2. What is the Facebook Ad
Exchange?
The Facebook Ad Exchange opens Facebook’s ad inventory
to everyone!
• Facebook delivers about 25% of
all ad inventory online1.
• Facebook has more than 1 billion
active users – that means one out
of every seven people is on
Facebook.
1ComScore, Feb 2012
3. Why Does Facebook Retargeting
Matter?
Reach:
• Facebook users spend almost 7 hours per month
on the site. This amounts to 14.6% of all time spent
online.
Performance:
• Facebook ads scroll and are always in view of the user.
• More engagement from FBX ads in preliminary
campaigns.
4. Why Does Facebook Retargeting
Matter?
Reach:
• Facebook users spend almost 7 hours per month
on the site. This amounts to 14.6% of all time spent
online.
Performance:
• Facebook ads scroll and are always in view of the user.
• More engagement from FBX ads in preliminary
campaigns.
5. How does Facebook Retargeting Work?
• Facebook Retargeting integrates
with your existing Retargeting
campaign. You just need an ad
that’s Facebook-sized.
• Follows up with your website visitors
across the Internet and Facebook
after they visit your site. No need to
buy ads inside of Facebook directly.
6. How do I get started?
1. Go to Conversionlogix.com/FBX
and fill out the form.
2. Load in your headline and body
text.
3. Upload an image or let us find one
for you to use instead.
7. Get Started Today!
Make the most of your
Retargeting campaign. Launch
your FBX campaign today at
Conversionlogix.com/FBX