Magento mobile Seminar

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Magento Mobile Seminar 2011
Magento Competence Center Amsterdam 2 mai 2011

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Magento mobile Seminar

  1. 1. Ray Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  2. 2. Agenda ● Intro ● Magento Mobile native App [ iPhone, iPad, Andriod ] ● Magento Mobile webbased theme ● Compare App vs. Web ● ConclusionRay Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  3. 3. Source: Magento 2010Ray Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  4. 4. Ray Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  5. 5. Ray Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  6. 6. Ray Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  7. 7. Ray Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  8. 8. Ray Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  9. 9. Magento Mobile AppRay Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  10. 10. FeaturesRay Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  11. 11. Ray Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  12. 12. Ray Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  13. 13. Ray Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  14. 14. Ray Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  15. 15. 1ste Launch Netherlands: Condoom Anoniem Released by Jira ICTRay Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  16. 16. Ray Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  17. 17. What about the iPad?Ray Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  18. 18. Ray Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  19. 19. PricingRay Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  20. 20. Ray Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  21. 21. Ray Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  22. 22. Ray Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  23. 23. Magento Mobile Web based ThemeRay Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  24. 24. Ray Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  25. 25. Web based theme w/ iPhoneRay Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  26. 26. Web based theme w/ iPadRay Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  27. 27. Compare between App and WebApp Web● Install needed ● Works on any brower● Only download via app store ● Works on any device● Easy styling true Cpanel Mage ● Easy custom styling● Easy Checkout (w/ Paypal) ● Change code (phtml,css,xml)● Only now on iPhone,iPad, ● Native smartphone usability Andriod effect are on its way w/ “jQuerymobile”● Native smartphone usability (slide effect etc.) ● Testing is easy● Testing is hard Ray Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict] magento-competence-center.com – Magento Mobile Seminar 2011
  28. 28. Pros / Cons - App and WebApp Web● Start fee + annual fee [~1500] ● Standard Magento iPhone first year theme is free● No extra development cost + ● Custom development theme support can be expensive + time consuming● No custom layout ● Custom layout is possible● Not search engine compliant ● Search engine compliant● Bug fixe takes weeks to submit ● Bug fixe directly submitted Ray Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict] magento-competence-center.com – Magento Mobile Seminar 2011
  29. 29. Conslution / Notes● My Cart vs. Mijn Winkelwagen [localization] can be a problem (scaling on device)● Mobile App will not replace website viewed true mobile device (ergonomics vs. usability)● Web based mobile frameworks are growing fast w/ ergonomics, usability (jQuerymobile)● Performance is very impormant – Fast + Lightweight are the main keys (< 100kb)● Desktop vs. Mobile pads vs. Mobile phones are all different w/ ergonomics, usability, design ● Desktop = keyboard, mouse controlled + monitor viewed (big screen > 2560/1400) ● Mobile pads = swipe controlled + 786/1024 resolution ● Mobile phones = swipe controlled + 320/480 (iphone), 640/960 (iphone4) Ray Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict] magento-competence-center.com – Magento Mobile Seminar 2011
  30. 30. WebClip BookmarksRay Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  31. 31. parameters <link rel="apple-touch-icon" href="/custom_icon.png"/> <link rel="apple-touch-startup-image" href="/startup.png"> <meta name="apple-mobile-web-app-capable" content="yes" /> <meta name="apple-mobile-web-app-status-bar-style" content="black" />Ray Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011
  32. 32. Questions?Ray Bogman – Jira ICT [www.jira.nl | ray@jira.nl | #jiraict]magento-competence-center.com – Magento Mobile Seminar 2011

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