In the social, mobile and cloud era, what does it take to be an Information Professional?

In the social, mobile and cloud era, what does it take to be an Information Professional? John Mancini President, AIIM http://www.flickr.com/photos/globalx/4864001692In association with:

johnmancini@aiim.org @jmancini77 blog = DigitalLandfill.org If you are an information professional, AIIM is where you belong. www.aiim.org/certification Text … AIIM<space>your email to 22333 for info about certification or on having AIIM speak to your organizationIn association with:

A short introduction and personal history of technology Text … AIIM<space>your email to 22333 for info about certification or on having AIIM speak to your organizationIn association with:

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"Despite the euphoria of Internet enthusiasts and the hyped-‐up selling palaver of some web services providers, we remain uncertain as to the long-‐run substan<ve benefits the Internet will bring to businesses and to individual users.…un<l the webmeisters persuade us otherwise, well hang on to our CDs and floppies, along with the aperture cards and other imaging ar<facts that have served our corporate and personal purposes so cost-‐effec<vely in the past."

Systems of Record.In association with:

Era Mainframe Mini PC Internet Systems of Record Years 1960-‐1975 1975-‐1992 1992-‐2001 2001-‐2009 Typical A batch A dept A thing A web page trans process document managed Best known Digital IBM MicrosoK Google company Equipment Content Image Document Content Microﬁlm mgmt focus Mgmt Mgmt Mgmt

A technology inflection point.Page In association with: 12

Social everywhere.http://www.flickr.com/photos/mymollypop/ 2645589819

Social everywhere. § Outside the firewall… § 1,330 years worth of time spent every day on Facebook. § 800M Facebook users. § 50% log in on any day. § 250M photos uploaded per day. § Inside the firewall (per AIIM Industry Watch)… § Only 38% have an enterprise social strategy. § But 27% now view social as infrastructure.In association with:

Mobile everywhere. http://www.flickr.com/photos/scottvanderchijs/4912947547In association with:

Mobile everywhere. § Explosive growth § Mobile subscribers have grown from 719M in 2000 (60% in developed world) to 5.6 billion today (70% in the developing world). § Only 835M out of 5.6 billion devices are smartphones. § Inflection Points § q2:10 - Windows operating systems < 50% of Internet enabled devices. § q4:10 - smartphones + tablets > notebooks + desktops.In association with:

Mobile everywhere. Legacy Discontinuity (per AIIM, Making the Most of Mobile – Content on the Move) § 94% have deployed mobile access to email, but < 30% have mobile access to enterprise systems – ECM, CRM, ERP. § 37% have no mobile ECM access; a further 30% rely on conventional web interface. § Only 47% allow personal devices to access company data, but most in a policy void.In association with:

Records, meet engagement.In association with:

Systems of Engagement Social and Era Mainframe Mini PC Internet Cloud Systems of Record Years 1960-‐1975 1975-‐1992 1992-‐2001 2001-‐2009 2010-‐2015 Typical A batch A dept A An thing A web page trans process document interacNon managed Best known Digital IBM MicrosoK Google Facebook company Equipment Social Content Image Document Content Microﬁlm Business mgmt focus Mgmt Mgmt Mgmt Systems

Considera<on Systems of Record Systems of Engagement Focus TransacNons InteracNons Governance Command & Control CollaboraNon Core Elements Facts & Commitments Ideas & Nuances Value Single Source of Truth Discovery & Dialog Standard Accurate & Complete Immediate & Accessible Content Authored Communal Primary Record Type Documents ConversaNons Searchability Easy Hard Usability User is trained User “knows” Accessibility Regulated & Contained Ad Hoc & Open RetenNon Permanent Transient Policy Focus Security (Protect Assets) Privacy (Protect Users)

So this must be the golden age § So this must be the golden age for IT professionals. § Right? § Right?In association with:

Self-LoathingIn association with:

Just Plain LoathingIn association with:

So this must be the golden age Why?In association with:

Information sprawl. http://www.flickr.com/photos/paytonc/79973436In association with:

