MeetJamala Massenburg   akaThe Idea2Marketer                          1
The Future...   Table of                                                                                   ---------------...
30 SecondPitchI’m an Idea2Marketer. My work makes it possible forproduct focused organizations to bring new ideas tomarket...
ThePastWhere I’ve Been...                     4
LifelongLearnerHayfield SecondaryAdvanced Diploma, 1997University of Virginia (UVA)BS in Electrical Engineering, 2001Univer...
LifelongLeader                UVA                                       Darden                                       Caree...
Personal   Assets          Passions                              Skills & Subjects                                        ...
Ford MotorCompanyFord Edge/Lincoln MKXLead Applications Engineer: Instrument Cluster     Designed and launched an electron...
International  Experience                UVA                                            Ford                              ...
ThePresentWhere I Am...                10
Jamala’s    PurposeOrigin                                             Destine-Nation                                      ...
ZS AssociatesMarket Research   - Conducted field interviews with client stakeholder groups     to determine market trends a...
CreativeMindsetPhotography“Making Memories” has been my theme formy love of photography. It was an effort tocapture those ...
Keynote Speaker       Jefferson Foundation               Celebrating Women in Engineering                                 ...
Current  Community    Connie                    Bob      Regina                                       Theresa             ...
TheFutureWhere I Am Going…                    16
Personal& Professional Goals/Challenges  Financial            Trusting the           ImpatienceAccountability           Pr...
My VisionMy future using       my imagination,  words, and   images to illustrate my     dreams                  18
ContactJamala                            Email              --------------------------------------------      jamala@jamal...
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Jamala Massenburg Resume 2.0

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Jamala Massenburg Resume 2.0

