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AZEC10 Program


The Fifth Annual Arizona Entrepreneurship Conference - AZEC10 - November 17, 2010 - Phoenix, Arizona. …

The Fifth Annual Arizona Entrepreneurship Conference - AZEC10 - November 17, 2010 - Phoenix, Arizona.

Official Event Program

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  • 1. azec10 The 5th Annual Arizona Entrepreneurship ConferenceThe Great ResetNovember 17, 2010 | Phoenix Arizona
  • 2. ExhibitorsBe sure to visit these great companies in the networking lobby!AZ Telcom Kolbe CorpBarnes & Noble NetworkingPhoenix.comBC Graphics North Scottsdale Chamber of CommerceBusiness Journal Pay Your Family FirstBuzzuka SBAFasturtle SCOREInfusionsoft ShwaagIntegrum & Gangplank Yeager North Integrated Marketing
  • 3. About OTEF Agenda The Opportunity Through Entrepreneurship Foundation (OTEF) provides training and Morning Afternoon support to help at-risk youth and adults improve their lives by creating and growing 7:30 -- Registration/Coffee -- 12:15 Room Reopens for Lunch Seating entrepreneurial ventures. 100% of the proceeds from today’s conference go to and Keynotes 8:00 Welcome support OTEF. Joan Koerber-Walker and 12:45 Startup Metrics for Pirates Francine Hardaway Dave McClure Founded in 2005 by Francine Hardaway, Ed Nusbaum and Robert Dunaway, Esq., OTEF is a grass roots organization supported by Arizona’s Entrepreneurial Community. If you think funding an 8:45 ASU and Entrepreneurship 1:10 State of the Social Media Space in the University Jeremiah Owyang entrepreneurial venture can be a challenge, try starting a foundation! So these creative founders Charles Lewis reached out to their networks in Arizona and across the United States with a great idea, let’s raise 1:30 From the Silver Screen to the the funds needed to serve OTEF’s mission by creating a series of conferences by and for entre- 9:30 Why We Do What We Do— Vineyard preneurs. Proceeds, sponsorships and donations originating from the Arizona Entrepreneurship the Way We Do, Sam Pillsbury Conferences would support for OTEF’s programs with at-risk populations throughout the year. Kathy Kolbe 2:00 -- Networking Break -- 10:05 Matchmaking Networking And so it began... Roseann Higgins 2:25 Small Business Marketing with Flowtown 10:10 -- Networking Break -- Ethan Bloch Now in it’s fifth year, OTEF has made a differ- • OTEF’s Blueprint for Survival, is designed ence in our community by presenting AZEC06, to help our newest at-risk population, the 10:30 Brainsavers: Health 2.0 2:45 The Ascendancy of Digital Media The OTEF Social Media Conference, AZEC07, displaced workers who are the collateral Dr. Paul Bendheim Dan Gillmor AZEC08, AZEC09 and now AZEC10 as well as damage of the recent economic downturn. 10:50 Eco-Edge 3:10 Photography as Entrepreneurship: delivering meaningful community programs. Blueprint for Survival helps participants Debra Johnson My Journey understand the options and requirements Kris Krüg • OTEF worked with the team at SEEDS in building businesses. 11:15 Engagement as Customer Service House in Phoenix (2007) helped lay the Brian Solis 3:30 Arizona Investors Panel foundation for a new entrepreneurial Dave Bittner, Paul Winandy, Now YOU are part of the solution too! 11:45 Conquering the Chaos Curtis Gunn, Rick Gibson venture, Cup O’ Karma. Clate Mask So again, on behalf of OTEF, our board of Panel Moderator - Morris Callaman • OTEF worked with the Tumbleweed Center 12:00 -- Lunch -- directors, and our team, THANK YOU for 4:00 Exit: ESS to HIS for Youth Development, allows young artists supporting our community through AZEC10. Robert Johnson to combine creativity with entrepreneurial skills to create a brighter future and builds 4:20 Gangplank 3.0: Collaboration life skills. Board of Directors: Derek Neighbors Ed Nusbaum, Joan Koerber-Walker, Merlin Ward, • OTEF worked with the team at SARRC to Robert Dunaway, Esq., Roberto Guerrieri 4:50 Pay Your Family First provide support of their entrepreneurial Sharon Lechter OTEF Team: and life skills program. Ed Nusbaum, Francine Hardaway (Founder and Executive Director), Phillip Blackerby, Steven Groves 5:15 Networking Reception To learn more about OTEF or to make a charitable 7:00 Reception Ends donation, visit us online at (OTEF is an Arizona 501c3).azec10 The 5th Annual Arizona Entrepreneurship Conference 2010
