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Joanne Jacobs Social Media Expert Consultant Email: joanne@joannejacobs.net Twitter: joannejacobs Phone: (+44) 07948 318 2...
Index
Four things come not back... .. Image source:  http://www.flickr.com/photos/10259776@N00/3549893992/   The spoken word Tim...
Image Sources: http://www.flickr.com/photos/redjar/113152359/in/set-72057594083145592/   http://www.mindhacks.com/blog/fil...
Image Sources: http://www.amitbhawani.com/Images/M/Mobile-Phone-Spamming.jpg   http:// www.scu.edu/sustainability/soap/ima...
Virtual = desirable Image source:  http://www.flickr.com/photos/fdecomite/2555751322/
Smart phone  growth: Gartner (May 2010) Image source:  http:// en.wikipedia.org/wiki/Smart_phones
Image Sources: http://blog.segd.org/2010/05/streetmuseum/ http://www.flickr.com/photos/sndrv/4519088620/
AR Growth: Zugera (2009) Image source:  http://www.slideshare.net/MHSzymczyk/augmented-reality-statistics-2009
Virtual Activism  Image source:  http://www.flickr.com/photos/0742/3405203655/
Mobile suited to AR Image source:  http:// www.spottedbylocals.com/ar -in-the-city/
PCs v. Mobile Source:  http://www.newstatesman.com/technology/2010/05/million-units-shipments-mini
PCs v Mobile Faster growth; Catching up on  PCs in unit  sales.
Creativity Image source:  http://vimeo.com/10692284
 
Image source:  http://gizmodo.com/5381469/augmented-reality-finger-billboard-prods-destroys-passersby   Original source:  ...
Image source:  http://www.flickr.com/photos/torley/3685186628 /   Empowered customers
Image source:  http://darmano.typepad.com/logic_emotion/2008/02/the-3-us-a-mode.html
Human versus virtual interaction Image source:  http://www.flickr.com/photos/photolibraries/2769049603/
Image source:  http://blogs.laweekly.com/squidink/food-in-movies/gold-star-cinema-first-date-ex/   Archives Content augmen...
Revenue generation Image source:  http://www.wegame.com/view/World_of_Warcraft_Screenshot_by_Jakeb_20090123_09_13_07/
Image sources:  http:// www.youtube.com/watch?v =sTERI1s-UyA   http:// www.youtube.com/watch?v =P9KPJlA5yds   http:// www....
Image sources:  http://www.flickr.com/photos/jordigraells/2098331968/   http:// acid.net.au/index.php?option = com_content...
Image sources:  http://www.bbc.co.uk/blogs/technology/2009/03/   http://www.letsgomobile.org/en/2985/nokia-symbian-phones/...
Image sources: http:// www.lhrnoisemap.org/takepart.html http://socialmediagraffiti.com/2009/05/audio-boo/   Video & voice...
Image source:  http://www.flickr.com/photos/rafaeldesigner/4515763025/   What should we do first?
Image sources:  http://www.flickr.com/photos/87242149@N00/3752195091/ http://www.dashland.eclipse.co.uk/blog/labels/google...
Image source:  http://www.flickr.com/photos/mtonic/3747748367/   On/Beyond the horizon
Virtual is the New Real <ul><li>Virtual makes reality accessible (time/geo) </li></ul><ul><li>Virtual makes reality afford...
Questions? <ul><li>Joanne Jacobs </li></ul><ul><li>Social Media Expert Consultant </li></ul><ul><li>Email: joanne@joanneja...
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Like Minds Finland, June 2010

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  • * Reality characterised by bureaucracy * Reality limited by geography, time zones, disconnection * Reality has been isolating, passive and something &apos;done to&apos; us * Reality for mobile communications has been analogue, patchy and dull
  • Transcript of "Like Minds Finland, June 2010"

