How do you increase visitornumbers during the summer whenthe local competition is fierce?
“	I used to blast off into space, will you join me on an adventure that’s out of this world?”Discover the full story      ...
“	 ’m always running,  I  can you keep up with  me on your gaming  adventure?”Discover the full story          FREE ENTRYw...
“		 	created	memories                                                                                   I                 ...
ions                                                                                                                      ...
Summer           Family Trail                              story            Discover the full                             ...
“ I’m one of many  hidden objects.  Can you find me  in the 7 levels of  crazy fun?”MediaMayhem
9 out of 10 people said the campaignencouraged them to visit, against 7out of 10 the previous year.
How do you motivate people to leavethe internet to visit an exhibitionabout the internet?
Promoting seasonal eventsto a family audience.
Book yourw                          tickets no                           2-10 June    Book your    tickets now    2-10 Jun...
Get fired up at Britain’s   Get fired up at Britain’sbiggest rail celebration    biggest rail celebrationnrm.org.uk       ...
How can you enhance the familyexperience through printed materials?
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
Museum marketing from www.sumodesign.co.uk
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Museum marketing from www.sumodesign.co.uk

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Museum marketing from www.sumodesign.co.uk

  1. 1. How do you increase visitornumbers during the summer whenthe local competition is fierce?
  2. 2. “ I used to blast off into space, will you join me on an adventure that’s out of this world?”Discover the full story FREE ENTRYwww.nationalmediamuseum.org.uk OPEN DAILYBradford BD1Thunderbirds™ and ã ITC Entertainment Group Limited 1964, 1999 and 2011. Licensed by Granada Ventures Limited. All rights reserved.
  3. 3. “ ’m always running, I can you keep up with me on your gaming adventure?”Discover the full story FREE ENTRYwww.nationalmediamuseum.org.uk OPEN DAILYBradford BD1
  4. 4. “ created memories I in an instant but can I capture your “Iusedtoblastoff imagination?” intospace,will youjoinmeonan adventurethat’s outofthisworld?” “ ’ve come a long way I “ ’vesmashedhigh I since Wimbledon “ y design was one M scoresanduncovered Common, let me share small step for man, hiddenlevels,whatwill my journey with you?” but how have I youuncovertoday?” changed mankind?” Discover the full storyDiscover the full story www.nationalmediamuseum.org.ukwww.nationalmediamuseum.org.uk FREE ENTRY OPEN DAILYFREE ENTRY OPEN DAILY Discover the full story www.nationalmediamuseum.org.uk FREE ENTRY OPEN DAILY Discover the full story www.nationalmediamuseum.org.uk FREE ENTRY OPEN DAILY
  5. 5. ions Enjoy Exhibit and Events d guys Fun “ ’ve shot goo I The National M edia Museum Magic Factory want and bad guys, ys is home to the world-class d young-at- Photography lwa National The young an interactive to see how I a Collections an d a changing “ shaped TV heart can get porary I exciting got my man ?” progra mme of contem ic e with over 30 ical photograph viewing in th hands-on exhi bits, and histor es e are exhibitions. Th inating 60s and 70s, experimen ts and games fasc lp you supported by but what did designed to he light d events how talks, tours, an ities understand iding opportun e people really ake up the prov behaves to m to delve deeper into th ia we know see in me?” visual med ia. world of med Shop Eat, Drink and y. and love toda gadgets Get your gifts, books in Explore our lm Looking to and specialist ll in love with Fi Shop. ze? the Museum Experience Fa ll love super-si Recharge yo ur batteriesding us TV Gallery ry If you love film , you’ only IMAX ich, coffee Are you hung g e National Med ia Museum. Try Yorkshire’s the ultimate with a sandw memade cake or a Whatever you into a replica e gamin th ecial cinemas cinema for and ho Discover the You can walk nal Media l for som With 3 very sp nce. With ared hot mea rp – photography assion d out how ed programm e, viewing experie freshly prep um, studio and fin and a pack the height of n is made, try your action? mething for a screen in the café. full story... , film, televisio Play your way through “ ’m always ecker buses, televisio soord, there really is ing the news I ribed by Lord four double-dNQ animation, gam hand at read n, ing history and the weather. running, can everyone! Desc “the best cinem a surr ound sound an d 3D ing – enter the perience classic games or presenting gam over how TV be came Puttnam as technolo gy –immerse d, over- 56 3797 captivating wo Then disc and love toda y. you keep up in Britain,” we of fe r a vibrant en worlds yourself in hidd ramme “ ndergroun U rld of media at including Spdace pevaMario exdmission* what we know In ders, setting in whi ch to enjoy bling free, the National M an Su r with me on ndent films the best indepe a. The throug h our prog ries and the ground, wom oon... edia Museum PacrtMan r Games Lounge. your gaming and classic cine m of documenta u s hope to see yo !” in Bradford. Ka in ou get your so home to a latest blockbus ters. ee You can even s on original ar cade adventure?” Museum is al festival, talks come on, it’s fr • Explore seue world of T V Heaven hand fantastic film onal ts programme. Tour the Nati ue “You’ve move Enter the uniq ven floors gue of over isco classic machines for a uniq and even d of galleries our catalo • 1,000 edr the D gaming experie nce. Collection millions but favourite from ve s, from com ie Animation G allery w makes you m hat TVildre• Vshmess,fro aps, memorab, le laxamasxpjoyaw theollections Select a y. Pick Natio m 1946 to toda and nal C ard- t surviving From the earlies tive to a is program it our latest dr d Gromit? ic nega Love Wallace an ? ll needs. ove?” ch ex cumentaries. Sit back re n’s hib so ow itions in an d en erie • E nce film, photograph VistaVision cam era used to Remembe r Morph cess and winning do oth. ing bo 3 cinema’s incl ms, ryhausen’s • n your own view E uding film the James Bond fil Terrified by Har 856 3797. comfort ofjoy a live even the IMAX e of the world’s a? Then step in to or festival t we care for on Medus ge ions of visual the Animat ion Gallery to Games Loun greatest collect al models minute material. Visit the Kodak discover origin one y through ork from overhange with Gallery to journe lar and artw ations. Learn ll under “ y design w M the history of popu hundred anim as o rent tech- small step for ne d take a free about the diffe hout theation is a photography an Collections our niques used throug man, tour of Insight, see ation. but how hav and Re search Centre, to history of anim e I changed ma lf in film brown Im merse yourse hidden treasur es. 26 off ectly nkind?” harpe s and TV Heavene so n stm.org. “ hunderbird T s a go! I can show re y oing why we’re sti ou all us ll going strong.” www.nation almediamuse um.org.uk FREE ENTRY www.nation almediamuse um.org.uk
  6. 6. Summer Family Trail story Discover the full racters behind these cha rogrammes from books, TV p Find us in TV Heaven mmer! on Level 3 “ How am I helping Wal and films this su lace Find us in Animation in this adventure?” Gallery on Level 5 Andy Pandy first appear in Watch With Mother. ed on television in 1950 Tal Wallace and Gromit: A In those days he was a Close string puppet and lived fro Shave is Aardman Anima in a picnic basket, but tion’s in the 2002 series he and Arg third feature film starrin This Bob the Builder sto his best friends Teddy g Wallace ryboard comes from and Looby Loo lived in by and his loyal dog Gromit episode 93, Mr Bentley their own houses. . As ever, ’s Train in 2002. Bob Arg Gromit is patient, hardw likes helping his friendsime and is very good at get orking ting can always work out a in Bobsville and he “How can you tell we the himand Wallace out of trouble. way to solve problemsate Here Bob is helping to . fix Mr Bentley’s train set . are in Teddy’s House?” gian in Cay. “ Why am I feeling ‘quite overwhelmed’?”pecialught - s or a Enter f to The Wombles live in an underground burrow on e org.uk/ chanc ily “ How can you tell Wimbledon Common and fam win a icket! when I get angry?” collect and recycle thin gs t people have left behind IMAX Elisabeth Beresford wro . te the original books which were turned into a television series in ys; osely at the displa a detective! Look cl e like? the 1970s and 1990s. Be these characters ar can you spot an y clues as to what “ What can we do with all the things we have recycled ?” The Daleks are cyborgs from the planet Skaro who have had all their emotions removed apa from hate. They are som rt e of Doctor Who’s most powerful enemies and have been trying to destroy him along with every other life-form in the universe since 196 3.
  7. 7. “ I’m one of many hidden objects. Can you find me in the 7 levels of crazy fun?”MediaMayhem
  8. 8. 9 out of 10 people said the campaignencouraged them to visit, against 7out of 10 the previous year.
  9. 9. How do you motivate people to leavethe internet to visit an exhibitionabout the internet?
  10. 10. Promoting seasonal eventsto a family audience.
  11. 11. Book yourw tickets no 2-10 June Book your tickets now 2-10 June t Get fired up ast Britain’s bigge n rail celebratio fest2012 nrm.org.uk /railGet fired up atBritain’s biggestrail celebrationnrm.org.uk/railfest201 2
  12. 12. Get fired up at Britain’s Get fired up at Britain’sbiggest rail celebration biggest rail celebrationnrm.org.uk nrm.org.uk
  13. 13. How can you enhance the familyexperience through printed materials?
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