  • 4. Our Speakers Kris Krüg Legendary photographer (and all around nice guy) Kris Krüg has much to say about both photography and entrepreneurship, because he is both a photographer and an entrepreneur. Based in Vancouver, Kris travels all over the world to take pictures for National Geographic, Rolling Stone, Business Week, Dave McClure The Financial Times, USA Today, The LA Times, PBS, Ion Magazine, Wikipedia, Dave McClure likes to hang out with entrepreneurs, and occasionally help or invest Heads Magazine, The Victoria Times-Colonist, The Seattle Stranger, Westender, The in their startups if they let him. Dave has been geeking out in Silicon Valley for Terminal City News and various other online and print publications. He has also over twenty years, and has worked with companies such as PayPal, Mint, Founders co-authored the book “Killer Photos With the iPhone.” Fund, Facebook, LinkedIn, SlideShare, Twilio, Simply Hired, O‘Reilly Media, Intel and Microsoft. Many years ago he used to do real work like coding or marketing or running conferences, but these days he mostly does useless stuff like sending Dan Gillmor lots of email, blogging and hanging out on Facebook and Twitter. Dan Gillmor, an internationally recognized author and leader in new media and citizen-based journalism, is the founding director of the Knight Center for Digital Media Entrepreneurship and the Kauffman Professor of Digital Debra T. Johnson Media Entrepreneurship. Dan’s career as a journalist includes writing for the CEO and Founder, Eco-Edge Detroit Free Press, The San Jose Mercury News, The Wall Street Journal and many Debra Johnson is passionate about saving companies money while reducing other publications. As an early-stage investor in several new media startups environmental impact. She has turned that passion into an award winning including Silicon Valley-based Wikia Inc., founded by Wikipedia founder company that provides solutions for improved fuel economy, reduced maintenance Jimmy Wales, and Seesmic, an online video company. Gillmor is co-founder costs, more efficient and effective operation and reduced environmental footprint. of Helsinki-based Dopplr, a travel-related startup that recently received angel Best of all, she is going to share HOW she did it. funding, and an upcoming media-related venture. Brian Solis Robert Johnson Principal, Futureworks Founder, ESS Brian Solis is globally recognized as one of the most prominent thought leaders In 1994, Robert Johnson founded ESS to develop new tools and software applica- and published authors in new media. A digital analyst, sociologist, and futurist, Solis tions that enable companies to more effectively address specific Environmental has influenced the effects of emerging media on the convergence of marketing, issues. ESS was a highly innovative pioneer and has the honor of being the first communications and publishing. He is principal of FutureWorks, an award-winning to create a long list of tools and applications for Environmental Management and New Media agency in Silicon Valley, and has led interactive and social programs for Sustainability. Over a period of 17 years ESS created applications for Air and Water Fortune 500 companies, notable celebrities and Web 2.0 startups. pollution emissions, Hazardous Wastes, Dangerous Chemicals, Crisis Response, is among the world’s leading business and marketing online resources. GHG, Carbon Management and Worker Health and Safety. ESS was successfully sold to IHS in 2009. Jeremiah Owyang Partner of Customer Strategy, Altimeter Group Curtis Gunn As a web strategist, Jeremiah delivers insight on disruptive technologies and An entrepreneur, Investor, and avid cyclist, Curtis Gunn is chairman of Desert their impact on how companies communicate with their customers. His blog has Angels, a Tucson, Arizona based non-profit organization of accredited investors been recognized as a top analyst blog within the industry. He is currently Partner who seek opportunities to invest in Southwest regional startup or early stage of Customer Strategy at Altimeter Group, a strategy consulting firm that provides companies. The organization serves only as a forum for its over 70 members, who thought leadership, research and consulting on digital strategies. He is frequently invest individually from their personal funds. Since 2000, Desert Angel members quoted in the mainstream press, speaks at conferences all over the world, and have invested over $10 million in more than 40 presenting companies. serves as a regular columnist for Forbes Magazine.azec10 The 5th Annual Arizona Entrepreneurship Conference 2010
