Editorial Calendar

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Editorial Calendar

  1. 1. Connections A trusted source for chamber businesses and the community 2010 Editorial Calendar Passionate Calling The Bottom Dollar Spice of Life
  2. 2. January Issue Date: January 20, Reblast: January 22 Ad Close Date: In house – January 13, Outsource – January 18 Passionate Calling: Information technology • Potential advertiser: Computer networking, sales, services, systems and software 2010 Editorial Calendar The Bottom Dollar: How do deal with unreasonable complaints • Potential advertiser: Attorneys, business consultants, management and training Spice of Life: How to get your business in print • Potential advertiser: Ad agencies, marketing services, and public relations FeBruary Issue Date: February 17, Reblast: February 19 Ad Close Date: In house – February 10, Outsource – February 15 Passionate Calling: Small business • Potential advertiser: Business coaching, educational and technical assistance, small business lending and consulting The Bottom Dollar: Dealing with the energy crisis • Potential advertiser: Alternative energy, energy deregulation, energy conservation services, and energy management Spice of Life: How to increase client trust • Potential advertiser: Ad agencies, marketing services, and public relations MarCh Issue Date: March 17, Reblast: March 19 Ad Close Date: In house – March 10, Outsource – March 15 The WoMen in BuSineSS iSSue Passionate Calling: Women in business • Potential advertiser: Financial advisor, insurance, and marketing services The Bottom Dollar: E-mail marketing strategies • Potential advertiser: Internet marketing and design, Internet solutions provider, and Web site developer Spice of Life: Developing relationships with competitors • Potential advertiser: Country clubs, day spas, and entertainment * Editorial Calendar subject to change without notice. [ editorial • jgrimm@nxtbookmedia.com, 717.735.9207 ] [ advertising • bnetscher@nxtbookmedia.com, 717.735.9205 ] [ twitter • www.twitter.com/ConnectLanc ]
  3. 3. aPriL Issue Date: April 21, Reblast: April 23 Ad Close Date: In house – April 14, Outsource – April 19 Passionate Calling: Human Resources • Potential advertiser: Employee benefit consultants, EAPs, and professional/temporary employment services 2010 Editorial Calendar The Bottom Dollar: What’s the best advertising option? • Potential advertiser: Ad agencies, advertising and marketing services Spice of Life: Your image matters • Potential advertiser: Personal/professional development consultants, photographers, and public relations May Issue Date: May 19, Reblast: May 21 Ad Close Date: In house – May 12, Outsource – May 17 Passionate Calling: Non-profit • Potential advertiser: Churches, community service organization, non-profit organization and associations, and any business with community service programs The Bottom Dollar: Dealing with e-mail overload • Potential advertisers: Management consultants, personal/professional development consultants, and EAPs Spice of Life: Networking in tight-knit markets • Potential advertiser: Business referral groups, business consulting, training and leadership development June Issue Date: June 16, Reblast: June 18 Ad Close Date: In house – June 9, Outsource – June 14 Passionate Calling: Leadership • Potential advertiser: Business coaching, leadership consultants, and training/leadership development The Bottom Dollar: Hyper connectivity vs. lack of responsiveness • Potential advertiser: Business consulting, Internet marketing and design, management and training services Spice of Life: Strategies for LinkedIn • Potential advertiser: Ad agencies, marketing services, and public relations * Editorial Calendar subject to change without notice. [ editorial • jgrimm@nxtbookmedia.com, 717.735.9207 ] [ advertising • bnetscher@nxtbookmedia.com, 717.735.9205 ] [ twitter • www.twitter.com/ConnectLanc ]
  4. 4. JuLy Issue Date: July 21, Reblast: July 23 Ad Close Date: In house – July 14, Outsource – July 19 Passionate Calling: Eco-friendly • Potential advertiser: Building materials, lighting design, and solar energy systems 2010 Editorial Calendar The Bottom Dollar: Collections • Potential advertiser: Attorneys, collection agencies, and mediation Spice of Life: Creative team building exercises • Potential advertiser: Business coaching, management consultants, management and training services auguST Issue Date: August 18, Reblast: August 20 Ad Close Date: In house – August 11, Outsource – August 16 Passionate Calling: Agriculture • Potential advertiser: Ag consulting and engineering, farm markets and auctions, and farms The Bottom Dollar: Cooperating with competitors • Potential advertiser: Consultants in leadership, training and development Spice of Life: Advancing careers by working on personal development • Potential advertiser: Consultants in personal/professional development and training, and EAPs SePTeMBer Issue Date: September 15, Reblast: September 17 Ad Close Date: In house – September 8, Outsource – September 13 Passionate Calling: Information Technology • Potential advertiser: Computer networking, sales, services, systems and software The Bottom Dollar: How to deal with price hagglers • Potential advertiser: Auto dealers, printers, and travel agencies Spice of Life: Virtual or handwritten invitations: Which receives the best ROI? • Potential advertiser: Direct mail marketing, e-mail marketing, event planning, and graphic design studios * Editorial Calendar subject to change without notice. [ editorial • jgrimm@nxtbookmedia.com, 717.735.9207 ] [ advertising • bnetscher@nxtbookmedia.com, 717.735.9205 ] [ twitter • www.twitter.com/ConnectLanc ]
  5. 5. oCToBer Issue Date: October 20, Reblast: October 22 Ad Close Date: In house – October 13, Outsource – October 18 Passionate Calling: Manufacturing • Potential advertiser: Manufacturing consultants, and manufacturers The Bottom Dollar: Smart ways to tread water in tough financial times 2010 Editorial Calendar • Potential advertiser: Accountants, banks, financial planning services, and investments Spice of Life: How to stand out at trade shows • Potential advertiser: Image consultants, business consultants, and graphic design agencies noveMBer Issue Date: November 17, Reblast: November 19 Ad Close Date: In house – November 10, Outsource – November 15 The SMaLL BuSineSS iSSue Passionate Calling: Small business • Potential advertiser: Business referral groups, computer networking, insurance, small business lending and consulting The Bottom Dollar: Obtaining press that gets your company noticed • Potential advertiser: Ad agencies, marketing services, and public relations Spice of Life: Do you possess the air of a leader, manager or entrepreneur? • Potential advertiser: Leadership and management consultants, and business coaches DeCeMBer Issue Date: December 15, Reblast: December 17 Ad Close Date: In house – December 8, Outsource – December 13 Passionate Calling: Women in business • Potential advertiser: Business coaching, financial planning and insurance The Bottom Dollar: How to damage your brand • Potential advertiser: Ad agencies, marketing services and public relations Spice of Life: The best holiday party for your office • Potential advertiser: Banquet and meeting facilities, catering and food service, and event planning * Editorial Calendar subject to change without notice. [ editorial • jgrimm@nxtbookmedia.com, 717.735.9207 ] [ advertising • bnetscher@nxtbookmedia.com, 717.735.9205 ] [ twitter • www.twitter.com/ConnectLanc ]

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