Dinalog Breakfast Supply Chain Seminar 14-4-2011 Logistics Cross Chain Coordination centers and the Cloud

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Talk at the Dinalog Breakfast Series on Advanced Logistics. What is the 4c concept and how can Cloud and SAAS support this?

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  • Hier ziet u de structuur van de Logistieke Sector Leg uit Opnieuw vele alternatieve kanalen voor de klant Sommige partijen proberen zich op te werpen als 4PL, geen eigen transportmiddelen meer maar het coordineren van multi-modale diensten voor de klant. Het gebrek aan genetwerkte systemen en standaarden maakt dit een zeer lastige taak. Vandaag de dag genereert hierdoor elk containerzeeschip nog steeds een papierstroom van naar schatting 40.000 documenten PortCommunity… Hier komt het genetwerkt systeem uit de hoek van het Havenbedrijf via haar dochter PortInfoLink In 2002 startte PortInfoLink met een grootschalig havensysteem voor integratie van het berichtenverkeer rond de haven. Nu, vier jaar later zijn 1250 bedrijven in en rond de haven aangesloten en worden 500.000 EDI berichten per maand uitgewisseld. Dit moet nog gaan groeien tot 2500 bedrijven en zeker 2 miljoen berichten per maand Dit is een mooie stap, maar Scope is alleen Haven Rotterdam,..deel van de keten Eenvoudige coordinatie..geen agenten Afrekening?? Nu nog gratis maar hoe worden de de kosten straks verdeeld? Kortom Olietanker..groot efficient ,traag en niet wendbaar Toch heel veel belangstelling uit andere sectoren zoals de zorg, financiele sector
  • Dinalog Breakfast Supply Chain Seminar 14-4-2011 Logistics Cross Chain Coordination centers and the Cloud

