiveCycle AIR Server Analytics & Creative Suite ColdFusion Optimization 9 Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 9
  45. 45. Flash Platform Advantage – Reach 98% 70% 75% of Internet-enabled of Web games built of all video desktops in the using on the web world run Flash Flash is Flash 95% 95% of Internet-enabled desktops Over 300 million AIR worldwide have installed downloads and growing Flash Player 10 ® © 2009 Adobe Systems Incorporated. All Rights Reserved. Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 10
  46. 46. Flash Innovation Timeline • ActionScript 3 • Fullscreen • Multi-core • Open Source VM • MovieClip • ActionScript 1 “Tamarin” • Vector graphics • Masking • XML / objects / • Local animation arrays • ActionScript 2 caching • Transparency • Anti-aliased • HTML text • Progressive video • Open AMF vectors • Browser formatting communication • Cross-domain • H.264 HD • Gradients • Collision detection support video • SWF format • Fonts published • Printing • Depth management • E4X FLASH 10 FLASH 2 FLASH 3 FLASH 4 FLASH 5 FLASH 6 FLASH 7 FLASH 8 FLASH 9 FLASH 1 • Filters & blend modes • 3D Effects • Symbols (graphics, • Scriptable • Streamed video buttons) interactivity • Bitmap data & • Pixel Bender • Runtime masking effects • Hyperlinks • Variables • Text layout framework • Compression • Text anti-aliasing • Color effects • Dynamic text • Dynamic sound • Drawing API • Scale 9 component generation • Embedded sound scaling • Accessibility • Hardware acceleration • SWF loading • On2 VP6 video • WMode codec • Dynamic streaming • Enhanced drawing API • Open RTMP 11
  47. 47. 12
  48. 48. Flash Player 10.1 Smartphone enabled Multitouch, accelerometer, screen orientation Optimized memory, power, hardware acceleration HTTP video streaming Content protection Peer assisted networking 12
  49. 49. Flash Player 10.1 optimized for mobile and media  Double the number of operating systems reached  New options for media delivery and monetization Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 13
  50. 50. Flash Player 10.1 is designed for mobility  Performance  Device integration  Graphics hardware acceleration Multi-touch and gestures  Audio/video hardware decoding Accelerometer  Memory, battery & CPU Screen orientation optimizations Mobile text input (virtual keyboards)  Optimized SWF Management Porting kit for OSP partners  Sleep mode Increased software rendering performance on mobile over 87% Reduced memory consumption on mobile by over 55% Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 14
  51. 51. Automatic Memory Reduction 15 Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 15
  52. 52. Automatic Memory Reduction 40MB Gamma Bros 0 47MB Wall-E 0 57MB FP10 Demo 0 69MB Flex Photo Album 0 13MB Yahoo Ad 0 Flash Player 10 32MB Flex Data Grid 0 15 Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 15
  53. 53. Automatic Memory Reduction 40MB Gamma Bros 0 15MB 47MB Wall-E 0 26MB 57MB FP10 Demo 0 23MB 69MB Flex Photo Album 0 25MB 13MB Yahoo Ad 0 4MB Flash Player 10 32MB Flex Data Grid Flash Player 10.1 0 17MB 15 Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 15
  54. 54. Battery Usage Active State with Video 3.4 hours 16 Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 16
  55. 55. Battery Usage Active State Active State with Video with Animation 3.4 hours 6.5 hours 16 Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 16
  56. 56. Battery Usage Active State Active State Low Power with Video with Animation with Animation 3.4 hours 6.5 hours 14.5 hours 16 Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 16
  57. 57. Optimized SWF Management  Player manages # of SWFs that load on a page at a time  Based on SWF priority, visibility , and available system resources  New HTML parameter – HasPriority  When page loads, player will load:  HasPriority SWFs  Onscreen SWFs  0x0 and 1x1 SWFs (e.g. helper SWFs)  Other off-screen instances are started when scrolled into view  If system resource limits reached, non-loaded & lower priority instances revert to “click-to-play” Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 17
  58. 58. Multi-Touch and Gestures  New touch event APIs that expose to AS3 code:  Raw touch events  Native OS gestures  Player performs “hit test” on all incoming events  Maintains compatibility with mouse centric content  Generate corresponding mouse events for the initial touch point  Enables easy upgrade path for existing Flash content Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 18
  59. 59. Globalization Support (GSLib)  New set of ActionScript APIs to provide locale specific:  Date, time, currency and number formatting  Currency and number parsing  String comparison for sorting or searching for text  Upper/lower case conversions  Easily create applications that will display & process data appropriately for all major world markets Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 19
