Leading Through Your Brand

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Leading Through Your Brand

  1. 1. Leading Through Your Brand
  2. 2. Brand Is…
  3. 3. Identity
  4. 4. You can’t manufacture it.
  5. 5. Hypocrisy
  6. 6. Values are  not….
  7. 7. Values are…...
  8. 8. Values are.
  9. 9. Communicating values
  10. 10. Not like This….
  11. 11. Or This
  12. 12. Like this!
  13. 13. Focus on Behavior
  14. 14. Focus on Values
  15. 15. Values in Motion
  16. 16. Leading Through  Your Brand.

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