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Hastings - Twitter for Lawyers
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Hastings - Twitter for Lawyers

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  • Transcript

    • 1. Twi$er
and
the
Bar• Janet
Fouts• Social
Media
Coach• 6‐23‐11
    • 2. Is
there
Privacy
on
Twi2er?
    • 3. Not
So
Much
    • 4. What’s
Twi2er
good
for?• Monitor
your
brand• Monitor
client
brands• See
situa?ons
before
they
blow
 up• Network
with
peers• Showcase
your
exper?se• Find
a
new
job
    • 5. Brand
Strategy• Don’t
paint
yourself
into
a
 corner
• Get
a
plan,
revise
oKen• 
Listen
for
opportuni?es
to
 engage• Be
the
girl
with
the
answers• Re‐tweet
with
a
comment• Listen
before
you
start
twee?ng
    • 6. Balance work/life• Use
your
own
voice • Find
the
news
first,
then
 share
it• Approach
thru
2nd
level
 connec?ons • Generosity
and
reciprocity• Speak
from
your
experiences
 • Automate
in
modera?on and
perspec?ve • Set
up
good
listening
tools• Focus
on
affinity,
not
legal
 advice • Respond
quickly
    • 7. Legal
Tweeters
    • 8. Resources• JaneVouts.com/has?ngs • Tweet
Scan• LexTweet • JD
Supra• LegalBirds • SocialMen?on.com• Listorious • reputa?on.com• Twellow • BigLaw
Lawyers
on
Twi$er• Legal
News
feeds • Legal
Tweets• Peerindex.net • Big
Law
Lawyers
on
Twi$er
    • 9. Contact
me www.janeCouts.com/hasFngs Janet@JanetFouts.com SocialMediaCoachingCenter.com Twi2er‐
@Jfouts Linkedin
‐
JanetFouts 408.216.7423