INFORMATION
MANAGEMENT:
AN OXYMORON?
5 considerations in making control of your
documents and content a priority for your
organization.

DATA FROM AIIM
SURVEYS OF END USERS
FOR DETAILS, GO TO:
WWW.AIIM.ORG/
INDUSTRYWATCH

“MANAGING INFORMATION” IS AN OXYMORON FOR
MOST ORGANIZATIONS

What the heck have we
done to ourselves?
“Information
management” has
become a whirlwind in
which we have
deployed technology
without really
managing it.

WE HAVE A LONG WAY TO GO
BEFORE OUR BUSINESS
DOCUMENTATION CATCHES UP
WITH ALL THE ELECTRONIC
“STUFF” IN OUR
ORGANIZATIONS.

52%
ON A SCALE OF 1 (TERRIBLE) TO 10
(EXCELLENT) THE PERCENTAGE
EVALUATING THEIR OVERALL
EFFECTIVENESS IN MANAGING
ELECTRONIC INFORMATION AS 5 OR LESS.

50%
“HOW WELL DO YOUR IT PEOPLE
UNDERSTAND ELECTRONIC RECORDS?”
1= “THEY KNOW NOTHING”
10= “THEY ARE COMPLETELY
COMPETENT”
% 5 OR LESS

THE MORE I KNOW
THE MORE WORRIED
I GET
KNOWLEDGEABLE SAMPLE (FROM
AIIM AND ARMA)
ONLY “FAIR” OR “MARGINAL” = 33%
HOW EFFECTIVE IS FROM GENERAL POPULATION
YOUR RM ONLY “FAIR” OR “MARGINAL” = 10%
PROGRAM?

AND IT WILL
GET WORSE
CONTENT TYPES
AND VOLUME
EXPLODING WITH
RISE OF SOCIAL
NETWORKING
YES, EVEN MANCINI
IS ON FACEBOOK.

SECOND, THE RISKS OF MISMANAGING INFORMATION ARE
INCREASINGLY EXPONENTIALLY

THE RULES RELATED TO MANAGING
ELECTRONIC INFORMATION HAVE CHANGED...
THE “FEDERAL RULES OF CIVIL PROCEDURE”
HAVE YOU CHANGED TO MEET THIS
REQUIREMENT?

31%
IMAGINE YOU ARE BEING SUED...HOW
LONG WOULD IT TAKE TO FIND ALL THE
INFORMATION RELATED TO THAT
PERSON?
% MORE THAN ONE MONTH

47%
HOW CONFIDENT ARE YOU THAT YOUR
ELECTRONIC INFORMATION IS
ACCURATE, TRUSTWORTHY, AND
ACCESSIBLE?
% “SLIGHTLY CONFIDENT” OR “NOT
CONFIDENT AT ALL”

HOW WOULD YOU DESCRIBE
YOUR EFFECTIVENESS IN
MANAGING THE FOLLOWING
TYPES OF ELECTRONIC
INFORMATION?

“COMPLETE CHAOS”
23% -- HARD DRIVES
35% -- PORTABLE DEVICES
30% -- E-MAIL

THIRD, THE BENEFITS OF APPLYING INFORMATION
ARE INCREASINGLY EXPONENTIALLY

DURING THE NEXT FIVE YEARS,
WHICH OF THESE TRENDS DO
YOU EXPECT TO HAVE A MAJOR
IMPACT ON THE PROFITABILITY
OF YOUR COMPANY?
MCKINSEY SAMPLE OF SENIOR
EXECUTIVES

Growth of public sector 26
Social backlash against business 27
New business mgmt approaches 48
Shifting industry structures 52
Business and social interactions 62
Natural resource constraints 40
Global talent and markets 58
Ease of information access 76
Regional shifts 63
Emerging economy growth 63

FOURTH, DON’T MAKE “ECM” A PRIORITY FOR YOUR
ORGANIZATION. REALLY.

What do you
really need?
Think carefully
about how and
why you make
IT purchases.

Think in terms of what you are
trying to accomplish, not
technologies.
“ECM” is still a relatively new
term.

25%
“I HAVE HEARD OF THE TERM ECM WITH
REGARDS TO INFORMATION
MANAGEMENT.”
SELL THE BUSINESS RESULT, NOT THE
TECHNOLOGY.

AND LASTLY, LEARN FROM THOSE THAT HAVE GONE
BEFORE YOU

TOP THREE PROBLEMS IN MANAGING A
RECORDS OR DOCUMENT
IMPLEMENTATION (14 CHOICES)...
40% UNDERESTIMATED PROCESS AND
ORGANIZATIONAL ISSUES
31% LACK OF KNOWLEDGE AND
TRAINING
31% UNEVEN USAGE DUE TO POOR
GOVERNANCE

WHAT KIND OF HELP CAN YOU GET
FROM AIIM?

WORLD CLASS TRAINING
BASED ON INDUSTRY BEST
PRACTICES

AIIM IS THE LARGEST
PROVIDER OF DOCUMENT AND
RECORDS-RELATED TRAINING
IN THE WORLD.
WE FOCUS ON ALL THE UNMANAGED
ELECTRONIC “STUFF” IN YOUR
ORGANIZATION.

WWW.AIIM.ORG/TRAINING
COMMITTED TO HELPING YOU
CONNECT PEOPLE, PROCESSES AND
INFORMATION