  60. 60. Web mobilization plan  Flex mobile framework  Rapidly build rich applications across platforms & devices  Mobile UI components (List, Button, TextInput, Screens, etc.)  Core Flex framework capabilities optimized for mobile  Design principles and mechanism for creating adaptive UI  Proactive content enablement  Target top tier Flash sites  Flash-enable mobile websites (“m.sites”)  Developer enablement  Technical engagement team Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 20
  61. 61. Expanding options for high quality media delivery  Robust content protection (DRM) solution with Flash Access  File-based protection for PCs independent of transmission method – Progressive, streaming, or download (AIR only).  Various usage rules including Windows output protection  HTTP Streaming  Deliver high-quality live and recorded media using standard HTTP infrastructure  Full DRM protection with Flash Access  Peer Assisted Networking  Support for live and recorded media or application data  Private groups support in RTMFP  Enable lower cost real time interactive experiences Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 21
  62. 62. Enhanced Video Quality of Service (Requires FMS 3.5.3)  Dynamic Streaming Enhancements  Faster bit rate transition times  Users no longer need to wait for the buffer to play through  Smart Reconnect  Play through buffered data to provide seamless playback of video in spotty network conditions  Smart Seek  Buffers data to provide faster forward/backwards seeking Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 22
  63. 63. 23
  64. 64. AIR 2.0 23
  65. 65. Adobe AIR has achieved critical mass since the release in Feb 2008 300,000,000+ AIR Runtime Installations 2,000,000+ Developer Tools Downloads Broad range of customer applications and adoption As of September 2008 17 24 Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 24
  66. 66. Adobe AIR 1.0 : Web applications outside the browser context Noti cation Branded experiences Access native functionality Data management Efficient development Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 25
  67. 67. Adobe AIR 2.0 Contextual Apps and Desktop Prepare for mobile Integration  Performance improvements  More peripheral support  Memory reductions  More exible networking  New input methods for devices  Improved native OS integration (e.g. phones & netbooks) Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 26
  68. 68. AIR 2.0 new features Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 27
  69. 69. AIR 2.0 new features Mass Storage Detection Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 27
  70. 70. AIR 2.0 new features Mass Storage Detection Improved Socket Support Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 27
  71. 71. AIR 2.0 new features Mass Storage Detection Improved Socket Support Invoke Native Applications Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 27
  72. 72. AIR 2.0 new features Mass Storage Detection Improved Socket Support Invoke Native Applications All FP 10.1 features Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 27
  73. 73. AIR 2.0 new features Mass Storage Detection Improved Socket Support Invoke Native Applications All FP 10.1 features Mobile Groundwork Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 27
  74. 74. AIR 2.0 new features Mass Storage Detection Improved Socket Support Invoke Native Applications Updated Webkit Engine All FP 10.1 features Mobile Groundwork Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 27
  75. 75. AIR 2.0 new features Mass Storage Detection Improved Socket Support Invoke Native Applications Updated Webkit Engine All FP 10.1 features Mobile Groundwork Latest OS Support Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 27
  76. 76. Key takeaways  Smartphones adds a new vector to the Flash Platform sustainable competitive advantage  With FP 10.1, consumers will immediately bene t with access to content previously not available on smart phones.  Consistent runtimes provide a major productivity boost for developers – but there is still work to be done to deliver content optimized for the mobile context.  Adobe AIR 2 introduces fundamental new capabilities for RIA that enable contextual applications  Access to peripherals and new network topologies  Performance improvements and mobile speci c features Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 28
  77. 77. Packager for iPhone 29
  78. 78. Packager for iPhone Features:  Package as iPhone app  AIR 2.0 (subset)  Ahead Of Time Compiler for AS3  Geolocation, Screen Orientation, Accelerometer APIs  Multi-Touch, Gesture APIs  Optional GPU support Limitations:  No interpreter, so no remote SWFs  No H.264, RTMPE  PixelBender Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 30
  79. 79. AOT – Ahead of Time ActionScript Compilation Flash Pro AOT tool swf.exe .swf CS5 .swf ABC ABC1 compiler SHA1 AS3 ABC1 ABC2 SHA1 AS3 ABC2 LLVM timeline SWC bitcode timeline assets timeline assets LLVM assets code gen ARM Flash runtime Flash runtime library library 12 Copyright 2008 Adobe Systems Incorporated. All rights reserved. 31
