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B2B and B2C SEOwww.emonde.co.uk
Business to business and business to consumer market areusually different. Each market includes very different targetaudie...
The most important difference between B2B and B2C SEO isthe goals of the campaign. The decision process in the B2Bmarket i...
The goal of a B2B SEO campaign is to improveawareness, earn trust, and generates leads that turn into salesover the long t...
Another important thing in the SEO campaign is keywordselection process. It is complex in both B2B and B2C SEO. AB2B compa...
Another team in SEO campaign is link building. Because of thelarger number of audience link building in B2C are very easyp...
A B2C audience may spend more time using social media tofind products and a B2B audience may spend more timebrowsing blogs...
Contact Us SEO Northamptonwww.emonde.co.uk
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Comparison of B2B and B2C SEO

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Transcript of "Comparison of B2B and B2C SEO"

  1. 1. B2B and B2C SEOwww.emonde.co.uk
  2. 2. Business to business and business to consumer market areusually different. Each market includes very different targetaudiences and this needs to be reflected in all business decisionsthat are made. But in both B2B and B2C the internetmarketing and SEO are very important factor. SEO Northampton
  3. 3. The most important difference between B2B and B2C SEO isthe goals of the campaign. The decision process in the B2Bmarket is often much longer than that of the B2C market. SEO Northampton
  4. 4. The goal of a B2B SEO campaign is to improveawareness, earn trust, and generates leads that turn into salesover the long term. The goal of a B2C website is to get awebsite visitor to make an immediate purchase. SEO Northampton
  5. 5. Another important thing in the SEO campaign is keywordselection process. It is complex in both B2B and B2C SEO. AB2B company needs to include keywords that attract anaudience.This means the keyword research is very extensive and verycomplex process. The B2C keyword research process can also becomplex because of the higher search volume. SEO Northampton
  6. 6. Another team in SEO campaign is link building. Because of thelarger number of audience link building in B2C are very easyprocess, but in the case of B2B it is a tough process.A B2C audience and a B2B audience have different onlinebehaviors. So it is important to do research to find out wherethey are mostly waiting and visiting. SEO Northampton
  7. 7. A B2C audience may spend more time using social media tofind products and a B2B audience may spend more timebrowsing blogs to find more information. SEO Northampton
  8. 8. Contact Us SEO Northamptonwww.emonde.co.uk
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