ChannelCandy - Mobile Branded App for IT Channel Vendors


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The latest sneak peek into ChannelCandy.

ChannelCandy is a custom branded mobile app designed for the Vendor community to deliver Channel highlights, company news and sales tools into the hands of Channel Partners. Runs on iPhone, iPad and Android devices.

It comes from the team at ChannelEyes - the next generation communication and engagement platform for vendors and their Channel Partners to connect every day. It delivers relevant channel program highlights over a secure network making it simple to engage with the entire channel, targeting the right people with the right information at the right time.

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ChannelCandy - Mobile Branded App for IT Channel Vendors

  1. 1. The Enterprise Mobile Platform Connecting Vendors and their Channel Partners.
  2. 2. Channel Mindshare is becoming more challenging “Tremendousamountsoftime andenergygointocreating materialsstoredinchannel portals,buttheyreceivelittle traffic.” -EveryChannelChief
  3. 3. • Over95%useaSmartphone &Tablet • Averageuserchecksphone110timesperday • AppsbecomingPrimarySourceforBusiness • IncreaseSales&ParticipationinPrograms • DeploySalesTools,Education&Resources Mobile: The Game Changer AccelerateSell-thru!
  4. 4. • FullyCustomizable • Real-timenews&Salestools • PushNotification • SupportsAllMobileDevices
  5. 5. • MobileAppPlatform • Open/Branded • ValueBasedModules • Analytics • CollectBehaviors • BehaviorScoring • PredictivePerformance • PrescriptiveBehaviors • Your“NextBestAction” Channel Acceleration 1 2 3 Communicate Analyze AccelerateOur Vision: Accelerate Sell-thru
  6. 6. Secure Login for Authorized Partners  Built-inSecurityAuthorizationCenter  AuthorizedWhite-listbydomain  RemoteAuthenticationwithyour back-endportalorPRMSystem ************ 1
  7. 7. Deliver a Personalized Experience Segment Content Feeds:  Partner Tier Level  Country or Language  Product line or Program  Job Role or Access Level  Internal Staff 2
  8. 8. • What’s new in your partner portal • Incentives, promotions & rebates • Product news, tech bulletins, specs • Events, webinar, education & training • Competitive updates, battle cards Take Partner Communication to a New Level Send Special Alerts Through Push Notification! Share… 3
  9. 9. Take Advantage of Card Carousel & Resource Center
  10. 10. • Social Comments on Posts • Community Walls / Q&A • Private Groups • Contact Us Form • Integrates with leading platforms Drive new levels of Partner Engagement Two-way Conversations Live Chat Community & Groups 4
  11. 11.  Deal Registration Module  Price Calculator / Quotes / Configurator  Locator (Product, Place or People)  Service Tickets / RMA / Warranty  Quizzes & Surveys Deploy Tools to Drive Sales, Service & Education Enable Partners on the go ACME Inc. 7 Anywhere St. Chester, United Kingdom CH1 2HR Tom Smith Director of IT 0121 555 1234 5 Integration with leading platforms
  12. 12. Read a technical whitepaper Reviewed Battle Card Deck Logged Into App 2 Points 20 Points 10 Points Trip to Partner Conference 5 Points What are my Partners Doing? LEVEL 1 LEVEL 2 Gamification: Understand & Influence Behavior 6 Answered a Quiz question LEVEL 3
  13. 13. Pitch Tracker: Get Real-time Channel Behavior • Partners check in when they have completed a product demo or sales call. • Combine with Gamification to incent users. • Analyze results and learn best practices from the field. • Drive product and program improvements. 7
  14. 14. Social Syndication: Amplify Your Brand Message8 Choose Network to Share: Social Post Share-it Like You Wrote-it Iamma VAR posted ………….... Chooses their network Partners Facebook Post Looks like they wrote it . Partner Selects Approved Content From Library Share
  15. 15. • App performance, analytics • Time between Logins, Usage Patterns • Activities inside App, Popular Content • Predictive metrics, actions & events • Device Information & downloads Powerful Measurement Tools Analyze ROI & Behavior 9
  16. 16. Easy to use Content Management System “If you can use Facebook, you can use ChannelCandy” Supports: 10 • Schedule & Expire posts • Set up a Calendar of Events • Manage Feeds & User Access • Send out Push Notifications
  17. 17. Mobile Channel Marketing is changing the Game
  18. 18. Chosen by Top Channel Programs Distributors Telecom Technology Networking Security Verticals
  19. 19. Global Recognition of ChannelCandy
  20. 20. • Mobileplatformpurpose-builtfortheChannel • Continuousimprovement /Add-onModules/APIs • Costsspreadacrossallofourcustomers • World-Classhosting /MobileDeviceSupport • AbilitytoSupportMultipleLanguages&UserPersona’s • Principalshavedeepchannelexperience Why Partner with us?
  21. 21. Questions?
  22. 22. News Wall Announcements Event Calendar Webinars Product News Tech Bulletins Incentives/Promos Best Practices Whitepapers Videos Competition Press/Media/Blogs Newsletter Items Program Benefits Orders Order Status Shipping Rates Returns (RMA) Warranty Status Bar Code Reader Product Registration Sales Tools Battle Cards Price Calculator Request for Quote Deal Registration Lead Distribution Training Videos Certification Quiz Product Documents Partner Locator Vendor List/Line Card Product Catalog Data List / Map Commission Reports Surveys / Quizzes Contest/Loyalty/MDF Support Service Tickets FAQ’s Contact Us Private Messaging Contact List/Country Product Wish List Social (FB/TW/LI) Features Push Notification Single Sign-on Segmentation Multi-Persona Multi-language Card Carousel Resource Center Social Syndication Gamification Community Board Conference Events Ad Server Marketing Overlay Forms to Email Salesforce Integration Idea Board
  23. 23. Timeline: After Contract Signature