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SIX REASONS                 YOUR AUDIENCE                IS IGNORING YOU                 (and how to avoid it)Jeanne Troja...
#1      READING     YOUR SLIDES
What are all those words doing on your slidesanyway?Your audience wants to listen to you – not beread to!If the words are ...
#2      THINKING     THIS IS ALL     ABOUT YOU
Instead of talking about what is important to you,focus on your audience’s needs.Ask yourself:What does my audience expect...
#3     NO CORE     MESSAGE
One of your first steps needs to be core messagedefinition.Ask yourself:If my audience can remember only one thingabout my...
#4       TOO MUCH     INFORMATION
Less is definitely more in presentations.Decide what information is absolutely necessaryto support your core message and e...
#5     QUESTIONS ONLY       AT THE END
Yes, allowing the audience to ask questionsthroughout your presentation can be risky.But making them wait until the end is...
#6       NOT     PREPARED
If you don’t know your material well enough, youwill be forced to constantly look at your notes.This causes people to lose...
WHAT ARE THELESSONS HERE?
#1     EYE-CATCHING      SLIDES WITH      FEW WORDS
#2     FOCUS ON     AUDIENCE       NEEDS
#3      DEFINE YOUR     CORE MESSAGE
#4       ELIMINATE     UNNECESSARY     INFORMATION
#5      ENCOURAGE       AUDIENCE     INTERACTION
#6      REHEARSE UNTIL     YOU’RE CONFIDENT
DON’T BE IGNORED!
BE OUTSTANDING!            @jmtcz          www.jmtcz.cz
PHOTO CREDITS•   Flickr/Audience/Erik Starck•   Flickr/OF Conference/Samuel Huron•   Flickr/Jeff Clavier’s Boring Speech/C...
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6 Reasons Your Audience Is Ignoring Your Presentation

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Is your audience really listening to you? If you are making any of the mistakes in this slideshow, they probably aren't. Find out how to avoid these mistakes and keep your audience listening to your presentation!

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Transcript of "6 Reasons Your Audience Is Ignoring Your Presentation"

  1. 1. SIX REASONS YOUR AUDIENCE IS IGNORING YOU (and how to avoid it)Jeanne Trojan @jmtcz
  2. 2. #1 READING YOUR SLIDES
  3. 3. What are all those words doing on your slidesanyway?Your audience wants to listen to you – not beread to!If the words are really important, take them offyour slides and put them on a document foryour audience to take home afterwards.* I would eliminate this slide in a live presentation – these are the words Iwould say!
  4. 4. #2 THINKING THIS IS ALL ABOUT YOU
  5. 5. Instead of talking about what is important to you,focus on your audience’s needs.Ask yourself:What does my audience expect to learnfrom me?Why are they here?What information do they need to know in orderto make a decision?
  6. 6. #3 NO CORE MESSAGE
  7. 7. One of your first steps needs to be core messagedefinition.Ask yourself:If my audience can remember only one thingabout my presentation, what should it be?Make your message simple, concrete and easy toremember.
  8. 8. #4 TOO MUCH INFORMATION
  9. 9. Less is definitely more in presentations.Decide what information is absolutely necessaryto support your core message and eliminateeverything else.If your audience gets overloaded with uselessinformation, you lose them.
  10. 10. #5 QUESTIONS ONLY AT THE END
  11. 11. Yes, allowing the audience to ask questionsthroughout your presentation can be risky.But making them wait until the end is even moredangerous. What if you don’t know the answer tothe last question? What if it’s hostile? That’s abad final impression.Plus, asking and encouraging questions keepsthem awake!
  12. 12. #6 NOT PREPARED
  13. 13. If you don’t know your material well enough, youwill be forced to constantly look at your notes.This causes people to lose interest in what you’resaying and you to lose credibility.Know your stuff and rehearse it until you don’tneed notes (but, never memorize it).
  14. 14. WHAT ARE THELESSONS HERE?
  15. 15. #1 EYE-CATCHING SLIDES WITH FEW WORDS
  16. 16. #2 FOCUS ON AUDIENCE NEEDS
  17. 17. #3 DEFINE YOUR CORE MESSAGE
  18. 18. #4 ELIMINATE UNNECESSARY INFORMATION
  19. 19. #5 ENCOURAGE AUDIENCE INTERACTION
  20. 20. #6 REHEARSE UNTIL YOU’RE CONFIDENT
  21. 21. DON’T BE IGNORED!
  22. 22. BE OUTSTANDING! @jmtcz www.jmtcz.cz
  23. 23. PHOTO CREDITS• Flickr/Audience/Erik Starck• Flickr/OF Conference/Samuel Huron• Flickr/Jeff Clavier’s Boring Speech/Christiano Betta• Flickr/42-16057839/Melanieheartsgreens• Flickr/ASUG Missouri/MS & T Center• Flickr/Any questions?/Yodel Anecdotal• Flickr/ DSC_0070.JPG /Andrew Feinberg• Flickr/Robotic Procedures/Erik Charlton• Flickr/Monday Keynote Warren Spector/Official GDC• Flickr/DSC 0081/ashley adcox• Flickr/Collective IQ Brainstorming/Jeanbaptisteparis• Flickr/Gordon Cain Conference/Chemical Heritage Foundation• Flickr/Perkins Miller/D. Begley

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