Revolutionary expectations. “Revolution doesn’t happen whensociety adopts new technologies—it happens when society adopts new behaviors.” --Clay Shirkyhttp://www.flickr.com/photos/6argoo3a/6253592631

So this must be the golden age We need to think about the information “profession” differently.In association with:

It’s all about information, not plumbing. http://www.flickr.com/photos/mxmstryo/4033816209In association with:

The Future of RM §  …as records management rarely supports direct revenue generation, most executives perceive it as an administrative cost center…the strategic relevancy of the records management function has taken a slight dip… (ARMA/Forrester, 2011) §  44% of records managers are not included in the IT strategic planning process, including requirements definitions and vendor selection – up from 35% in 2009 (ARMA/Forrester, 2011) §  The inability of our profession to come to grips with the explosion of electronic records will spell the doom of the profession. In many organizations, that omission has made us irrelevant. (Patrick Cunningham, CRM, 2010)In association with:

The Future of RM The TECHNOLOGY skills gap – 4 or 5 on 5 pt scale BPM 27% IT and integration 11% Records Managers and Librarians WCM 7% N=168, 2009 AIIM/Oracle survey ECM 26% RM 80%In association with:

The Future of IT §  IT is not providing a sustainable competitive advantage, just as having electricity does not provide a sustainable advantage when everyone has it. Within business organizations, the IT person who survives will focus on business, innovating, doing data analysis, business development, management functions and outsourcing IT since IT is just a commodity like electricity. Ø (Coldstreams.com 2011, reporting on IEEE seminar) §  The problem is that not enough people know how to use the new tools of the Internet, mobile, and cloud computing. The workforce as a whole does not have the right mix of skills. (Maurice Mugambe, 2011) §  The IT worker needed by businesses … for the future needs to be multi- skilled – with a mixture of technical skills combined with strong business and communication skills. (World of Work, 2011)In association with:

The Future of IT The business skills gap – 4 or 5 on 5 pt scale Ops Mgmt 35% LOB 34% WCM 23% IT support and mgmt, Sys Admin, Developers RM 27% N=138, 2009 AIIM/Oracle survey IT and integration 62%In association with:

The emerging information professional § The vast majority of organizations see the need to manage information as an enterprise resource rather than in separate "silos," departments or systems, but they dont know how to begin to address the challenge, as it is so large... § Professional roles focused on information management will be different to that of established IT roles. § An "information professional" will not be one type of role or skill set, but will in fact have a number of specializations. Ø Deb Logan and Regina Casonata, GartnerIn association with:

PROFESSIONAL CERTIFICATION covering the broad based body of knowledge that every informa<on professional needs to understand. DOMAINS FOCUS AREAS Enterprise search, Business intelligence, Master Access/ Use data management, Text analy<cs Informa<on capture, BPM, KM, Email Capture/Manage management, Content management Collabora<on, Social media, Info workplace, IM, Collaborate/Deliver Telecommu<ng support, Web conferencing Security, RM, Data privacy, DRM, Archiving, Secure/Preserve eDiscovery Info architecture, Technical architecture, Cloud Architecture/Systems compu<ng, Mobile apps, Websites and portals Strategic planning, Building business case, Impl Plan/Implement planning, Req def, Solu<on design, Change mgmt

We have only just begun.

johnmancini@aiim.org @jmancini77 blog = DigitalLandfill.org If you are an information professional, AIIM is where you belong. www.aiim.org/certification Text … AIIM<space>your email to 22333 for info about certification or on having AIIM speak to your organizationIn association with:

Follow AIIM on AIIM Community – @aiimcommunity John Mancini – @jmancini77 #aiim Atle Skjekkeland – @skjekkeland #ecm Peggy Winton – @pwwinton #erm Bryant Duhon – @bduhon #socbiz Jesse Wilkins – @jessewilkins #aiimwebinar Nick Inglis – @nickinglis #aiim12 Betsy Fanning – @bfanning #bpm Theresa Resek – @tmresek Beth Mayhew – @bethmayhew Thedra White – @thedrawhiteIn association with:

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In the social, mobile and cloud era, what does it take to be an Information Professional?

by John Mancini

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