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Social Media Basics and Benefits for Public Health
 

Social Media Basics and Benefits for Public Health

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This presentation offers an explanation of the basics of Facebook and Twitter, as well as some ways that local health departments can use these tools for community outreach.

This presentation offers an explanation of the basics of Facebook and Twitter, as well as some ways that local health departments can use these tools for community outreach.

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    Social Media Basics and Benefits for Public Health Social Media Basics and Benefits for Public Health Presentation Transcript

    • Webster’s DefinitionSocial Mediasō-shəl mē-dē-əforms of electronic communication through which users create online communities toshare information, ideas, personal messages, and other content
    • How many in the audience today use: How many of your departments use these tools?
    • Large network of users in every communityCan share information with partnersValuable venue to communicate with constituents who care
    • Tweet- an update posted to a user’s twitter profile
    • Re-tweet- a tweet repeated by another user
    • Hashtag- a key word used to enable users to search fortweets about a specific subject (#pumpershow)
    • Mention- when one user refers to another user byusername to give that user additional exposure
    • @OHdeptofhealth @HamCoHealth @nehaorg @NSF_intl @OhioEPA @ohioeha @LCHealthDist @WHO @MiamiCountyPH
    • Existing large network of users (smaller than facebook)Easy to share links to large volumes of informationValuable venue to communicate with colleagues and others
    • How do I manage all of this?!?http://www.flickr.com/photos/33778545@N07/4053418477/sizes/m/in/photostream /
    • TweetDeck
    • Seesmic
    • HootSuite
    • HootSuite
    • Share information with your communityDrive traffic to your websiteEmployer permission/social media policyCommunicate in a professional manner
    • Jason Menchhofer, R.S. Van Wert County Health Department 419-238-0808, ext. 108 jmenchhofer@vanwertcountyhealth.org @jmenchhoferwww.facebook.com/vanwertcountyhealthdepartment Find this presentation online at: http://www.slideshare.net/jmenchhofer