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Where Can I Take You
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Where Can I Take You

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This is a trip into the new techno-philosophies of the XXI century

This is a trip into the new techno-philosophies of the XXI century

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  • STKI Company Confidential for STKI clients only @STKI Moshav Bnei Zion Israel +972 (0) 9 790 7000
  • Transcript

    • 1. Inviting you to my office All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 2. and to my library......... All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 3. This presentation is dangerous.... It will make people think
      • Innovation
      • Important books/authors
      • Cloud computing
      • Neo-nomads
      • METAweb
      • Virtual Worlds
    • 4. All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info change is the process by which the future invades our lives Alvin Toffler Change Resilience Creativity Innovation
    • 5. All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info change is the process by which the future invades our lives Alvin Toffler
    • 6. Resilience: Not only t he ability to recover from a change or shock. Resilience : Not only t he capacity of people to cope with change , stress or catastrophe. All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 7.
        • RESILIENCE: The rate at which any system returns to a single steady state following a system perturbation.
      All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 8.
        • RESILIENCE: The rate at which any system returns to a single steady state following a system perturbation.
      IT RESILIANCE : The ability to provide an acceptable level of service in the face of faults and challenges to normal operation. All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 9. In the genes ?
      • Stress:
        • Brain releases serotonin
        • Kills off neurons if not metabolized
      • MAOA gene (with 5HTT) handles better stress:
        • Produces molecules better at synthesizing serotonin
      All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 10. The future is really only an innovation problem How do we find the future we prefer? Innovation is the ability to move from the existing to the preferred
    • 11. Innovation versus Creativity All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info Innovation is the engine that drives transformation.. Present Desired Future Default Future Vision
    • 12. INNOVATION All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 13. Israel: Innovation Factory 1992-20?? All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 14. Global Innovation Index * Because of HUMAN CAPITAL All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 15. IMD WORLD COMPETITIVENESS YEARBOOK 2007 (2006) Professor Stéphane Garelli IMD Business School * Because of HUMAN CAPITAL
    • 16. This is what I call innovation All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 17. All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 18. Innovation IS strategy: from BUILD to CREATE The New Economic Age All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info Red Ocean Strategy Blue Ocean Strategy Compete in existing market space. Create uncontested market space. Beat the competition. Make the competition irrelevant . Exploit existing demand. Create and capture new demand. Make the value-cost trade-off. Break the value-cost trade-off. Align the whole system of a firm’s activities with its strategic choice of differentiation or low cost. Align the whole system of a firm’s activities in pursuit of differentiation and low cost .
    • 19. Innovation IS strategy: from BUILD to CREATE All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info Red Ocean Strategy Blue Ocean Strategy Compete in existing market space. Create uncontested market space. Beat the competition. Make the competition irrelevant . Exploit existing demand. Create and capture new demand. Make the value-cost trade-off. Break the value-cost trade-off. Align the whole system of a firm’s activities with its strategic choice of differentiation or low cost. Align the whole system of a firm’s activities in pursuit of differentiation and low cost .
    • 20. Innovation: water drum that is easy to pull
    • 21. Some background All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 22. Books of the 1980-90s
      • -” No institution can possibly survive if it needs geniuses or supermen to manage it .
      • It must be organized in such a way as to be able to get along under a leadership composed of average human beings”-
      All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 23. Books of the 1980-90s
    • 24. BOOK OF THE 1990’s
      • Introduced the business world to rethinking operations.
      • Demonstrated how process redesign can yield breakthroughs in performance
      • Put the word "reengineering" into the English language.
      All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info Plus 10,000 rebuttals And 20+ books
    • 25. BOOK OF THE 1990’s Business Process enabled IT
    • 26. BOOK OF 2003 copied: “The Myth of Real Time Information”, HBR 1966 Plus 2000+ rebuttals And 5 books
    • 27. BOOK OF 2003 copied: “The Myth of Real Time Information”, HBR 1966 Tactical and Strategic IT management
    • 28. Book of 2005
      • Thomas Friedman
        • 3 billion people (consumers & producers) entered the world economies
          • Eastern Europe (ie: Rumania)
          • Asia (ie: China, India)
        • Now we have a “new” economy:
          • Interconnected (fiber everywhere)
          • Standardized (Open Source)
          • Supply Chains Management
          • Out-sourcing, In-sourcing, Off-shoring
          • Info sourcing
      All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 29. Book of 2005 All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 30. My own “favorite”
    • 31. What now ???
