Presentation on PFIZER     By Jimmy Narang     CUN 110550031
About the company• An American multinational pharmaceutical  corporation• Headquartered in Midtown Manhattan, New  York Ci...
Product catalogAnbesol             Chapstick    RobitussinToothaches          Classics      Peak ColdCanker Sore        Me...
Keywords for sub category “Toothaches”(ANBESOL)
Keyword Global           Local              Monthly    Monthly    CPC              Searches   SearchesToothache     60,500...
Keywords for sub category “Canker       Sores”(ANBESOL)
Keyword Global            Local               Monthly    Monthly    CPC               Searches   SearchesCanker sore    33...
Keywords for sub category “Cold      Sores”(ANBESOL)
Keyword Global          Local             Monthly    Monthly    CPC             Searches   SearchesCold sore    823,000   ...
Keywords for sub category  “Classics”(CHAPSTICK)
Keyword Global           Local              Monthly    Monthly    CPC              Searches   SearchesPuffin        2,900 ...
Keywords for sub category“Medicated”(CHAPSTICK)
Keyword Global           Local            Monthly      Monthly      CPC            Searches     SearchesMedical     68,000...
Keywords for sub category “Overnight”(CHAPSTICK)
Keyword Global              Local                 Monthly    Monthly    CPC                 Searches   SearchesOvernight  ...
Keywords for sub category “Peak     Cold”(ROBITUSSIN)
Keyword Global            Local               Monthly    Monthly    CPC               Searches   SearchesRobitussin     2,...
Keywords for sub category “Lingering       Cold”(ROBITUSSIN)
Keyword Global                 Local                    Monthly    Monthly    CPC                    Searches   SearchesLi...
Keywords for sub category“Childern’s”(ROBITUSSIN)
Keyword Global                  Local                      Monthly s Monthly    CPC                      Searches  Searche...
Pfizer(jimmy)
Pfizer(jimmy)
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Pfizer(jimmy)

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Pfizer(jimmy)

  1. 1. Presentation on PFIZER By Jimmy Narang CUN 110550031
  2. 2. About the company• An American multinational pharmaceutical corporation• Headquartered in Midtown Manhattan, New York City• Named after German-American cousins Charles Pfizer and Charles Erhart who launched a fine chemicals business, Charles Pfizer and Company
  3. 3. Product catalogAnbesol Chapstick RobitussinToothaches Classics Peak ColdCanker Sore Medicated Lingering ColdCold Sores Overnight Childern’s
  4. 4. Keywords for sub category “Toothaches”(ANBESOL)
  5. 5. Keyword Global Local Monthly Monthly CPC Searches SearchesToothache 60,500 27100 Rs 183.64painToothaches 246,000 135,000 Rs 143.40Toothache 9,900 5,400 Rs 240.70pain reliefTooth pain 301,000 165,000 Rs 171.01Toothache 49,500 33,100 Rs 148.96remedy
  6. 6. Keywords for sub category “Canker Sores”(ANBESOL)
  7. 7. Keyword Global Local Monthly Monthly CPC Searches SearchesCanker sore 33,100 27,100 Rs 160.29treatementCanker sore 22,200 18,100 Rs 59.87tongueGet rid of 22,200 18,100 Rs 202.75canker soreCanker sores 22,200 18,100 Rs 105.13mouthCanker sore 22,200 18,100 Rs 124.51remedies
  8. 8. Keywords for sub category “Cold Sores”(ANBESOL)
  9. 9. Keyword Global Local Monthly Monthly CPC Searches SearchesCold sore 823,000 550,000 Rs 128.62What causes 18,100 9,900 Rs 105.14cold soresHerps cold 74,00 60,500 Rs 19.50soresCold sore 60,500 40,500 Rs 122.60remedyCold sore 8,100 4,400 Rs 141.95symptoms
  10. 10. Keywords for sub category “Classics”(CHAPSTICK)
  11. 11. Keyword Global Local Monthly Monthly CPC Searches SearchesPuffin 2,900 1000 Rs 19.51classicsClassic Books 201,000 110,000 Ra 33.42Classic 90,500 60,500 Rs 32.00novelsHarvard 9,900 6,600 Rs 14.32classicsClassics 14,800 9,900 Rs 14.32illustrated
  12. 12. Keywords for sub category“Medicated”(CHAPSTICK)
  13. 13. Keyword Global Local Monthly Monthly CPC Searches SearchesMedical 68,000,000 30,400,000 Rs 230.14Medicate 110,000 60,500 Rs 75.06Chapstick 1000 880 Rs 51.01medicatedMedical.com 12,100 8,100 Rs 36.44Medical 11,100,00 9,140,000 Rs 73.14center
  14. 14. Keywords for sub category “Overnight”(CHAPSTICK)
  15. 15. Keyword Global Local Monthly Monthly CPC Searches SearchesOvernight 90,500 60,500 Rs 97.13ShippingOvernight 2,900 2,900 Rs 81.99Shipping RatesOvernight 135,000 74,000 Rs 87.76deliveryOvernight 60,500 40,500 Rs 131.27printsOvernight print 3,600 3,600 Rs 441.87coupons
  16. 16. Keywords for sub category “Peak Cold”(ROBITUSSIN)
  17. 17. Keyword Global Local Monthly Monthly CPC Searches SearchesRobitussin 2,400 1,900 Rs 76.86cough and coldRobitussin 720 480 Rs 57.86chestcongestionRobitussin 165,000 135,000 Rs 22.69Chest cold 40,500 27,100 Rs 182.84Cold and flu 165,000 74,000 Rs 147.22
  18. 18. Keywords for sub category “Lingering Cold”(ROBITUSSIN)
  19. 19. Keyword Global Local Monthly Monthly CPC Searches SearchesLingering cough 590 480 Rs 543.90after coldLingering cold 73 46 Rs 82.27symptomsLingering sore 73 58 Rs 4.95throat after coldLingering cough 590 480 Rs 540.21after a coldRobitussin long 480 480 Rs 80.36acting
  20. 20. Keywords for sub category“Childern’s”(ROBITUSSIN)
  21. 21. Keyword Global Local Monthly s Monthly CPC Searches SearchesChildren s boutique 33100 27100 Rs 43.71Childrens boutique 60,500 49,500 Rs 43.26Seattle childrens 74,000 74000 Rs 40.35Children stores 201,000 135,000 Rs 58.04Children s dresses 135,000 74,000 Rs 49.55
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