Mozilla Corporation
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Mozilla Corporation

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    Mozilla Corporation Mozilla Corporation Presentation Transcript

    • Marketing Management Spring 2009 Project team members: Riccardo Bettinelli Agnieszka Czecior Julian Grzymkowski Jakob Marovt Carolina K. Ruggiero
      • develop, deploy and promote the free Mozilla software, its by-products and related projects
      • articulate a vision for the Internet that Mozilla participants want the Mozilla Foundation to pursue
      • speak to people whether or not they have a technical background
      • make Mozilla contributors proud of what we're doing and motivate us to continue
      • provide a framework for other people to advance this vision of the Internet.
      Mozilla Corporation
      • It coordinates and integrates the development of Internet-related applications ( Mozilla Firefox and M ozilla Thunderbird ).
      • B2B revenue : - royalties (contracts with various search engine providers e.g. Google)
        • product revenues (affiliate program with Amazon)
        • contracted services
      • B2C :
        • donations
        • online store products
      Mozilla Corporation
      • Revenue: $75,130,722 (2007) – 12% increase
      • $66,840,850 (2006)
      • Net income: $41,802,867 (2007) $47,064,657 (2006)
      • Net assets: $82,260,639 (2007) $57,781,950 (2006)
      • Royalties research: $68,238,803 (2007)
      • $61,561,496 (2006)
      Mozilla Corporation
      • Mozilla Firefox - free and open source internet browser
      • project started in November 2004 as further development of Netscape browser
      • many competitors (IE, Opera, Safari, Chrome) on the market
      • we will try to enlighten people about the possibilty of free choice of internet browser and point out great features of Firefox
      Mozilla Corporation