UNIT – I
LIFE IN ORGANIZATIONS
People have always been central to organizations, but their strategic importance is growing in
today’s knowledge-based organizations. An organization’s success increasingly depends on
the knowledge, skills, and abilities of employees, particularly as they help establish a set of
core competencies that distinguish an organization from its competitors. When employees’
talents are valuable, rare, difficult to imitate and organized, an organization can achieve a
sustained competitive advantage through people. Advanced technology has given rise to
reduced number of jobs that require little skill and has increased the number of jobs that
require considerable skill, thus a shift is taking place from touch labour to knowledge work.
This displaces some employees and requires tha