Content Opportunities in Revolutionary Times

Systems of Engagement Social and Era Mainframe Mini PC Internet Cloud Systems of Record Years 1960-1975 1975-1992 1992-2001 2001-2009 2010-2015 Typical A batch A dept A A web An thing trans process document page interactionmanaged Best Digital known IBM Microsoft Google Facebook EquipmentcompanyContent Social Image Document Content mgmt Microfilm Business Mgmt Mgmt Mgmt focus Systems

Consideration Systems of Record Systems of Engagement Focus Transactions Interactions Governance Command & Control Collaboration Core Elements Facts & Commitments Ideas & Nuances Value Single Source of Truth Discovery & Dialog Standard Accurate & Complete Immediate & Accessible Content Authored Communal Primary Record Type Documents Conversations Searchability Easy Hard Usability User is trained User ―knows‖ Accessibility Regulated & Contained Ad Hoc & Open Retention Permanent Transient Policy Focus Security (Protect Privacy (Protect Users) Assets)© AIIM | All rights reserved

SharePoint everywhere.http://www.flickr.com/photos/paytonc/79973436

SharePoint everywhere. For 25%, SharePoint content is doubling every 2 years. 5% already have over 10 TB of data. Biggest issue for users - 46% - lack of strategic plan for SharePoint and lack of clarity on what to use it for. Over 60% have not yet brought SharePoint into alignment with existing compliance policies. Only 18% are currently using a BPM 3rd party add on – but this is expected to grow to 55%. 7 Source: AIIM Industry Watch, 2011

Social everywhere.http://www.flickr.com/photos/mymollypop/2645589819

Social everywhere.  Outside the firewall…  1,330 years worth of time spent every day on Facebook.  800M Facebook users.  50% log in on any day.  250M photos uploaded per day.  Inside the firewall (per AIIM Industry Watch)…  Only 38% have an enterprise social strategy.  But 27% now view social as infrastructure. 9© AIIM | All rights reserved

Mobile everywhere.http://www.flickr.com/photos/scottvanderchijs/4912947547

Mobile everywhere.  Mobile subscribers have grown from 719M in 2000 (60% in developed world) to 5.6 billion today (70% in the developing world).  Only 835M out of 5.6 billion devices are smartphones.  q4:10 - smartphones + tablets > notebooks + desktops.  q2:10 - Windows operating systems < 50% of Internet enabled devices.  Mobile is the only access point for 1/3 of Internet users. 11© AIIM | All rights reserved

―It’s when a technology becomes normal, then ubiquitous, and finally so pervasive as to be invisible, that the really profound changes happen…Revolution doesn’t happen when society adopts new technologies—it happens when society adopts new behaviors.‖ --Clay Shirkyhttp://www.flickr.com/photos/6argoo3a/6253592631

Revolutionary expectations.  Employees - consumer expectations re ease of use.  C-suite - cloud and app like expectations re the ease of implementation - dynamic infrastructure, self service, consumption based.  Process owners and consumers - seamless and device independent ways to view and interact with content and processes. 13© AIIM | All rights reserved

A long way to go…  94% have deployed mobile access to email, but < 30% have mobile access to enterprise systems -- ECM, CRM, ERP.  37% have no mobile ECM access; a further 30% rely on conventional web interface.  47% allow personal devices to access company data, mostly in a policy void. Released today! – aiim.org/research© AIIM | All rights reserved

Information, not plumbing.http://www.flickr.com/photos/mxmstryo/4033816209

Thank You@jmancini77blog = DigitalLandfill.orgIf you are an information professional,AIIM is where you belong.www.aiim.org 16

http://www.digitallandfill.org	639
http://aiim.typepad.com	280
http://www.aiim.typepad.com	55
http://feeds2.feedburner.com	45
http://feeds.feedburner.com	15
http://www.linkedin.com	5
http://a0.twimg.com	3
http://www.serdalab.com	2
http://us-w1.rockmelt.com	1
http://translate.googleusercontent.com	1

Content Opportunities in Revolutionary Times

by John Mancini on Nov 16, 2011

Accessibility

Categories

Tags

Upload Details

Usage Rights

10 Embeds 1,046

Statistics

Content Opportunities in Revolutionary Times — Presentation Transcript