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Your Presentation is CRAP, and That's Why I Like It
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Your Presentation is CRAP, and That's Why I Like It

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A few basic design principles can go a long way toward making a powerpoint presentation look and communicate much better. See here how to apply the CRAP principles of design to your work.

A few basic design principles can go a long way toward making a powerpoint presentation look and communicate much better. See here how to apply the CRAP principles of design to your work.

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  • Beyond making sure your visual elements contrast to ensure readibility, contrast is also important when comparing or showing different ideas. For example, if you are showing 2 different products with 2 different functions, they probably shouldn’t be placed on autoshapes of the same color.
  • Beyond making sure your visual elements contrast to ensure readibility, contrast is also important when comparing or showing different ideas. For example, if you are showing 2 different products with 2 different functions, they probably shouldn’t be placed on autoshapes of the same color.
  • Sometimes slide makers get carried away with emphasis. If you try to emphasize too many objects on the same slide, you risk the audience missing out on all the content. They are too busy trying to take in different colors, various fonts and effects, etc.
  • Sometimes slide makers get carried away with emphasis. If you try to emphasize too many objects on the same slide, you risk the audience missing out on all the content. They are too busy trying to take in different colors, various fonts and effects, etc.
  • Leaving objects unaligned is very distracting.
  • Leaving objects unaligned is very distracting.
  • Make sure everything that conceptually belongs together is physically arranged to reflect that.
  • Make sure everything that conceptually belongs together is physically arranged to reflect that.

Transcript

  • 1. Your Presentation Is CRAP…And That’s Why I Like It
    Basic Design Principles
    for Visual Presentations
  • 2. Use CRAP Designs For Great Slides
    The CRAP principles above are from The Non-Designer's Web Book by Robin Williams and John Tollett
  • 3. Q1 and Q2 Project Plan
    Phase I
    Phase II
    Phase III
    Phase IV
    People
    Identify & engage stakeholders
    Communicate plan
    Assign tasks
    Develop timeline
    Implement
    Tasks
    Resources
    Purchase tools & test
    Finalize contracts
    Deadline:
    Mar 15
    Deadline: Feb 28
    Deadline: May 31
    Deadline: June 5
  • 4. Q1 and Q2 Project Plan
    Phase I
    Phase II
    Phase III
    Phase IV
    People
    This slide is pretty bad…right?
    Identify & engage stakeholders
    Communicate plan
    Assign tasks
    Develop timeline
    Implement
    Tasks
    Resources
    Purchase tools & test
    Finalize contracts
    Deadline:
    Mar 15
    Deadline: Feb 28
    Deadline: May 31
    Deadline: June 5
  • 5. Q1 and Q2 Project Plan
    Phase I
    Phase II
    Phase III
    Phase IV
    People
    What could make it better?
    Identify & engage stakeholders
    Communicate plan
    Assign tasks
    Develop timeline
    Implement
    Tasks
    Resources
    Purchase tools & test
    Finalize contracts
    Deadline:
    Mar 15
    Deadline: Feb 28
    Deadline: May 31
    Deadline: June 5
  • 6. Use Highest Contrast For Visual Clarity
    Not GOOD
    Can You Read This?
    Can You Read This?
    Can You Read This?
    Can You Read This?
    Can You Read This?
  • 7. Use Highest Contrast For Visual Clarity
    Not GOOD
    GOOD
    Can You Read This?
    Can You Read This?
    Can You Read This?
    Can You Read This?
    Can You Read This?
    Can You Read This?
    Can You Read This?
    Can You Read This?
    Can You Read This?
    Can You Read This?
  • 8. Repeat After Me: Repetition Is Good
    Not GOOD
    Peter Piper picked a peck of pickled peppers
    She sells sea shells by the sea shore
    Dokidoki
    brekekekexkoaxkoax
    That solitude which suits abstruser musings.
    Dead in da middle of little Italy, little did we know that we riddled some middle men who didn't do diddily.
    Alliteration
    Onomatopoeia
    Assonance
  • 9. Repeat After Me: Repetition Is Good
    Not GOOD
    Peter Piper picked a peck of pickled peppers
    She sells sea shells by the sea shore
    Dokidoki
    brekekekexkoaxkoax
    That solitude which suits abstruser musings.
    Dead in da middle of little Italy, little did we know that we riddled some middle men who didn't do diddily.
    GOOD
    Alliteration
    Onomatopoeia
    Assonance
  • 10. Visually Aligned = Mentally Aligned
    Not GOOD
    Where do I belong?
    Where do I belong?
    Where do I belong?
    Where do I belong?
    Where do I belong?
  • 11. Visually Aligned = Mentally Aligned
    Not GOOD
    GOOD
    Where do I belong?
    Home sweet home.
    Where do I belong?
    Home sweet home.
    Where do I belong?
    Home sweet home.
    Home sweet home.
    Where do I belong?
    Where do I belong?
    Home sweet home.
  • 12. Proximity Promotes Perception
    Not GOOD
    Alliteration
    Repetition of a leading consonant sound
    Onomatopoeia
    Imitating the sound described
    Assonance
    Repetition of vowel sounds to create internal rhyming
  • 13. Proximity Promotes Perception
    Not GOOD
    GOOD
    Alliteration
    Alliteration
    Repetition of a leading consonant sound
    Repetition of a leading consonant sound
    Onomatopoeia
    Onomatopoeia
    Imitating the sound described
    Imitating the sound described
    Assonance
    Assonance
    Repetition of vowel sounds to create internal rhyming
    Repetition of vowel sounds to create internal rhyming
  • 14. Q1 and Q2 Project Plan
    Phase I
    Phase II
    Phase III
    Phase IV
    People
    Identify & engage stakeholders
    Communicate plan
    Assign tasks
    Develop timeline
    Implement
    Tasks
    Resources
    Purchase tools & test
    Finalize contracts
    Deadline:
    Mar 15
    Deadline: Feb 28
    Deadline: May 31
    Deadline: June 5
  • 15. Q1 and Q2 Project Plan
    Phase I
    Phase II
    Phase III
    Phase IV
    People
    What if we apply a little CRAP?
    Identify & engage stakeholders
    Communicate plan
    Assign tasks
    Develop timeline
    Implement
    Tasks
    Resources
    Purchase tools & test
    Finalize contracts
    Deadline:
    Mar 15
    Deadline: Feb 28
    Deadline: May 31
    Deadline: June 5
  • 16. Q1 and Q2 Project Plan
    Phase I
    Phase II
    Phase III
    Phase IV
    Feb 28
    Mar 15
    May 31
    June 5
    People
    Identify & engage stakeholders
    Communicate plan
    Tasks
    Assign tasks
    Develop timeline
    Implement
    Resources
    Purchase tools & test
    Finalize contracts
  • 17. Are You Ready to Create aCRAP Presentation?
    Use responsibly. CRAP presentations may elicit questions, comments, or feedback from an engaged audience that actually understands your message.