  1. 1. MeetJamala Massenburg akaThe Idea2Marketer 1
  2. 2. The Future... Table of -------------------------------------------- Personal & Professional Goals Contents My desired successes My Vision The Present... My future forecast -------------------------------------------- Contact Jamala Jamala’s Purpose My email, phone, & mailing address My 8 Cylinders of Success The Past... ZS Associates-------------------------------------------- Marketing & Sales experience Lifelong Learner My educational history Creative Mindset The Purpose My passion for creativity -------------------------------------------- Lifelong Leader My leadership roles Keynote Speaker TO ENROLL YOU My speaking topics & presentations Personal Assets to contribute to my journey My passions, strengths, & skills Current Community and the possibility that I My day-to-day support system can take an idea and bring Ford Motor Company Where I’ve left my mark it to life International ExperienceMy experience outside of the USA 2
  3. 3. 30 SecondPitchI’m an Idea2Marketer. My work makes it possible forproduct focused organizations to bring new ideas tomarket to address unsatisfied consumer needs andexperience revenue growth through brand image.I have a Frank Lloyd Wright-like passion for designand creation. Bringing together cross functionalteams to take an idea and turn it into a reality,envisioning a world where products can both satisfyand bring consumers joy. 3
  4. 4. ThePastWhere I’ve Been... 4
  5. 5. LifelongLearnerHayfield SecondaryAdvanced Diploma, 1997University of Virginia (UVA)BS in Electrical Engineering, 2001University of MichiganMS in Industrial & System Engineering, 2004Darden School of BusinessMasters in Business Administration, 2009 5
  6. 6. LifelongLeader UVA Darden Career-------------------------------------------- -------------------------------------------- --------------------------------------------Office of African American Affairs Student Admissions Committee ZS Associates Peer Advisor Selected Member » Interviewer Marketing & Sales ConsultantNational Society of Black Engineers Darden Christian Fellowship Ford Motor Company1st Year Representative » Treasurer Social Director Ford College Graduate » Current Torchbearer Scholar Model Engineering » Applications Raven Society Product Design Engineer School of Engineering Selected memberInternational Studies Office Liaison Scholarship INROADS Jefferson Fellow Class Representative Consortium Fellow Forte Fellow 6
  7. 7. Personal Assets Passions Skills & Subjects Strengths-------------------------------------------- -------------------------------------------- -------------------------------------------- Innovation Project Management LearnerCreation & implementation of new Planning, organizing, and managing Drawn to the process of learning ideas resources Achiever Mentoring Idea Collaboration Great deal of stamina and work hard Motivating others by sharing Bring ideas together to solve experiences problems and create new ideas Harmony Create areas of agreement Creative Expression Compassionate ListeningInspriing through photography and Ability to hear beyond the words Restorative handmade treasures Creating solutions to problems Influence Compelling others through the Intellection development of a climate of Thinking through ideas and concepts Developing teamwork and cooperation -------------------------------------------- Skills & Subjects: Speaking off the cuff, Cost Management, Public Speaking (large audiences) 7
  8. 8. Ford MotorCompanyFord Edge/Lincoln MKXLead Applications Engineer: Instrument Cluster Designed and launched an electronic instrumentation component flawlesslyPatent: System & Method for Alerting Driver of Hybrid VehiclesFord ExplorerCurrent Model Engineer Reduced warranty for instrument cluster component by 23%Ford MustangSystems Engineer Developed a 6-Sigma Greenbelt project that was introduced into Ford’s standard processes 8
  9. 9. International Experience UVA Ford Darden-------------------------------------------- -------------------------------------------- -------------------------------------------- University of Bath (Study Abroad) Transit Connect Launch Global Business Experience (China) A full semester in the UK taking Six month product launch Classes at Cheung Kong GSB to classes and living with other assignment in Turkey working with examine business in China, interact international students European suppliers and a Turkish with local companies (Beijing, team Shanghai, Yiwu) European TourSelf organized 3-week backpacking Independent Travels Independent Travels trip to cities across 5 countries Egypt, Hungary, Austria, Romania Dominican Republic, Greece, Spain, Morocco 9
  10. 10. ThePresentWhere I Am... 10
  11. 11. Jamala’s PurposeOrigin Destine-Nation Purpose-------------------------------------------- -------------------------------------------- -------------------------------------------- 5. Positioning » My Lane Purpose » My GPS1. Principles » My Dashboard Be the best product developer I can My purpose is help produce productsI measure my success by whether or be; bringing new ideas to market that are fun and non-disposalbe thatnot I’ve met both my personal and not only bring consumers joy, butprofessional goals. One without the 6. Pioneers » My Pace Cars represent an educated purchasingother points to a need for growth. My grandfather, who opened his own decision. I will help organizations2. Passions » My Keys TV repair shop, adapting to the drive revenue growth through brand changes in technology image, primarily through my passionBuilding and creation, I enjoy being for building and quality. I believe thatpart of building something tangible, 7. Picture » My Road Map everyone has a purpose and Iwatching it go from an idea to an Lead a life and career that is bold, envision a world where products areactual product to delight people. visionary, innovative, and life- made with the customer being top of3. Problems » My Fuel changing mind with technology that isI care about how people are treated, harnessed optimally to fullfilland whether or not someone is 8. Possibility » My Momentum customers dreams and possibilities.looking out for their growth and A world where women think aboutdevelopment careers in engineering and4. People » My Motor technology, bringing more diversity of thoughts and backgrounds.First come family and friends. 11
  12. 12. ZS AssociatesMarket Research - Conducted field interviews with client stakeholder groups to determine market trends and marketing strategies - Determined market size for new product launch and required sales force effort needed to penetrate marketSales Operations - Managed US and India team of analysts to develop sales operation reports for client usage in tracking their strategic goals - Developed incentive compensation plans, customer targeting and segmentation for US sales teams 12
  13. 13. CreativeMindsetPhotography“Making Memories” has been my theme formy love of photography. It was an effort tocapture those special moments that trulysparked an interest in photography. Havingbeen the family photographer for years mytravels have opened up another dimension ofcreativity.Fine Art of KnittingThe builder in me enjoys finding ways toexpress myself using my own two hands. I’vetried everything from quilting to scrapbookingbut knitting is my favorite. 13
  14. 14. Keynote Speaker Jefferson Foundation Celebrating Women in Engineering Speaker Series“The Rise and Fall of the American “Navigating your Career” Automobile Industry” Sponsored by SEAS & Lockheed Martin Forum for Interdisciplinary Dialogue The MBA Experience E-Week: UVA Engineering School “Considering a Career in Business” “Moving away from home or school” Day @ Darden Welcome Address 14
  15. 15. Current Community Connie Bob Regina Theresa Romona English Blanchette Robinson Meawad Greene-------------------------- -------------------------- -------------------------- -------------------------- -------------------------- Career Coach Business Advisor Spiritual Partner Financial Strategist Confidence Booster--------------------------------------------Additonal Support: 30 Day Do it Group, Heart Change Fellowship, The Consortium, MLT 15
  16. 16. TheFutureWhere I Am Going… 16
  17. 17. Personal& Professional Goals/Challenges Financial Trusting the ImpatienceAccountability Process I would like to In my need to Sometimes I getgain experience in determine the best frustrated when I course of action, I can not get maintaining & ask a lot of implementing a information to questions, budget for a sometimes delaying make quick product line. I the start of decisions. I need need a position something new. I advisors to talk to need to be more real time. with exposure to flexible. this area. 17
  18. 18. My VisionMy future using my imagination, words, and images to illustrate my dreams 18
  19. 19. ContactJamala Email -------------------------------------------- jamala@jamalamassenburg.com Website -------------------------------------------- www.jamalamassenburg.com 19

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