What is SugarCRM? – What is CRM, who we are, various flavors.Why Build on SugarCRM – Talk about the components that make this an attractive platform to build onExamples – Live demo of using Studio / MB with Sugar, then showing off an already built application.
CRM stands for <CLICK> Customer<CLICK> Relationship <CLICK> Management
So CRM is not about technology butall about Customers, YOUR Customers.
CRM help YOU grown and retain YOUR customersSo, what are the different ways YOU grown and retain YOUR customers?
SugarCRM is this solution. SugarCRM is worlds fastest growing CRM company<CLICK> we are the world’s leading provider of Open Source CRM solutions. We are financially secure and have been cash flow positive since September 2010. SugarCRM is a privately held company, backed by some of the best venture capital firms in world.<CLICK> SugarCRM has enourmous market traction. In fact, with over 7,000 customers world wide and over 700,000 end users, SugarCRM is the 3rd biggest CRM company according to a recent discussion we had with Gartner. Salesforce has 2.5M users, Microsoft Dynamics has over 1M users and SugarCRM is 3rd with over 700,000 users.<CLICK> SugarCRM has also seen some wonderful momentum in the 2010 with revenue growth of over 50% from FY 2009 to FY 2010.
The CRM model defines most business activitySugarCRM is designed to be a team player with other applications and servicesSugarCRM provides most of the common business application items you needSugarCRM is built upon the tried and true LAMP platformEvery business has people they deal with ( clients, customers, accounts, etc )Every business has stuff with those people ( calls, meetings, tasks, and emails ) to manage in relationship with their people ( customers, clients, accounts ).Extensive web services APIConnectors API
Deals with interactions with their customersManages the growth and activity of their customersProvides reporting on their customers and servicesSimplifies communication between different areas in the company.Makes manual processes and workflows faster and more automatic.
User authentication / managementCRUD style user interface ( Create Retrieve Update Delete )Support Import/Exporting of dataCustomizable interface to accommodate future growth needs
Studio, Module Builder, and such
OSCON 2011 - Building An Application On The SugarCRM Platform
Who Am I?<br />John Mertic<br
/>http://jmertic.wordpress.com<br />Twitter: @jmertic<br />email@example.com ( Work )<br />firstname.lastname@example.org ( PHP )<br />Community Manager for SugarCRM<br />http://www.sugarcrm.com<br />Read our blog at http://developers.sugarcrm.com/wordpress<br />3/24/2011<br />@2011 SugarCRM Inc. All rights reserved.<br />2<br />