    1. 1. Cloud Services in the Cross Chain Control Tower Prof.dr. Jos van Hillegersberg Information Systems & Change Management, University of Twente, jvh@acm.org Dinalog Breakfast Seminar 14-4-2011
    2. 2. Agenda <ul><li>What is 4c? </li></ul><ul><li>What is Saas? </li></ul><ul><li>What is the Cloud? </li></ul><ul><li>Is there any link between the three? </li></ul>18-04-11 Dinalog Breakfast Seminar
    3. 3. Cloud Services in the Cross Chain Control Center
    4. 4. Demand-Driven Cloud-enabled Business Networks Project Service Network Requirement Analysis Service Network Deployment Composition Customization Service Provision Analysis Bron: Vd Heuvel & van Hillegersberg <ul><li>Baseline configuration of network </li></ul><ul><li>on-demand over multiple- dimensions (resource reqs, financi. Reqs, …) </li></ul><ul><li>Define high-level interfaces between processes </li></ul>B: Service Provision A: Service Requirements <ul><li>companies in project specify their SaaS capabilities and requirements publish them </li></ul><ul><li>Compatibility analysis </li></ul><ul><li>Customization analysis </li></ul><ul><li>Customize process models of individual service providers </li></ul><ul><li>Customize end-to-end process model </li></ul>C: Composition and Customization <ul><li>configure service network </li></ul><ul><li>design (BPEL) end-to-end processes in the project </li></ul><ul><li>specify deployment descriptors </li></ul>D. Deployment on a Cloud
    5. 5. Source: © J van Hillegersberg SCM 2.0 ICT has a key impact at all levels Search Contract Execute Settlement Strategic Service directories with QoS info Business Network Design Automatic Contract Design Collaborative Business Case Design Business Intelligence for contract and business case performance monitoring Financial engineering Tactical Service directories price and QoS updates (semi-) automatic revenu management using monitoring, forecasting and capacity management Business Intelligence for contract and business case performance monitoring Automatic Settlement of incentives and fines based on the contract agreements Operational Automatic service search for individual orders within contract boundaries Automatic negotiation of price and delivery window for an order Real time automatic execution and (re-)planning using distributed intelligence Full tracking using sensor information Automatic Settlement of payments based on the contract agreements and execution information
    6. 6. Traditional vs Services Company X Customer Company Y Company X Customer Company Y SERVICES Portal Intermediary Services Directory (yellow pages) Search publish publish interaction
    7. 7. Adding an Interface Service layer <ul><li>Services allow </li></ul><ul><ul><li>Internal integration (multi-channel) quotes, bookings, status </li></ul></ul><ul><ul><li>External integration through thrid parties </li></ul></ul>LSP website Web-App CRM TMS Call-center app. Middleware Workflow / CRM <ul><li>GetOrderQuoteRQ </li></ul><ul><li>GetOrderQuoteRS </li></ul><ul><li>CheckOrderStatusRQ </li></ul><ul><li>CheckOrderStatusRS </li></ul><ul><li>… </li></ul>LSP Webservices Interface
    8. 8. Business Process Sourcing Flexible value structures in banking, Ulrich Homann, Michael Rill, Andreas Wimmer Communications of the ACM 2004 Source: Communications of the ACM
    9. 9. Logistics: Current integration? Klanten (verladers) Wegtransport PostKogeko, Vos, … Rederijen Maersk, ACL,.. Logistics Service Providers 4PL TNT, DHL,… Gespecialiseerde zoekmachines Track-trace.com, Packtrack.com, Shipitsmarter.com, Logismarket.nl Depots Binnenvaart Informatie Diensten Verzekeraars Overheid Douane, Recherche,… Railtransport NS cargo, ACTS,.. Terminals Maersk, ECT, .. Haven bedrijf Aircargo (Klm Cargo, DHL,..) Ware- Housing Centrale Systemen Teleroute, Portbase, timocom.de, …
    10. 10. Networked Business Systems: In Your Sector? Customers Orchestrators Central Service Directories
    11. 11. New technologies for smarter supply chains: Transumo MASSCO project Smart Sensors to create proactive Mesh Networks
    12. 12. Example from the Transumo Diploma project: Real Time Agent Based Freight Chain Get me out of here! #urgent Ik kan lading x afhalen tegen kosten y I can pick up cargo x against cost y I can pick up cargo x against cost z My planner agents proposes to send truck P to pick up urgent cargo.. Sounds like a good plan I’ll confirm
    13. 13. This may require extensive systems integration… Bron: BizzDesign.nl
    14. 14. Central vs Point-2-Point Integration Puschmann, T., Alt, R. (2001), Enterprise application integration – The case of the Robert Bosch group, Proceedings of the Hawaii International Conference on System Sciences, pp. 279-289
    15. 15. B2B integration and Semantic Standards <ul><li>EDIFACT </li></ul><ul><li>RosettaNet </li></ul><ul><li>RSS </li></ul><ul><li>HL7 </li></ul><ul><li>HR-XML </li></ul><ul><li>FP-XML </li></ul><ul><li>XMI </li></ul><ul><li>www.xmlbits.org </li></ul><ul><li>SUWIML, </li></ul><ul><li>XBRL, </li></ul><ul><li>CXML.org </li></ul><ul><li>… ..and many many many many many more </li></ul><ul><li>… see www.semanticstandards.org </li></ul>Source: van Hillegersberg, 2006
    16. 16. B2B integration and Semantic Standards <ul><li>SCM 2.0 </li></ul><ul><ul><li>Hard-Coded, Adaptor Components </li></ul></ul><ul><ul><li>Webservices & Model Driven </li></ul></ul>
    17. 17. The Cloud <ul><li>Software-as-a-Service (SaaS) is an “on-demand” application delivery model in which the user accesses software over the Internet, from anywhere, at any time. </li></ul><ul><li>Platform Provider as a Service or &quot;platform as a service&quot; (PaaS ) is where the PaaS provider manages the cloud infrastructure for a software development platform (often an application hosting, middleware environment) that lets consumers create and run applications in the cloud. </li></ul><ul><li>Infrastructure Provider as a Service or &quot;infrastructure as a service&quot; (IaaS): is used to denote bare-metal virtual servers, components and networks available on demand. Amazon's Elastic Compute Cloud (EC2), which provides scalable compute capacity is an exemplar IaaS providers offer virtualized networking </li></ul>18-04-11 Dinalog Breakfast Seminar
    18. 18. SAAS & CLOUD
    19. 19. Discussion <ul><li>What functionality do you already use through SAAS/CLoud </li></ul><ul><li>What possibilities do you see for Saas, Paas, IAAS </li></ul><ul><ul><li>What external services would you like to use? Why? </li></ul></ul><ul><li>Could you also be a Saas/Paas/Iaas Provider? </li></ul><ul><ul><li>In what area? </li></ul></ul><ul><li>Can these concepts help you to implement 4C? </li></ul><ul><ul><li>How? </li></ul></ul><ul><ul><li>What else is needed? </li></ul></ul>18-04-11 Dinalog Breakfast Seminar
    20. 20. Summary – Questions? <ul><li>What is 4c? </li></ul><ul><li>What is Saas? </li></ul><ul><li>What is the Cloud? </li></ul><ul><li>Is there any link between the three? </li></ul>18-04-11 Dinalog Breakfast Seminar

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