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Tom Ferry Presentation
 

Tom Ferry Presentation

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    Tom Ferry Presentation Tom Ferry Presentation Presentation Transcript

    • Jim Marks-Virtual Results
      Twitter @jimmarks
    • twitter: @jimmarks
      hashtag: #tomferrySSJM
      email: jimmarks@virtualresults.net
      Twitter @jimmarks
      Hashtag #tomferrySSJM
      power point presentation and my 10 fav (super secret) twitter tools
    • ?
    • 10
      So what is changing?
      Its not JUST the medium…
      It’s the MESSAGE.
    • 11
    • 12
    • “Collectively, our talented and skilled team offers the highest measure of superior services to ensure our clients a unique, sophisticated real estate experience, with the utmost honesty and integrity, unsurpassed marketing, and exceptional negotiating skills.”
      Wereally care about each ofourclients and will prove it each day we work for you.
    • But you can participate in the conversation
      You no longer control the message
      You don’t get to tell them who you are…
    • 17
    • “Networked Individualism”
    • Opportunity
    • “The majority of my business comes from my sphere of influence”
    • 25
      Your New Circle of Influence
    • Social Media allows encourages the engagement of people just outside your Current sphere of influence.
    • But, what IS appropriate engagement?
      #realtorfail
    • Office
      Friends
    • Office
      infosphere
    • Friends
      statusphere
    • Friends
    • 32
    • 33
      What is Twitter?
    • 34
      Twitter comes in all sizes…
      I Need a Strategy!
      Do I want this many Followers?
      Does this strategy play well with other Strategies?
    • 35
    • 36
      tweet
      Twitter is a Broadcast Text Message to the world…
    • 37
      tweet
      Twitter is a Broadcast Text Message to the world…
    • 38
      tweet
      Twitter is a Conversation?
    • 39
      tweet
      Twitter is a Community?
    • 40
      tweet
      tweet
      tweet
      tweet
      tweet
      Twitter is a Community Conversation?
    • 41
      Uses for Twitter
      Get News
      Make Friends
      Customer Service
      Build Reputation
      Traffic Generation
      Email Replacement
      Arrange Meet-ups
      Influence Prospects
    • 42
    • 43
      Do I need Social Media?
      Lead Generation? Or Branding?
      Blog? Twitter? Facebook? Linked In?
      Do I need Social Media?
      Can my assistant Twitter for me?
      WHERE DO I FIND THE TIME?
      What are my Goals?
      How do I CONVERT conversations?
      Will this make me a better Agent?
      Isn’t This Just For Kids?
    • 44
      Do I need Social Media?
      Lead Generation? Or Branding?
      Blog? Twitter? Facebook? Linked In?
      Do I need Social Media?
      Can my assistant Twitter for me?
      What are my Goals?
      How do I CONVERT conversations?
      Will this make me a better Agent?
      Isn’t This Just For Kids?
    • 45
      How do I get started?
    • 46
    • 47
      So, how do you know what to Tweet?
      or
      (Why the heck would anybody care about what I am doing…)
    • 48
      Interested vs. Interesting
    • 49
      Where in the hell is Matt?
    • 50
      Following Strategies
      Follower Strategies
    • 51
      Following Strategies
    • 52
      So, WHEN do I tweet…
      Check in once or twice a day (quickly)
      Get Mobile..
    • 53
      twitter terminology
    • 54
      Ok, I get it…
      (more advanced strategies)
    • 55
      Follower Strategies
    • 56
      Following Strategies
    • Begin Following
      Anyone You Know or Know Of
      57
    • Then Follow Who They Follow
      58
    • 59
    • 60
      Following Strategies
    • 61
      Follower Strategies
      • Look for conversation
    • 62
    • 63
      Follower Strategies
      • Look for conversation
      • Take an Interest in your message
      • Respond in a personal way
      • Engage immediately
    • 64
      Cool Twools
      tweetdeck
    • 65
      Cool Twools
      iPhone: Tweetie, TwitterFon, TweetDeck
      Blackberry: UberTwitter, TinyTwitter
      Any Other Phone: M.Twitter.Com
    • 66
      Cool Twools
      Twitter to Flickr
      Twitter to FaceBook
    • 67
      Cool Twools
      Jott to Twitter
    • 68
    • 69
      Free Hugs