A Model for Technology Entrepreneurship @jonaslamis TechRanchAustin.com
Show Me The Money There are three ways to get paid Get paid for What You Do Advertising Thought Leadership Get paid for What You Know Social Awareness Get paid for Who You Are
Key Concept: Test your ideas with Google and Facebook Advertising Understanding Keywords Targeting the right audience Testing different messages Converting browsers to buyers Understanding Analytics
Testing your ideas with Google and Facebook Advertising Understanding Keywords Targeting the right audience Testing different messages Converting browsers to buyers Understanding Analytics
Testing your ideas with Google and Facebook Advertising Understanding Keywords Targeting the right audience Testing different messages Converting browsers to buyers Understanding Analytics
Thought Leadership Becoming a Thought Leader through Blogging Picking the right topic Staking a claim Using the right platform Topic selection Guest Blogging Linking for fun and for profit
Your Passion that you can talk about weekly What people what to read about What your Business is about Your Thought Leadership Golden Triangle Becoming a Thought Leader through Blogging Picking the right topic Staking a claim Using the right platform Topic selection Guest Blogging Linking for fun and for profit
www.jonaslamis.com www.lamisphere.com Jonaslamis.blogspot.com Techranchaustin.com ArchitectureandGovernance.com Becoming a Thought Leader through Blogging Picking the right topic Staking a claim Using the right platform Topic selection Guest Blogging Linking for fun and for profit
EASY MEDIUM HARD Becoming a Thought Leader through Blogging Picking the right topic Staking a claim Using the right platform Topic selection Guest Blogging Linking for fun and for profit
What’s Happening in The Industry
Profiles and Successes
Talking up other ideas
Tricks and Tips
Predictions for the future
“We’ve Got News” Post
FAIL blog postings
About our products / services
Perceived Value by most readers Becoming a Thought Leader through Blogging Picking the right topic Staking a claim Using the right platform Topic selection Guest Blogging Linking for fun and for profit
Becoming a Thought Leader through Blogging Picking the right topic Staking a claim Using the right platform Topic selection Guest Blogging Linking for fun and for profit
Social Marketing Cranking up awareness through Social Sites Understanding Facebook Groups LinkedIn Groups Building a Twitter following
Launch Your Venture at Tech Ranch Employee to Entrepreneur Class Starting August 27th. Information Session Thursday, Aug 20th. 11:30am – 1:30pm jonas@techranchaustin.com for deets. @jonaslamis TechRanchAustin.com
At Tech Ranch, we are coaching entrepreneurs to pro more
At Tech Ranch, we are coaching entrepreneurs to prove out their ideas as much as possible before investing their time and $$$ in building products. By astutely using tools like Google Adwords, Facebook Ads, surveys, and keyword popularity sevices, startups have been able to shave weeks and thousands of dollars off their initial go to market strategies. One venture literally spent $1.45 and got insight worth tens of thousands of dollars. This session (hosted by last year's Best Speaker at Product Camp award winner, ahem) will discuss these tricks and tips. less
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