  80. 80. AIR package vs. iPhone .app .air .app ARM exe .swf code Flash assets .swf Flash assets library app:/ assets app:/ assets app.xml Info.plist runtime 9 32 Copyright 2008 Adobe Systems Incorporated. All rights reserved. 32
  81. 81. Packager for iPhone: Work ow ADL .AIR (swf, jpg, mp3) Copyright 2008 Adobe Systems Incorporated. All rights reserved. 33
  82. 82. Packager for iPhone: Work ow ADL .AIR (swf, jpg, mp3) .ipa Copyright 2008 Adobe Systems Incorporated. All rights reserved. 33
  83. 83. Packager for iPhone: Internals .AIR (swf, jpg, mp3) • temp.air package • .app stub creation • .ipa creation • inc. bundle seed ID • AS3 - > ARM • icons embedded • inc. App.xml • Asset embedding • certificate signed • Linked against SDK 34 Copyright 2008 Adobe Systems Incorporated. All rights reserved. 34
  84. 84. Packager for iPhone: Internals .AIR ADT+LLVM (swf, jpg, mp3) • temp.air package • .app stub creation • .ipa creation • inc. bundle seed ID • AS3 - > ARM • icons embedded • inc. App.xml • Asset embedding • certificate signed • Linked against SDK 34 Copyright 2008 Adobe Systems Incorporated. All rights reserved. 34
  85. 85. Packager for iPhone: Internals Certi cate .AIR ADT+LLVM (swf, jpg, mp3) • temp.air package • .app stub creation • .ipa creation • inc. bundle seed ID • AS3 - > ARM • icons embedded • inc. App.xml • Asset embedding • certificate signed • Linked against SDK 34 Copyright 2008 Adobe Systems Incorporated. All rights reserved. 34
  86. 86. Packager for iPhone: Internals Certi cate .AIR ADT+LLVM .ipa (swf, jpg, mp3) • temp.air package • .app stub creation • .ipa creation • inc. bundle seed ID • AS3 - > ARM • icons embedded • inc. App.xml • Asset embedding • certificate signed • Linked against SDK 34 Copyright 2008 Adobe Systems Incorporated. All rights reserved. 34
  87. 87. Packager for iPhone: Notes Same applications can run on Flash Player 10.1 Optimization of code is key to success in mobile Test and re-test core functionality on device Target the masses, 2nd Gen iPod Touch and iPhone 3G GPU usage may reduce rendering quality (e.g text http://2009.max.adobe.com/online/session/402 Copyright 2008 Adobe Systems Incorporated. All rights reserved. 35
  88. 88. Model Driven Development with Adobe® LiveCycle Data Services 3.0 36
  89. 89. LiveCycle Data Services 3.0 RemoteObject Producer Consumer Dataservice NIO Long Channels HTTP NIO Polling NIO Streaming RTMP Polling Long AMF Polling Streaming Piggyback Polling Messaging Remoting Data Mgmt Proxy Services Pub/Sub RPC Change Tracking Real Time Push AMF Data Sync PDF Adapters JMS SQL Java Hibernate ColdFusion WSRP Spring Security 37 Copyright 2008 Adobe Systems Incorporated. All rights reserved. 37
  90. 90. Code-Driven Development Code •UI controls / formatters / styles • Calculated elds • Validation Rules • Variants (conditional properties) • Localization • Security • Data Retrieval Logic (paging, lazy loading) • Data Synchronization Logic Model •Basic Data Description Model Server-side code Client-side code Copyright 2008 Adobe Systems Incorporated. All rights reserved. 38
  91. 91. Modeling: LCDS Model-Driven Development Code • Ad-hoc customization • View composition • External business/validation logic Model • Rich data model (data and behaviors) • Calculated elds • Validation Rules • Variants (conditional properties) • Localization • Security • UI hints/defaults: controls, formatters, styles Model includes enough information to derive data retrieval, persistence, and synchronization logic Model Server-side code Client-side code Copyright 2008 Adobe Systems Incorporated. All rights reserved. 39
  92. 92. Model-Driven Development Model XML-­‐based  modeling  language Tools Runtime Code Gen 40 Copyright 2008 Adobe Systems Incorporated. All rights reserved. 40
  93. 93. LCDS Model Driven Development Bene ts Productivity: Less code to write  No persistence code or data sync code  Value objects and service stubs are automatically generated Maintainability: Less code to maintain  Changes to the model are automatically propagated Consistency  Between client and server (for example, constraints and validation rules are de ned in the model, not duplicated using different languages in the client and the server)  Across views (for example, UI controls, styles, and validation rules are de ned in the model, not duplicated across different views) Approachability  No code to write to implement complex capabilities such as persistence, synchronization, paging, lazy loading, offline, etc. 41 Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 41
  94. 94. RIAPT birthday party!!! Enrique Duvós Mgr, Flash Platform Evangelism EMEA January 2010 ® Copyright 2009 Adobe Systems Incorporated. All rights reserved. Adobe Con dential 42
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