Are you ready yet? Click to start presentation!
Joanne Jacobs Social Media Expert Consultant Email: joanne@joannejacobs.net Twitter: joannejacobs Phone: (+44) 07948 318 2...
Image Sources: Chick:: http://www.flickr.com/photos/cliche/3389201880/in/photostream/ Eggs: http://www.flickr.com/photos/c...
DOT  POINTS
Image Source: http://www.flickr.com/photos/daybeezho/3219180710/
Image Sources: http://www.flickr.com/photos/bigberto/3031202366/ http://www.flickr.com/photos/leonardlow/310039863/ http:/...
Personal Location Applications Augmented Reality Games Better Connections Better Information Better Exploration
UK Households with Internet Access (Source: Office for National Statistics,  http://www.statistics.gov.uk/cci/nugget.asp?i...
Social Media Growth (Source: Global Social Media consumer usage 2006-2009, Universal McCann Wave 4,  http://www.marketing-...
UK investment in entertainment products (Source:  http://www.guardian.co.uk/news/datablog/2009/jun/09/games-dvd-music-down...
Google Trends: Augmented Reality (Source:  http://www.google.com/trends?q=augmented+reality&ctab=0&geo=all&date=all )
Geotagging: Google Maps + Photos
Source:  http://www.appleinsider.com/articles/09/08/21/canalys_iphone_outsold_all_windows_mobile_phones_in_q2_2009.html
Source:  http://richardleyland.com/  and  http:// www.youtube.com/watch?v =0z_Q3yl4NjM&feature= player_embedded#at =47   G...
Image Sources: http://gowalla.com/ http://foursquare.com/ http://brightkite.com/
Source:  http://apps.asterisq.com/mentionmap/#user-joannejacobs   Benefits: Issues based connections
Geotagging: How to Blogs/tweets/ Apps Database/ Knowledge Base Game/Tourism experience
Geotagging #FAIL Source:  http://www.augmentedplanet.com/2009/11/do-you-care-about-privacy/
Source:  http://failblog.org/2010/02/11/processor-name-fail/   Source:  http://succeedblog.org/post/352686919/windows-pape...
Personal Location Based Apps: Implications for P2P <ul><li>Available technology </li></ul><ul><li>Easy to integrate  </li>...
Image Sources:  http://www.vr.ucl.ac.uk/projects/arthur/arthur2.jpg   http://www.ict.csiro.au/images/NetworkTech/Augmented...
Image Sources:  http://static.guim.co.uk/sys-images/Travel/Pix/pictures/2009/3/30/1238411195161/Wikitude-augmented-realit-...
AR: Demos
AR: Retailing/work Image Sources: http://www.modivmedia.com/  | http://www.informationinplace.com/upload/CaseImage_vAtoN_N...
Image Sources:  http://www.pranavmistry.com/projects/sixthsense/#PICTURES   http://static.howstuffworks.com/gif/augmented-...
Image Sources: http://2.bp.blogspot.com/_U7Ub7Jpfdtg/Swtp2CJ0XeI/AAAAAAAAAXc/Ws3C2DPBCBc/s1600/augmented-reality-paris-2.j...
AR: Adoption Image Source:  http://www.sprxmobile.com/the-augmented-reality-hype-cycle/
Augmented Reality: Lessons Source:  http://succeedblog.org/post/368843980/city-disco-ball-succeed   Source:  http://failbl...
Augmented Reality: Implications for P2P <ul><li>Visual navigation </li></ul><ul><li>New understanding of old content  </li...
Games Image Sources:  http://www.seriousgamesinstitute.co.uk/research/case-studies.aspx?item=54   http://www.happynews.com...
Games: Immersive Image Sources:  http://www.neoseeker.com/Games/Products/Xbox/total_immersion_racing/   http://allvirtual....
Games: Work Image Sources:  http://seriousgamesmarket.blogspot.com/2009/11/serious-games-futuring-medical-training.html   ...
Games: Mobile Image Sources:  http://www.quicklybored.com/2006/08/pick-qb-as-the-best-post-for-july/game-girls/   http://g...
Games: How to Image Sources:  http://www.isaga.info/   http://www.gdconf.com/
Games: Adoption & Income Generation Image sources:  http://www.emarketer.com/Article.aspx?R=1006508   http://www.mmogchart...
Games: Lessons Source:  http://succeedblog.org/post/361898002/wool-sock-succeed   Source:  http://failblog.org/2010/01/24/...
Games: Implications for P2P <ul><li>Immersive/engaging </li></ul><ul><li>Facilitates creativity  </li></ul><ul><li>Maximis...
