Social Media Bootcamp with Jim Kukral & Lewis Howes

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    Social Media Bootcamp with Jim Kukral & Lewis Howes - Presentation Transcript

    1. Online Marketing Bootcamp Jim Kukral, CEO, TheBizWebCoach.com
    2. 50/50
    3. 75% need blogs
    4. 52% don’t do email marketing
    5. Challenge!
    6. Need a plan of attack!
    7. LEADS!!!
    8. Making money
    9.  
    10. Blogging
      • Reasons to blog?
      • Search engines love blogs
      • Two-way communication to customers
      • Become a thought-leader
      • Humanize your brand
    11. Blogging
    12. Blogging
      • I don’t know what the blog should be about
    13. Blogging
      • I don’t know what the blog should be about
    14. Blogging YKAAWYKAA! (Take the challenge)
    15. Blogging Y ou K now A lot A bout W hat Y ou K now A lot A bout (Take the challenge)
    16. Blogging
      • Action plan! – Do this tonight!
      • Start a blog
        • Free – Blogspot.com
        • Paid – Wordpress.com
        • Free with tech setup – Wordpress.org
    17. Blogging
      • Action plan! – Do this tonight!
      • Decide blog’s purpose
        • Solve problems
        • Be the expert
        • Nobody cares about you business
    18. Leads & Sales
    19. Leads & Sales
      • Email Marketing…
      • My biggest mistake! (hopefully not yours)
      • Generate leads with opt-in email list
        • Incentivize (whitepapers, secrets, discounts)
      • Follow up campaigns
    20. Leads & Sales
      • Email Marketing…
      • My biggest mistake! (hopefully not yours)
      • Generate leads with opt-in email list
        • Incentivize (whitepapers, secrets, discounts)
    21. Leads & Sales
      • Email Marketing…
      • My biggest mistake! (hopefully not yours)
      • Generate leads with opt-in email list
        • Incentivize (whitepapers, secrets, discounts)
    22. Leads & Sales
      • Email Marketing…
      • My biggest mistake! (hopefully not yours)
      • Generate leads with opt-in email list
        • Incentivize (whitepapers, secrets, discounts)
    23. Leads & Sales
      • Email Marketing Resources…
      • Aweber.com
      • ConstantContact.com
      • Google search “email software”
    24. Leads & Sales
      • Action plan! – Do this this week!
      • Choose an email provider
      • Create incentive (something people MUST have)
      • Integrate into website/blog
      • Create follow up messages
    25. Leads & Sales
      • Social Media…
      • It’s not possible to use social media for leads?
        • Twitter, Facebook, Linkedin, Meetup.com, etc…
    26. Leads & Sales
    27. Leads & Sales
    28. Leads & Sales
    29. Leads & Sales
      • Social Media…
      • The Secret Formula
        • Search for keywords & phrases in your industry
        • Follow/friend/connect with people
        • Engage them, DO NOT SELL!
        • Takes time, not money
    30. Leads & Sales
      • Action plan! – Do this tonight!
      • Search.Twitter.com
      • Facebook group search
      • Linkedin group search
      • Connect with 5 people a day
    31. Monetization
    32. Q&A

    + Jim KukralJim Kukral, 7 months ago

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