Mpc Community(2)

Slide 1: MPC’s Online Community Jennifer Harris New Media Specialist Confidential

Slide 2: Presentation Goals 1. Introduce our New Media Partner 2. Outline our community project 3. Categories for soft launch Confidential

Slide 3: Community • Provides valuable peer to peer interaction • Increases communication • Industry hot topics • Product launches • Educational offerings • Customer Retention Tool Confidential

Slide 4: Our Community Partner Lithium provides market-leading solutions for building successful enterprise communities, including proven forums, chat and other social networking tools. Confidential

Slide 5: Community Project Overview Phase I – Introduction Present-> April GOALS: 2. Inform & Educate 3. Receive Sales Buy-In & Organizational Support 4. Execute Soft Launch (internally & to 5K Customers) Objectives: 6. Educate with 1:1 training, 1:many through mgrs 7. Promote community model & receive feedback 8. Launch phase I pilot Confidential

Slide 6: Community Project Overview Phase II - Enthusiasm April -> May GOALS: 2. Emergence of Super-Users 3. Public LIVE Launch 4. Maintain community as a living document Objectives: 6. Build loyalty, improve customer experience 7. Growing participation 8. Listen to participants & what THEY want to talk about Confidential

Slide 7: Community Project Overview Phase III – Activism & Recognition June -> July GOALS: 2. Integrate Vendors into site 3. Product Launch 4. Leverage earned media & other New Media tools Objectives: 6. Banner ads & other New Media integration 7. Introduce peer to peer communication 8. Encouragement from MPC & other invited users Confidential

Slide 8: Community Project Overview Future – Adoption & Results Summer/Fall/Winter 2008 GOALS: 2. Internal MPC Community Site 3. Pod Cast Series featuring MPC Customers & vendors 4. 3-5 Active MPC bloggers Objectives: 6. Educate on how to increase internal communication 7. Increase buzz/word-of-mouth between customers 8. Engage product marketing, vendors & executives Confidential

Slide 9: Category Input for Soft Launch Peer to Peer Discussions • Software • Green Computing • Education • Healthcare Confidential

Slide 10: Thank You Jen Harris 208-893-1019 208-350-3505 jjharris@mpccorp.com http://MpcCorpMarketing.WordPress.com Confidential