    1. 1. Joanne Jacobs Social Media Expert Consultant Email: joanne@joannejacobs.net Twitter: joannejacobs Phone: (+44) 07948 318 298 Virtual is the New Real
    2. 2. Index
    3. 3. Four things come not back... .. Image source: http://www.flickr.com/photos/10259776@N00/3549893992/ The spoken word Time passed The sped arrow The neglected opportunity
    4. 4. Image Sources: http://www.flickr.com/photos/redjar/113152359/in/set-72057594083145592/ http://www.mindhacks.com/blog/files/2005/07/time.jpg http://www.flickr.com/photos/fdecomite/406635986/ Reality is bureaucratic
    5. 5. Image Sources: http://www.amitbhawani.com/Images/M/Mobile-Phone-Spamming.jpg http:// www.scu.edu/sustainability/soap/images/phonebook.bmp Reality is isolating
    6. 6. Virtual = desirable Image source: http://www.flickr.com/photos/fdecomite/2555751322/
    7. 7. Smart phone growth: Gartner (May 2010) Image source: http:// en.wikipedia.org/wiki/Smart_phones
    8. 8. Image Sources: http://blog.segd.org/2010/05/streetmuseum/ http://www.flickr.com/photos/sndrv/4519088620/
    9. 9. AR Growth: Zugera (2009) Image source: http://www.slideshare.net/MHSzymczyk/augmented-reality-statistics-2009
    10. 10. Virtual Activism Image source: http://www.flickr.com/photos/0742/3405203655/
    11. 11. Mobile suited to AR Image source: http:// www.spottedbylocals.com/ar -in-the-city/
    12. 12. PCs v. Mobile Source: http://www.newstatesman.com/technology/2010/05/million-units-shipments-mini
    13. 13. PCs v Mobile Faster growth; Catching up on PCs in unit sales.
    14. 14. Creativity Image source: http://vimeo.com/10692284
    15. 16. Image source: http://gizmodo.com/5381469/augmented-reality-finger-billboard-prods-destroys-passersby Original source: http:// www.chrisoshea.org / Playing with reality
    16. 17. Image source: http://www.flickr.com/photos/torley/3685186628 / Empowered customers
    17. 18. Image source: http://darmano.typepad.com/logic_emotion/2008/02/the-3-us-a-mode.html
    18. 19. Human versus virtual interaction Image source: http://www.flickr.com/photos/photolibraries/2769049603/
    19. 20. Image source: http://blogs.laweekly.com/squidink/food-in-movies/gold-star-cinema-first-date-ex/ Archives Content augmentation Content filtering Experiences Priced:
    20. 21. Revenue generation Image source: http://www.wegame.com/view/World_of_Warcraft_Screenshot_by_Jakeb_20090123_09_13_07/
    21. 22. Image sources: http:// www.youtube.com/watch?v =sTERI1s-UyA http:// www.youtube.com/watch?v =P9KPJlA5yds http:// www.youtube.com/watch?v =7JWk_JIE3Ow Locational Fun Instructional
    22. 23. Image sources: http://www.flickr.com/photos/jordigraells/2098331968/ http:// acid.net.au/index.php?option = com_content&task = view&id =147 WORK: Problem solving, logistics management CREATE: performance art, collaborative works
    23. 24. Image sources: http://www.bbc.co.uk/blogs/technology/2009/03/ http://www.letsgomobile.org/en/2985/nokia-symbian-phones/ Wikitude Symbian
    24. 25. Image sources: http:// www.lhrnoisemap.org/takepart.html http://socialmediagraffiti.com/2009/05/audio-boo/ Video & voice recording by location
    25. 26. Image source: http://www.flickr.com/photos/rafaeldesigner/4515763025/ What should we do first?
    26. 27. Image sources: http://www.flickr.com/photos/87242149@N00/3752195091/ http://www.dashland.eclipse.co.uk/blog/labels/google%20earth.html What comes next?
    27. 28. Image source: http://www.flickr.com/photos/mtonic/3747748367/ On/Beyond the horizon
    28. 29. Virtual is the New Real <ul><li>Virtual makes reality accessible (time/geo) </li></ul><ul><li>Virtual makes reality affordable (efficiencies of scale) </li></ul><ul><li>Virtual makes reality interesting (creativity) </li></ul>
    29. 30. Questions? <ul><li>Joanne Jacobs </li></ul><ul><li>Social Media Expert Consultant </li></ul><ul><li>Email: joanne@joannejacobs.net </li></ul><ul><li>Blog: http://joannejacobs.net/ </li></ul><ul><li>Twitter: joannejacobs </li></ul><ul><li>Skype: bgsbjj </li></ul><ul><li>Skype-in: (+44) 0208 144 9348 </li></ul><ul><li>Mob: (+44) 07948 318 298 </li></ul>
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