    • 32. Three Laws of Computing: growth rate of network & computing speed
      • Moore ’ s Law.
        • Transistors on a single chip doubles ~ every 18 – 24 months.
      • Gilder ’ s Law.
        • Aggregate bandwidth triples ~ every year.
      • Metcalfe ’ s Law.
        • The value of a network may grow exponentially with the number of participants.
      Source: Cambridge Energy Resource Associates All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 33. Disruptive technologies
      • Introduction of the IBM Mainframe ( 1960’s)
      • Introduction of the Apple II (1978), IBM PC (1981), TCP/IP (1980’s), C/S Architectures (1980’s), SUN workstations (1980’s), Internet (1990’s)
      • Introduction of XML-based Composite Applications (2006), Service Oriented Architectures (2005), Virtualized Infrastructures (2004),Web 2/internet 2 (2007), Cloud Computing (2008), METAweb (2008)
      All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 34. Computing and Communication Technologies Evolution: 1960-2010! Control Centralised Decentralised Cloud Computing
    • 35.
      • IBM Introduces 'Blue Cloud' Computing CIO Today - Nov 15 2007 
      •   IBM, EU Launch RESERVOIR Research Initiative for Cloud Computing IT News Online - Feb 7 2008   
      • Google and Salesforce.com in cloud computing deal Siliconrepublic.com - Apr 14 2008   
      Cloud Computing All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 36. What is Cloud Computing? 4+ billion phones by 2010 Web 2.0-enabled PCs, TVs, etc. Businesses, from startups to enterprises 1. data and services reside in massively scalable data centers 2. accessed from any connected devices over the internet . All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 37. Wisdom of Clouds : "cloud computing"
      • What's revolutionary is not cloud computing itself but how the pieces have come together to make doing business in the cloud seem increasingly like an economic inevitability
      • Cloud computing is a simple concept:
        • Software and services are delivered over the Web and through a browser.
        • No servers or client software to install.
        • Available anytime, anywhere, from any device connecting to the Internet
      All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 38. Cloud Computing Architecture Monitoring DBMS Management Stack Provisioning Manager Application Server Monitoring Provisioning Baremetal & Xen VM Virtualized Infrastructure based on Open Source Linux & Xen Data Center – 64 bit X86 All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info Open Source Linux with Xen Monitoring Agent Virtual Machine Virtual Machine Virtual Machine Virtual Machine Apache
    • 39. All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 40. All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 41. All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 42. Defining the new world
    • 43. ABILITIES in an outsourced/automated world
      • infrastructure makes it possible for people to work where they want, when they want, how they want
      • SIX abilities needed:
        • Design – Beauty and uniqueness
        • Story – More than mere facts
        • Symphony – Seeing the big picture
        • Empathy – Understanding others
        • Play - Enjoyment
        • Meaning – Fulfillment
      All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 44. OLDENBURG: The “third” place
      • Time is primarily spent in :
        • First (home) place: isolated
        • Second (work) place: isolated
        • Third places : neutral public space to connect and establish bonds.
      • Big Changes now:
        • Between 1990-2006 : people went to anonymous locations such as malls
        • Starting in 2007: good third place makes admission free or cheap (the price of a cup of coffee), offers comforts, is within walking distance and draws a group of regulars.
      All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 45. Neo-nomads : new Bedouins flourishing in the coffeehouses of central Israel All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
      • A new breed of worker , fueled by caffeine and using the tools of modern technology
      • They are typically armed with laptops and cell phones, paying for their office space and Internet access by buying coffee and muffins
      • This neo-nomads see themselves changing the nature of the workplace , if not the world at large.