Why Geotagging/AR/Games? Image source: http://mashable.com/2009/10/14/net-usage-nielsen/
What hasn’t been built yet?  (Or done well?) Images from video at  http://vimeo.com/8569187   Filters Ordering Regulation
When will it be too late? WE ARE HERE 2015 (SPECULATION)
better connections Image Sources:  http://kmwaves.org/site/wp-content/uploads/2009/10/social-media.jpg http://www.londonpr...
better information Image Sources: http://www.scld.org.uk/data/image/image.php/image_247_info_symbol.jpg   http://farm4.sta...
better exploration Image Sources: http://paradelle.files.wordpress.com/2009/07/compass.jpg   http://newsroom.cisco.com/ima...
better connections + better information + better exploration = More Effective P2P
Questions? <ul><ul><ul><li>Joanne Jacobs </li></ul></ul></ul><ul><ul><ul><li>Social Media Expert Consultant </li></ul></ul...
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Like Minds February 2010 Keynote

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Transcript of "Like Minds February 2010 Keynote"

  1. 1. Are you ready yet? Click to start presentation!
  2. 2. Joanne Jacobs Social Media Expert Consultant Email: joanne@joannejacobs.net Twitter: joannejacobs Phone: (+44) 07948 318 298 Nu4Us Or, Emergent media for Person-to-Person Communication
  3. 3. Image Sources: Chick:: http://www.flickr.com/photos/cliche/3389201880/in/photostream/ Eggs: http://www.flickr.com/photos/cursedthing/448971179/
  4. 4. DOT POINTS
  5. 5. Image Source: http://www.flickr.com/photos/daybeezho/3219180710/
  6. 6. Image Sources: http://www.flickr.com/photos/bigberto/3031202366/ http://www.flickr.com/photos/leonardlow/310039863/ http://www.flickr.com/photos/turkletom/4325703868/ Geotagging Augmented Reality Games
  7. 7. Personal Location Applications Augmented Reality Games Better Connections Better Information Better Exploration
  8. 8. UK Households with Internet Access (Source: Office for National Statistics, http://www.statistics.gov.uk/cci/nugget.asp?id=8 )
  9. 9. Social Media Growth (Source: Global Social Media consumer usage 2006-2009, Universal McCann Wave 4, http://www.marketing-online.co.uk/wiki/Social_Media_Usage_Statistics )
  10. 10. UK investment in entertainment products (Source: http://www.guardian.co.uk/news/datablog/2009/jun/09/games-dvd-music-downloads-piracy )
  11. 11. Google Trends: Augmented Reality (Source: http://www.google.com/trends?q=augmented+reality&ctab=0&geo=all&date=all )
  12. 12. Geotagging: Google Maps + Photos
  13. 13. Source: http://www.appleinsider.com/articles/09/08/21/canalys_iphone_outsold_all_windows_mobile_phones_in_q2_2009.html
  14. 14. Source: http://richardleyland.com/ and http:// www.youtube.com/watch?v =0z_Q3yl4NjM&feature= player_embedded#at =47 Geotagging / Personal location-based applications
  15. 15. Image Sources: http://gowalla.com/ http://foursquare.com/ http://brightkite.com/
  16. 16. Source: http://apps.asterisq.com/mentionmap/#user-joannejacobs Benefits: Issues based connections
  17. 17. Geotagging: How to Blogs/tweets/ Apps Database/ Knowledge Base Game/Tourism experience
  18. 18. Geotagging #FAIL Source: http://www.augmentedplanet.com/2009/11/do-you-care-about-privacy/
  19. 19. Source: http://failblog.org/2010/02/11/processor-name-fail/ Source: http://succeedblog.org/post/352686919/windows-paperclip-succeed Personal Location Based Apps: Lessons  DON’T: Use ‘because you can’  DO: Provide useful advice/content
  20. 20. Personal Location Based Apps: Implications for P2P <ul><li>Available technology </li></ul><ul><li>Easy to integrate </li></ul><ul><li>Maximises opportunities to access the right people </li></ul><ul><li>= better connections </li></ul>
  21. 21. Image Sources: http://www.vr.ucl.ac.uk/projects/arthur/arthur2.jpg http://www.ict.csiro.au/images/NetworkTech/AugmentedReality1big.jpg Augmented Reality
  22. 22. Image Sources: http://static.guim.co.uk/sys-images/Travel/Pix/pictures/2009/3/30/1238411195161/Wikitude-augmented-realit-001.jpg http://maps.google.com/ - Lost city of Pompeii AR: Tourism
  23. 23. AR: Demos
