NASCAR Tribe
Upcoming SlideShare
Loading in...5
×
 

Like this? Share it with your network

Share

NASCAR Tribe

on

  • 3,145 views

The NASCAR tribe & What drives the passion for the sport.

The NASCAR tribe & What drives the passion for the sport.

Statistics

Views

Total Views
3,145
Views on SlideShare
3,104
Embed Views
41

Actions

Likes
1
Downloads
51
Comments
0

4 Embeds 41

http://joannapenabickley.typepad.com 23
http://www.nascar.blogfan.net 11
http://www.slideshare.net 5
http://www.joannapenabickley.typepad.com 2

Accessibility

Categories

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

NASCAR Tribe Presentation Transcript

  • 1. NASCAR Tribe Brand Marketing At NASCAR
  • 2. National Association Of Stock Car Racing
  • 3. The Tribe is 75 Million Strong
  • 4. Slide xx October 2008 au·then·tic·i·ty The quality or condition of being authentic, trustworthy, or genuine. Undisputed credibility.
  • 5. Cultural Authenticity
  • 6. NASCAR Nation
  • 7. Racing Is A Religion
  • 8. Fan Access Drives Engagement
  • 9. Drivers are Gold
  • 10. Not just drivers – authentic people
  • 11. Teams Make It Happen
  • 12. Brands Facilitate The Sport
  • 13. The Need For Speed Drives The Passion