Shaw acejmc mexico presentation whaley edited


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Ponencia de la Dra. Sussane Shaw en el Primer Encuentro de Facultades acreditadas por CLAEP y el Segundo Encuentro de Directores de Facultades y Escuelas de Comunicación de CONEICC realizado los días 7 y 8 de Marzo en la Facultad de Comunicación de la Universidad Anáhuac México Norte

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  • Will come back to this later to discuss how the implications of rapid technological advancements in the industry and a growing interest from international programs require us to continually assess how we do business.
  • Shaw acejmc mexico presentation whaley edited

    1. 1. Accrediting Council on Education in Journalism and Mass Communications Established in 1945
    2. 2. <ul><li>Dedicated to fostering and encouraging excellence and high standards in professional education in journalism and mass communications </li></ul><ul><li>Council membership consists of national and international associations of educators and professionals from the industry </li></ul><ul><li>Currently 112 accredited programs , including one international program in Chile </li></ul>
    3. 3. <ul><li>A strong liberal arts foundation is required with a curricular balance of 80 semester hours outside the program, of which 65 are in liberal arts. </li></ul>The fundamentals The accreditation process is voluntary and rigorous with respect given to institutional uniqueness. Programs are evaluated for compliance in the 9 Standards, using each institution’s own mission statement and objectives as the benchmark. Programs must connect ACEJMC’s 12 core values and competences to curriculum learning objectives and routinely assess students’ attainment of these competencies.
    4. 4. ACEJMC Composition <ul><li>Accrediting Council (Governing Body) </li></ul><ul><li>Membership consists of representatives from its 14-member associations, as well as three public members not affiliated with journalism and mass communications </li></ul><ul><li>Led by an elected president and vice president </li></ul><ul><li>Accrediting Committee </li></ul><ul><li>Body of 15 educators and professionals </li></ul><ul><li>Elected by the Council </li></ul><ul><li>Led by chair and vice chair </li></ul><ul><li>ACEJMC Office </li></ul><ul><li>Executive director </li></ul><ul><li>Two staff members </li></ul><ul><li>Site teams </li></ul><ul><li>Approved by the program under review </li></ul><ul><li>Executive Committee </li></ul><ul><li>Council president, vice president and executive director </li></ul><ul><li>Appeals Board </li></ul><ul><li>Appointed by the Council president </li></ul>
    5. 5. Accreditation Process Preliminary Visit Arranged by the ACEJMC executive director 3 to 5 years before a new program can seek accreditation Committee Meeting Members review team reports, recommendations and any responses from the units, gather additional information during oral presentations by team chairs, vote on a recommendation to the Council Council Meeting Members review team reports and recommendations, any responses from the units, minutes from the Committee discussion and its recommendations, hear presentation by the Committee chair, make final decision on whether to accredit, grant provisional or deny; unit has 30 days to appeal Self-Study Year Report templates distributed in September; deadlines for submission begin the following September. Year 1 Site Team Visits Team reviews self-study, conducts on-site visit, determines standards compliance, submits a report with a recommendation to accredit, grant provisional or deny Year 2
    6. 6. <ul><li>Accreditation Unit is accredited for a six-year period. </li></ul><ul><li>Provisional Unit has two years to correct deficiencies identified during the review and to schedule a revisit. The revisit team evaluates the changes and submits a report with a recommendation to accredit or deny. The revisit recommendation moves on to the Committee, Council levels. </li></ul><ul><li>Denial The school may apply for a revisit after two years. </li></ul>What the decision means
    7. 7.
    8. 8. What is the cost? <ul><li>At present, accredited schools pay $1,000 a year in annual dues. </li></ul><ul><li>Beginning in the fall, dues will be increased to $1,500 a year. The following year dues will increase to $2,000 per year. </li></ul><ul><li>Every six years schools pay all of the travel and lodging costs for a site visit. </li></ul><ul><li>Each member organization also pays annual dues. Those dues range from $1,500 to $6,000 depending on the organization’s annual budget. </li></ul><ul><li>Last fall, the council president established strategic planning committee. The committee is working on changing the dues structure for member organizations. </li></ul>
    9. 9. Dealing with the issues of change <ul><li>A seat at the table. Keeping representation on the Council relevant in a constantly evolving industry. </li></ul>The recent downturn in newspapers and the rapid innovation in new media have significantly changed the landscape in journalism and mass communications. In recent years, several industry associations long associated with the Council have dropped their memberships. The current membership balance is 10 professionals and 15 educators, as well as two public members. <ul><li>What gives? Balancing the need for more multi-media skills courses while preserving the liberal arts hours requirement. </li></ul>In an industry where employers increasingly expect graduates to have multi-media capabilities, how are these additional skills added to curriculums where budget cuts are forcing fewer classes and credit hour requirements for graduation are being reduced?
    10. 10. <ul><li>Diversity – presents a different meaning depending on where you are, domestic and international significance. Historically Black Colleges in the United States have different profiles than universities located in areas that are predominantly white. </li></ul><ul><li>Gender equality – Respecting cultural and religious practices. </li></ul>Dealing with the issues: differences
    11. 11. Dealing with the issues of cultural differences <ul><li>Preserving ACEJMC’s commitment to freedoms of speech, inclusiveness and gender equality while accrediting international programs in countries where these practices are not followed </li></ul>3. Each institution’s unique situation, CULTURAL, SOCIAL OR RELIGIOUS CONTEXT, mission and resources, are to be recognized and safeguarded. Standards are applied in compliance with applicable laws and regulations, and where appropriate, with religious or cultural practices. Action: Clarify the expectations by amending the language of the Professional Values and Competencies. 2. Students must demonstrate an understanding of diversity in their own domestic society, as well as issues and perspectives in a range of diverse cultures in a global society. <ul><li>Students must not only demonstrate an understanding of the principles and laws of freedom of speech and press in their particular country, but the range of systems of freedom of expression around the world. </li></ul>
    12. 12. Going global <ul><li>Increasing international interest </li></ul><ul><li>In the last ten years, several programs from other countries have expressed interest in seeking ACEJMC accreditation. Some of those programs are Hong Kong Baptist University, Qatar University in Doha, Fudan University in Shanghai, Tshingua University in Beijing, Anahuac University in Mexico City, and The American University in Cairo. </li></ul>