  24. 24. AR: Retailing/work Image Sources: http://www.modivmedia.com/ | http://www.informationinplace.com/upload/CaseImage_vAtoN_New_London_Demo.jpg
  25. 25. Image Sources: http://www.pranavmistry.com/projects/sixthsense/#PICTURES http://static.howstuffworks.com/gif/augmented-reality-1.jpg http:// www.google.com/search?hl = en&rlz =1G1GGLQ_EN-GBUK292&q= free+augmented+reality+software&aq = f&aqi =g1&oq = AR: How to
  26. 26. Image Sources: http://2.bp.blogspot.com/_U7Ub7Jpfdtg/Swtp2CJ0XeI/AAAAAAAAAXc/Ws3C2DPBCBc/s1600/augmented-reality-paris-2.jpg http://weareorganizedchaos.com/index.php/category/research-statistics/ AR: Income generation
  27. 27. AR: Adoption Image Source: http://www.sprxmobile.com/the-augmented-reality-hype-cycle/
  28. 28. Augmented Reality: Lessons Source: http://succeedblog.org/post/368843980/city-disco-ball-succeed Source: http://failblog.org/2010/02/09/running-fail/  DON’T: Put users at personal risk  DO: Add enlightening layers
  29. 29. Augmented Reality: Implications for P2P <ul><li>Visual navigation </li></ul><ul><li>New understanding of old content </li></ul><ul><li>Maximises opportunities to access the right content </li></ul><ul><li>= better information </li></ul>
  30. 30. Games Image Sources: http://www.seriousgamesinstitute.co.uk/research/case-studies.aspx?item=54 http://www.happynews.com/news/12182008/serious-games-designed-learning-training-simulation-fun.htm
  31. 31. Games: Immersive Image Sources: http://www.neoseeker.com/Games/Products/Xbox/total_immersion_racing/ http://allvirtual.wordpress.com/2009/07/01/the-convergence-of-physical-events-and-virtual-events/
  32. 32. Games: Work Image Sources: http://seriousgamesmarket.blogspot.com/2009/11/serious-games-futuring-medical-training.html http://blogs.ubc.ca/etec522sept09/2009/11/08/module-9-serious-game-environments/
  33. 33. Games: Mobile Image Sources: http://www.quicklybored.com/2006/08/pick-qb-as-the-best-post-for-july/game-girls/ http://gamesgizmo.blogspot.com/2008_06_01_archive.html
  34. 34. Games: How to Image Sources: http://www.isaga.info/ http://www.gdconf.com/
  35. 35. Games: Adoption & Income Generation Image sources: http://www.emarketer.com/Article.aspx?R=1006508 http://www.mmogchart.com/charts/
  36. 36. Games: Lessons Source: http://succeedblog.org/post/361898002/wool-sock-succeed Source: http://failblog.org/2010/01/24/turnstile-fail/  DON’T: Be dull/irrelevant  DO: Reward engagement
  37. 37. Games: Implications for P2P <ul><li>Immersive/engaging </li></ul><ul><li>Facilitates creativity </li></ul><ul><li>Maximises opportunities to access the right solutions </li></ul><ul><li>= better exploration </li></ul>
  38. 38. Why Geotagging/AR/Games? Image source: http://mashable.com/2009/10/14/net-usage-nielsen/
  39. 39. What hasn’t been built yet? (Or done well?) Images from video at http://vimeo.com/8569187 Filters Ordering Regulation
  40. 40. When will it be too late? WE ARE HERE 2015 (SPECULATION)
  41. 41. better connections Image Sources: http://kmwaves.org/site/wp-content/uploads/2009/10/social-media.jpg http://www.londonprofiler.org/
  42. 42. better information Image Sources: http://www.scld.org.uk/data/image/image.php/image_247_info_symbol.jpg http://farm4.static.flickr.com/3128/2756996849_b15bb86dac.jpg
  43. 43. better exploration Image Sources: http://paradelle.files.wordpress.com/2009/07/compass.jpg http://newsroom.cisco.com/images/CES_second_life_KoolAid_001.jpg
  44. 44. better connections + better information + better exploration = More Effective P2P
  45. 45. Questions? <ul><ul><ul><li>Joanne Jacobs </li></ul></ul></ul><ul><ul><ul><li>Social Media Expert Consultant </li></ul></ul></ul><ul><ul><ul><li>Email: joanne@joannejacobs.net </li></ul></ul></ul><ul><ul><ul><li>Blog: http://joannejacobs.net/ </li></ul></ul></ul><ul><ul><ul><li>Twitter: joannejacobs </li></ul></ul></ul><ul><ul><ul><li>Skype: bgsbjj </li></ul></ul></ul><ul><ul><ul><li>Skype-in: (+44) 0208 144 9348 </li></ul></ul></ul><ul><ul><ul><li>Mob: (+44) 07948 318 298 </li></ul></ul></ul>45th slide of 44 slides??? Are you kidding me? No really, I’m stopping now. Thanks for listening
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