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Rocket Fuel For Your API
 

Rocket Fuel For Your API

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    Rocket Fuel For Your API Rocket Fuel For Your API Presentation Transcript

    • Rocket Fuel for your API Jean-Luc DavidRocket Fuel for your API Canada Yellow Pages @jldavid
    • September 17th, 2010 YellowAPI is born
    • ZER0External Developers
    • ZER0Live Apps
    • 1. Find the fit.2. Remove friction.3. Market differently.4. Go where the consumer lives.
    • Yellow Pages Group TraditionalMerchants Consumers
    • Developers YellowAPI PlatformMerchants Consumers
    • what i want •fame •money •curated content •great toolshint: trad marketing won’t work with him
    • The secret to innovation?Invent something your users can hack,remake, and customize - then let themrun wild. - Frog Design
    • 2.7M
    • 1250+External Developers
    • 30+Live Apps
    • 1. Find the fit.2. Remove friction.3. Market differently.4. Go where the consumer lives. Jean-Luc DavidYellow Pages Canada yellowapi.com@jldavid @yellowapi