    • 46. Nomad Worker (2008) vs. Paris Existentialist (1950s)
      • Tel-Aviv geek with earphones and laptop in Arcaffe (2008)
        • simultaneously cramming for exams, napping, instant-messaging, researching, reading and discussing, listening to music, browsing and e-mailing
      • Paris existentialist watching the world go by at the café Les Deux Magots (1950s)
        • puffing a Gitane, napping and jotting down notes about being and nothingness
      All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 47. Nomad worker: Maslow’s hierarchy of needs
    • 48. Nomad worker: Maslow’s hierarchy of needs
    • 49. and the effect on IT……. All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 50. The Peopleware Ecosystem Peopleware WCM Security Application Servers EAI Web Services E-Forms/Workflow Search Development Tools E-Learning Directory Collaboration Expertise Location & Mgmt. SSO Wireless Business Intelligence Knowledge Mgmt. DM BPM Identity Management Composite App. Framework BAM
    • 51. 2007: the year of my discovery
      • “ SACRED ORDER OF THE EXTERNAL MIND”
        • I could outsource mental tasks
        • Life is a math problem and I have a calculator
      • MAGIC OF THE INFORMATION AGE
        • Not that it allows us to know more
        • It really allows us to know less
      All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 52. An example: my romantic attachment to my “GPS” All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 53. Pinpoints a supermarket in MEXICO ? my son is calling from there All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 54. Pinpoints a supermarket in MEXICO ? my son is calling from there All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 55. Pinpoints a supermarket in MEXICO ? my son is calling from there All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 56. I have outsourced part of my life to external cognitive servants :
      • No longer need a memory
        • Google
        • Yahoo
        • Wikipedia
      • Personal Information
        • Smartphone tells me about birthdays, phones, addresses
      • Musical taste:
        • ITunes
      • Books and others:
        • Amazon
      • Social Capital
        • LinkedIn
        • Xing
        • Facebook
      All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 57. “ A Pattern Language”, Christopher Alexander
      • Each pattern describes a problem that occurs over and over again in our environment
      • Then describes the core of the solution to that problem , in such a way that you can use this solution a million times over
      • Without ever doing it the same way twice
      All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 58. And with access to these tools I can answer ANY question in less then 30 minutes All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 59. A powerful global conversation has begun
      • Through the Internet, people are discovering and inventing new ways to share relevant knowledge with blinding speed.
      • Networked markets are beginning to self-organize faster than the companies that have traditionally served them.
      • As a direct result and thanks to the web, markets are becoming better informed, smarter, and more demanding of qualities missing from most business organizations.
      • markets are getting smarter and getting smarter faster than most companies
      All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 60. Companies wake up !!!!!!!
      • Customers are:
        • writing about products on blogs
        • recutting commercials on YouTube
        • defining companies on Wikipedia
        • ganging up in social networking sites like Facebook
      • MOST COMPANIES SEE IT AS A THREAT
      All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info CHARLENE LI JOSH BERNOFF
    • 61. Social Technographics™ Josh Bernoff, co-author of Groundswell All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 62. METAweb
      • METAweb phenomenon
      • (fi-nom- uh -non)
      • -noun
      • a rare or significant fact or event in the web that happened in 2007
      • something that is impressive or extraordinary that happened in 2007
      All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 63. METAweb All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 64. METAweb pushes need for “new CIO” Time Innovation METAweb All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 65. METAweb definition:
      • leverage customer-self service and algorithmic data management to reach out to the entire web , to the edges and not just the center, to the long tail and not just the head
      All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 66. METAweb site has 7 basics:
      • Services , not packaged software, with cost-effective scalability
      • Control over unique, hard-to-recreate data sources that get richer as more people use them
      • Trusting users as co-developers
      • Harnessing collective intelligence
      • Leveraging the long tail through customer self-service
      • Software above the level of a single device
      • Lightweight user interfaces, development models, AND business models
      All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 67. METAweb: user Transaction Sites Multimedia Sites Game Sites Social Sites Average person: 10-15 intimate 150 social 500-1500 weak links All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info Banks Insurance Travel “ Amazon” “ e-bay” YOUtube Slideshare Blogs Newspapers WIKIPEDIA Business Simulations Training Second Life Sales
    • 68. All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 69. Google versus ???
