The Forced Evolution of Twitter

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Twitter is not doing well in innovation or advertising. To survive they will either have to evolve or dissolve. “Status” updates are not dependent on Twitter.com.

Get the complete post here: http://uber.la/2012/03/evolution-of-twitter/

John McElhenney
@jmacofearth

Published in: Technology, Spiritual
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  • Twitter is not doing well in innovation or advertising. To survive they will either have to evolve or dissolve. “Status” updates are not dependent on Twitter.com. And there are three times more queries than updates. And Twitter’s acquisition strategy with Tweetdeck has been a disaster, thus far. Friends and users of Posterous are not very happy about the buy out by Twitter either. Twitter is stuck in a broadcast mentality. And their platform is merely a protocol, that can and will be replicated and replaced.
  • The Forced Evolution of Twitter

    1. 1. The Forced Evolution of Twitter API-driven user-experience and market research The PAST The PRESENT MSFT and AOL don’town email or txt/chat.Microsoft Outlook (email) Acquisition StrategyAOL’s AIM (instant messaging) bad upgrade ? Advertising Strategy (broadcast) In some ways they are the antithesis of innovation and improvement Presented by John McElhenney / 3-31-12 / uber.la / cc share with attribution

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