Referrals – 37.7% Top Pages ConversionTwo major hit posts.1. Death of the Social Media Strategist2. HUMOR: Final Tweets of...
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Mid-Year 2013 Marketing Blog Metrics uberla

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Get the complete post at : http://uber.la/2013/05/mid-year-metrics-2013/

Looking at blogging as a marketing and business strategy. Exposing and examining my own metrics is a way of sharing my process and knowledge. Here's what's working and what's not.

John McElhenney / @jmacofearth

Published in: Business
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Mid-Year 2013 Marketing Blog Metrics uberla

  1. 1. Referrals – 37.7% Top Pages ConversionTwo major hit posts.1. Death of the Social Media Strategist2. HUMOR: Final Tweets of Boston Bombing SuspectViews of the contact page do notequal conversions, but they do equalopportunity for business.The eBook is getting almost no love.Update it or get rid of it.1. Twitter – 34%2. Facebook – 23%3. LinkedIn – 12%Mid-Year 2013 Marketing Blog MetricsThe goal of “conversions” doesn’t apply to uber.la, but it’s important to look at how manypeople are visiting the Contact page to understand if I am capturing their interest.Goals: Build authority, generate leads, help people learn social media.Serve as an interactive example of my social media work (content, metrics, strategy)John McElhenney / http://uber.laCC 2013, share with attribution5-22-13 -@jmacofearth
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