How was Facebook game Disco Empire made?
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How was Facebook game Disco Empire made?

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From November 2010, how to make a simple Facebook game with lots of chances to succeed and scale later.

From November 2010, how to make a simple Facebook game with lots of chances to succeed and scale later.

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How was Facebook game Disco Empire made? Presentation Transcript

  • 1. Disco Empire 19.11.2010 Joakim Achrén Ironstar Helsinki
  • 2. 2006: First we worked on MoiPal 2010: On to Facebook games
  • 3. Source: www.allfacebook.com
  • 4. Disco Empire to launch in 2 months
    • February 2010 we got the idea for the game
      • Mix of restaurant games
      • Nothing innovative, but theme was new to Facebook games
  • 5.  
  • 6.  
  • 7.  
  • 8. http://apps.facebook.com/discoempire
  • 9.  
  • 10. Lähde: www.developeranalytics.com
  • 11. How do you make a Facebook game?
  • 12. 1. Know your target audience.
  • 13.  
  • 14.  
  • 15.  
  • 16. 2. Steal a simple user interface from another FB game.
  • 17.  
  • 18.  
  • 19. 3. Game needs to have enough depth.
  • 20.  
  • 21.  
  • 22.  
  • 23.  
  • 24. 4. How to monetize?
  • 25.  
  • 26.  
  • 27.  
  • 28.  
  • 29. 5. You can market game for free
  • 30.  
  • 31.  
  • 32. 6. Launch early, fail fast.
  • 33.  
  • 34. 7. Build a simple but scalable metrics system.
  • 35.  
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  • 37. Thanks for your time! [email_address]