      • Humanity emits the data (words, pictures, clicks, and searches are the raw material)
      • Handful of cloud-wielding Internet giants like Google, Yahoo! or Amazon.com transform the info into insights, services, and, ultimately, revenue.
      All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 70. http://labs.google.com/ All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 71. Why does it bother me ? All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 72.
      • IBM Introduces 'Blue Cloud' Computing CIO Today - Nov 15 2007 
      •   IBM, EU Launch RESERVOIR Research Initiative for Cloud Computing IT News Online - Feb 7 2008   
      • Google and Salesforce.com in cloud computing deal Siliconrepublic.com - Apr 14 2008   
      Cloud Computing All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 73. Google ad
    • 74. Google 10 years of innovation 1995 1998 2000 2003 2005 2004 2007 ? Core Search Ads Monetization Communications Collaboration ? All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 75. Internet 2 is not Web 2 All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 76. WEB 2 are WEB Technologies All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 77. Internet2: 2.4 Gbps plumbing All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 78. Leveraging the Web for Measureable Business Results
      • Gone are the days when merely having an online presence was a business breakthrough .
      • Today's companies MUST leverage the power of the Web if they're to gain and maintain a competitive advantage .
      All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 79. In 2010: all new WEB experience
      • Soon each website will become a 3 dimensional room that can be experienced alone or with friends
      All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 80. All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 81. All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info
    • 82. Second Life is the biggest virtual world
      • 40,000 concurrency (at any time)
      • 450,000 active users (last 7 days)
      • 1.4 m active users (last 2 months)
      • 10.6 m total accounts
      • 2 m assets created per day
      • 35 TB of user-created data
      • 800,000 unique items sold or traded per month
      • 500 events per day
      • 15 m concurrent scripts
      • 10 Gbps peak bandwidth
      Source: http://secondlife.com/whatis/economy-graphsphp Million Square Meters of Second Life Land Total User Hours (millions) Source: Linden Lab
    • 83. Currency: Linden$
      • LindeX exchange operated by Linden Lab
        • Buy: USD $.30 transaction fee
        • Sell: 3.5% transaction fee
      • Monetary policy
      US$ Spent by Users (in Millions) US $ Exchanged on Lindex (in Millions) 270 L$ =$1 USD
    • 84. Economy
      • Reuters
      • Banking and credit
      • Stock markets
        • SL Capital Exchange (US, 20 listings)
        • World Stock Exchange (Australia, 15 listings)
        • VSTEX (Italy, 7 listings)
        • Ancapex (US, 3 listings)
    • 85. Advisory/Analyst firms H&R Block Island BDO Stoy Hayward Island KAWG&F (Baltimore MD CPA firm), CPA Island Accenture We hope that during 2009 STKI will be present there and will have it’s first SUMMIT
    • 86. Business Motorati SpokesAvatar: caLLie cLine H&R Block IBM Dr. Dobbs Life 2.0 Conference Cisco Best Buy’s Geek Squad Preen Principal: Aimee Weber Preen
    • 87. Academia, museums, non-profits Princeton Art Gallery Science Friday International Spaceflight Museum Computer History Museum American Cancer Society Relay for Life
    • 88. Government, politics and collective action US Congress European Community US Congress – hot topic legislation Campaign HQs Davos protest
    • 89. METAweb REVOLUTION
      • The real, long-term change is just beginning to be felt, and anyone thinking about our economic future should consider this:
        • access to information is a democratizing force
        • makes it inexpensive and easy to collaborate and share information.
        • even the smallest companies can now have as big a presence online as a multinational corporation
      All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info The revolution may have started in a garage in California but it has already crossed every border moving as freely around the globe as a cloud
    • 90. Thank You! All Rights Reserved 2008@STKI Moshav Bnei Zion, Israel +972 9 790 7000 www.stki.info

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