  • 5. Kathy Kolbe Morris Callaman, Esq. Founder, Kolbe Corp Callaman Ventures Kathy Kolbe became a thought leader 35 years ago, when she founded Kolbe Corp, Whether assisting a founder as Founder‘s Counsel, providing hands-on support a for-profit publishing/training improving creative problem solving. Soon, she was as an investor, or negotiating the BIG deal, Morris Callaman know how to move featured in Time Magazine‘s ‘Person of the Year’ article as one of America‘s can-do from idea to the capital it takes to build a winning business. Just ask the CEOs people. Now biz leaders, innovative educators and professionals in 36 countries and of the companies that are or have been in the Callaman Ventures portfolio. all 50 states are using her products and services to maximize human performance. She‘s making history with her recent breakthrough, proving her long-held theory that conation (a person‘s instinctive MO) is a third faculty of the brain. Dave Bittner President, Beanstalk CFO Group Beanstalk CFO Group helps high-growth businesses manage finances toward Eric Keosky-Smith goals. In fact, Dave was one of the pioneers of the CFO-services concept. He Co-Founder, Shwaag recognized that emerging businesses don‘t get from accountants what they really A true AZEC success story, co-founders Eric Keosky-Smith and Michael Edwards need to control a company to growth and profit objectives. So, in 1995 he founded were at AZEC08 when they got and idea that started them looking at their start up Beanstalk to provide the necessary financial planning, insightful analysis and in a new way. debuted at AZEC09 to the delight of attendees who actionable advice. Dave has led the firm since inception and grown it to 4 offices won the Red Carpet Shwaag Bags. Now a year later, Shwaag is forging ahead. What serving hundreds of double-digit-employee companies. better way to kick off AZEC10 then to have Eric share the Shwaag story. Paul Winandy, CFA Sam Pillsbury Managing Director, Arizona Technology Investor Forum Pillsbury Wine Company Over the course of his 20 year career, Paul has been a leading contributor to four Pillsbury Wine Company is the evolution of a Dream-Come-True project by New successful startup businesses; two of which were named to the Inc. 500 list and Zealand by Film Director and Winemaker Sam Pillsbury. Sam flew into Arizona concluded with acquisitions by public firms. Paul is an active angel investor and to shoot a pilot for Universal Pictures and fell in love with an Arizona girl and the currently the Managing Director of the Arizona Technology Investor Forum (ATIF), Arizona landscape at the same time. a local angel investing group. Constantly attracted to innovative technology ventures, Paul enjoys helping entrepreneurs navigate the startup challenges and Growing up in New Zealand Sam witnessed the phenomenon of growing classical achieve commercial success. wine grapes in unusual places. Then on a camping trip in Arizona thought he could try the same thing here. Now he is growing a business. Rick Gibson Rick Gibson has a 35-year career, immersed in building fast growth technology Clate Mask companies, as an investor, board member, advisor, teacher, judge, screener, public Co-Founder and CEO, Infusionsoft speaker and writer. He has invested in several companies, participated in dozens, Clate Mask is co-founder and CEO of Infusionsoft, a fast-growth software company advised a few hundred and played a key role in a few successful exits. Rick’s that helps small businesses convert more leads, save time and manage more been actively involved in several incubators including Silicon Valley’s Catalyst with less with its web-based marketing