Jason G. Goldman EB2012 science communication

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Science and Science Communication: How and Why to Blog About Science

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  • Jason G. Goldman EB2012 science communication

    1. 1. Department of PsychologyScienceandScience CommunicationJason G. Goldmanhttp://www.jasonggoldman.comhttp://blogs.ScientificAmerican.com/thoughtful-animal@jgold85gplus.to/jasonggoldmanfacebook.com/jason.goldman
    2. 2. Why blog?Promote your own work
    3. 3. Why blog?Promote others’ work (establish good will)
    4. 4. Why blog?Increase scientific literacy (even among other scientists) Actual comments from science blogs:
    5. 5. Why blog?Increase scientific literacy (even among other scientists) Actual comments from science blogs: “Cognitive psychology is all armchair psychology and introspection.”
    6. 6. Why blog?Increase scientific literacy (even among other scientists) Actual comments from science blogs: “Cognitive psychology is all armchair psychology and introspection.” “I thought the soft sciences were stuff such as psychology.”
    7. 7. Why blog? Increase scientific literacy (even among other scientists) Actual comments from science blogs: “Cognitive psychology is all armchair psychology and introspection.” “I thought the soft sciences were stuff such as psychology.”“Man is a herd animal. The man is on the edge of the herd. The women inthe center. There are different skills for surviving in the different positions.The ability to count the lions is important on the edge. It’s not so importantin the middle where other skills are important. The male has larger rewardsfor succeeding, but a bigger loser if he fails...It’s a hard reality but it’s thereality we evolved in and it dictates our behavior.”
    8. 8. Why blog?Increase scientific literacy
    9. 9. Why blog?Debunk bad science
    10. 10. Why blog?(or bad science journalism)
    11. 11. Why blog? Fun
    12. 12. Why blog?Provide expert commentary (current events)
    13. 13. Benefits of BloggingBecome an Expert/Trusted/Reliable Source & Learn How To Work With Journalists
    14. 14. Benefits of BloggingYour society will - probably - love it
    15. 15. Benefits of BloggingYour society will - probably - love it
    16. 16. Benefits of Blogging Your society will - probably - love it(so will - probably - your university/institution)
    17. 17. Benefits of BloggingOutreach/Broader Impacts One hundred small classrooms per day A dozen or more large lectures per day
    18. 18. Benefits of BloggingProfessional Development Writing - a lot! Scientific reasoning Defending ideas Identify weak spots in communication Editing Collaborations
    19. 19. Benefits of Blogging Community
    20. 20. Benefits of Blogging Community
    21. 21. Benefits of Blogging Community
    22. 22. Benefits of Blogging Community
    23. 23. Benefits of Blogging Community
    24. 24. Downsides/Lessons Learned Google is watching
    25. 25. Downsides/Lessons Learned Standing out cuts both ways
    26. 26. The Future of Science Blogging
    27. 27. The Future of Science Blogging - Early 2000s Tech blogs
    28. 28. The Future of Science Blogging - Early 2000s Tech blogs - Political Liberal/Atheist blogs
    29. 29. The Future of Science Blogging - Early 2000s Tech blogs - Political Liberal/Atheist blogs
    30. 30. The Future of Science Blogging - Early 2000s Tech blogs - Political Liberal/Atheist blogs February 2004 -
    31. 31. The Future of Science Blogging - Early 2000s Tech blogs - Political Liberal/Atheist blogs February 2004 - January 2006 -
    32. 32. The Future of Science Blogging - Early 2000s Tech blogs - Political Liberal/Atheist blogs February 2004 - January 2006 - March 2006 -
    33. 33. The Future of Science Blogging - Early 2000s Tech blogs - Political Liberal/Atheist blogs February 2004 - January 2006 - March 2006 - April 2007-
    34. 34. The Future of Science Blogging - Early 2000s Tech blogs - Political Liberal/Atheist blogs February 2004 - January 2006 - March 2006 - April 2007- June 2011 -
    35. 35. The Future of Science Blogging - Early 2000s Tech blogs - Political Liberal/Atheist blogs February 2004 - January 2006 - - “Science is cool!” blogs March 2006 - April 2007- June 2011 -
    36. 36. The Future of Science Blogging - Early 2000s Tech blogs - Political Liberal/Atheist blogs February 2004 - January 2006 - - “Science is cool!” blogs March 2006 - - Science journalists - “Life in science” blogs April 2007- June 2011 -
    37. 37. The Future of Science Blogging - Early 2000s Tech blogs - Political Liberal/Atheist blogs February 2004 - January 2006 - - “Science is cool!” blogs March 2006 - - Science journalists - “Life in science” blogs April 2007- Summer 2010 June 2011 -
    38. 38. The Future of Science Blogging - Early 2000s Tech blogs - Political Liberal/Atheist blogs February 2004 - January 2006 - - “Science is cool!” blogs March 2006 - - Science journalists - “Life in science” blogs April 2007- Summer 2010 June 2011 - - July 2011
    39. 39. So you want to start blogging... - July 2011
    40. 40. So you want to start blogging... - July 2011
    41. 41. So you want to start blogging... - July 2011 Start small - find a niche
    42. 42. So you want to start blogging... - July 2011 Start small - find a niche Write what you’d want to read
    43. 43. So you want to start blogging... - July 2011 Start small - find a niche Write what you’d want to read
    44. 44. So you want to start blogging... - July 2011 Start small - find a niche Write what you’d want to read
    45. 45. So you want to start blogging... - July 2011 Start small - find a niche Write what you’d want to readIf it isn’t fun (most of the time), you’re doing it wrong
    46. 46. So you want to start blogging... - July 2011 Start small - find a niche Write what you’d want to readIf it isn’t fun (most of the time), you’re doing it wrong
    47. 47. So you want to start blogging... - July 2011 Start small - find a niche Write what you’d want to readIf it isn’t fun (most of the time), you’re doing it wrongUse social media insofar as it complements your goals
    48. 48. So you want to start blogging... - July 2011 Start small - find a niche Write what you’d want to readIf it isn’t fun (most of the time), you’re doing it wrongUse social media insofar as it complements your goals Promote yourself! (But not in a spammy way)
    49. 49. So you want to start blogging...
    50. 50. So you want to start blogging... Offer to write guest posts
    51. 51. So you want to start blogging... Offer to write guest posts
    52. 52. So you want to start blogging... Offer to write guest posts Frequency helps, but regularity is key
    53. 53. So you want to start blogging...
    54. 54. So you want to start blogging... Ask for help!
    55. 55. Jason G. Goldmanthoughtfulanimal@gmail.com blogs.ScientificAmerican.com/thoughtful-animal @jgold85 #scio13 gplus.to/jasonggoldman facebook.com/jason.goldman

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