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How Facebook Credits Will Grow Real World Retail - Innovate 2011
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How Facebook Credits Will Grow Real World Retail - Innovate 2011

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For those not familiar with Facebook Credits, it is the currency used on Facebook today to buy virtual goods in over 350 social games on Facebook. Many predict that Facebook could be on their way to …

For those not familiar with Facebook Credits, it is the currency used on Facebook today to buy virtual goods in over 350 social games on Facebook. Many predict that Facebook could be on their way to 1 billion users by end of this year growing at over 700,000 users each day. One feature of Facebook that hardly gets talked about is Facebook Credits. Today I want to share with you that In my opinion Facebook Credits will completely change how we think about generating revenue in the retail world both ON and OFF Facebook.

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  • 1. How Facebook Credits Will Grow Real World Retail
    Jay Feitlinger
  • 2. @StringCanAgency
    @ShopTab
  • 3.
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  • 11. 53% of Facebook users play games
    600+ Million Facebook Users
    Source: Lightspeed Research Sep. ‘10
  • 12. 960,000 Americansclaim Farming as primary occupation
    Source: EPA
    Image Source: farmland-thegame.eu
  • 13. 50,596,421Played
    Farmville Last Month
    Source: Inside Social Games
  • 14. Image Source: 60 Minutes
  • 15. Image Source: cdn.sheknows.com
  • 16. Image Source: Staples, recommerceonline.com. SoSunshinhieFlickr
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  • 23. Image Source: northstarmanifesto.com
  • 24. Image Source: fakepalindrome.wordpress.com
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  • 27. Next Steps…
    1
    &
    2
    facebook.com/StringCan
    3
  • 28. Questions ?
    @JayFeitlinger
    jay@stringcaninteractive.com