automation software. Together with the Technologies (1980‘s), Idealab (late 1990’s) and currently serves on the boards of Martineau brothers, Eric and Scott, he started Infusionsoft out of a strip mall in UA’s AZCI, ASU Technopolis and NAU’s NACET. He’s active in several Arizona angel Mesa, Arizona. Infusionsoft serves nearly 20,000 users and has been featured on groups, and serves on the boards of Desert Angels and Northern Arizona Angels. the Inc 500 list three years in a row. Clate is a nationally-known small business He has taught entrepreneurship at UA and ASU. Rick has worked alongside several growth expert who has worked with thousands of entrepreneurs and co-author entrepreneurial icons, including Nolan Bushnell (founder of Atari), and Bill Gross of the New York Times bestseller Conquer the Chaos: How to Grow a Successful (founder of Idealab) with whom Rick was a co-founder of Knowledge Adventure. Small Business Without Going Crazy.azec10 The 5th Annual Arizona Entrepreneurship Conference 2010
  • 6. Many thanks Sharon Lechter Founder, Pay your Family First A life-long education advocate, Sharon Lechter is the founder of Pay Your Family First, a financial education organization, and YOUTHpreneur, an innovative new way to spark the entrepreneurial spirit in our children. Sharon is an entrepreneur, to these great AZEC10 Sponsors and Partners author, philanthropist, educator, international speaker, licensed CPA and mother. She has been a pioneer in developing new technologies to bring education into children‘s lives in ways that are innovative, challenging and fun, and remains committed to education—particularly financial literacy. Sharon is also known Platinum Sponsor Copper Sponsors Barnes & Noble world-wide as the co-author of the international best-selling book Rich Dad, Poor BC Graphics Dad and the Rich Dad series of books and co-author of the best selling book Caffee Social Media Think and Grow Rich—Three Feet From Gold in co-operation with the Napoleon Hill Chuck Reynolds Foundation and Greg Reid. CorePurpose, Inc. Deru Internet Services Drip Media Derek Neighbors Gangplank Co-Founder and Executive Director of Integrum International Research Center and Gangplank Mashable Metro Studios Derek Neighbors came up with the idea for Gangplank upon realizing that Integrum’s rYnoweb unoccupied office space could be put to better use. As an active member of Satow Strategies Refresh Phoenix and Phoenix Skulls, Derek could see the potential existed for Shwaag something beyond cubicles or standard office space and offered the vacant space Snell & Wilmer to Forty, Obu Web and Drawbackwards. Not one to be held back by statements Social Marketing Conversations of “That‘s impossible”, Derek’s is a constant flurry of ideas and action. In his role as Stealthmode Partners Executive Director, Derek manages the long-term vision of Gangplank. Silver Sponsors The Creation Shop Yeager North Integrated Marketing Ethan Bloch Community Partners Co-Founder, Flowtown ASBA Flowtown co-founders Ethan Bloch and Dan Martell had a vision for helping ATIC businesses connect with partners and customers across the social landscape AZ Department of Commerce by keying in on the email databases they al-ready had. The results have been AZIMA amazing and Ethan is doing a fly in from the Bay to give us a look at where AZIPA AZIGG Flowtown has been and where it is going. EO—Arizona Maricopa Chamber of Commerce MIT Enterprise Forum Phoenix Paul E. Bendheim, MD Networking Founder and CEO, BrainSavers® North Scottsdale Chamber Paul E. Bendheim, MD, Founder and CEO of BrainSavers leads a team dedicated Pod Camp AZ to assist others in maintaining healthy minds, as well as reducing the risk of Phoenix Social Media Club Ignite Phoenix Alzheimer’s disease and other memory disorders, by adopting healthier habits Phoenix Innovation Foundation like regular mental and physical exercise and nutritional eating into their lives. S.B.A. Since founding BrainSavers in 2004, Dr. Paul and his team have learned a lot SCORE—Phoenix along the Entrepreneurial Journey, and he is ready to share. TiE—Arizona Program design provided by Yeager North Integrated Marketingazec10 The 5th Annual Arizona Entrepreneurship Conference 2010