Shift happens!
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Shift happens!

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Shift happens! Shift happens! Presentation Transcript

  • Shift Happens! Mobile Edition A compilation of research by really smart people presented by a fan Kevin Krason CEO & ROI Fanatic, Biznet Internet Solutions
  • Digital / Internet Overview ~25 years old Almost 3 Billion people 83% of the World’s wealth
  • 1 Billion Smart Phones View slide
  • 250 Million Shipped Q3 2013 View slide
  • 133 Million US Adults
  • Smartphone demographics Source: Pew Research Center , June 2013
  • Mobile users pass desktop next Year (3.4 Billion Users Worldwide)
  • Global Mobile Traffic to reach 25% next year
  • Mobile Adoption is Fastest in History Why? Convenience Accessibility Cost
  • Apps are Preferred
  • Screen fragmentation is creating big challenges and big opportunities 60% of online devices are now smartphones or tablets
  • 150 times each day
  • Android vs. iOS
  • ~40% ~50%
  • Mobile is enabling new forms of entertainment, communication, media, and commerce.
  • What’s Next?
  • Today… Only 6% Of Fortune 100 Companies Have Sites That Comply With Google’s Mobile Requirements “You really need to be thinking about mobile,” “We’re starting to think a lot about mobile.” - Matt Cutts, Google
  • Thank you! Imitation is the sincerest form of flattery Plagiarism is avoided by citations Special thanks to Comscore, Business Insider, Morgan Stanley, Pew Internet, Compuware, Google and Microsoft Contact me: kkrason@biznetis.net Linkedin.com/in/KevinKrason