The document discusses territorial living labs, which integrate the living lab approach into a territory and its citizens, governance, and strategic plans. Territorial living labs were discussed at ENoLL-World Bank meetings in February 2012. Examples of territorial living labs presented included ones in Sicily, Italy focused on citizen involvement in strategic planning, and the MedLab project model involving regional policy frameworks, ICT platforms, local authorities, citizens, and businesses in multi-level governance. Pilot experiments in various European regions applied the living labs approach to issues like rural ICT services, coastal environment monitoring, and sustainable tourism.

1. Territorial Living Labs
ENoLL-World Bank meetings
February 2012

2. Innovation
ENoLL-World Bank meetings
Washington, DC, 21-24.02.2012
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3. Social innovation
ENoLL-World Bank meetings
Washington, DC, 21-24.02.2012
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4. Living Labs
ENoLL-World Bank meetings
Washington, DC, 21-24.02.2012
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5. Territorial innovation
ENoLL-World Bank meetings
Washington, DC, 21-24.02.2012
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6. Territorial innovation
TERRITORIAL
CAPITAL
POLITICAL TEAM OF
DECIDERS EXPERTS
TERRITORIAL
INNOVATION
CITIZENS,
COMMITMENT BUSINESSES ARTICULATION
OF ACTORS ETC. OF DEMAND
Based on: DG XVI Art. 10 TERRA “LORE” 1997-2001; DG XIII ISPO “ISIAS” 1998-2000
ENoLL-World Bank meetings
Washington, DC, 21-24.02.2012
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7. Territorial Living Lab
«… integrally applies the Living
Lab approach to a territory and its
citizens, its governance model, and
its strategic plans for the future; in
essence, it is a new model for
regional development.»
ENoLL-World Bank meetings
Washington, DC, 21-24.02.2012
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8. The Role of ICT
 Support co-design processes
 Empower individuals and groups
 Make innovative services possible
 Promote imagination and design thinking
 Spark off social innovation
 Change political «rules of the game»
 Support bottom-up multi-level governance
ENoLL-World Bank meetings
Washington, DC, 21-24.02.2012
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9. TLL Sicily
ENoLL-World Bank meetings
Washington, DC, 21-24.02.2012
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10. The MedLab project
ENoLL-World Bank meetings
Washington, DC, 21-24.02.2012
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11. The MedLab model
TERRITORIAL CAPITAL
REGIONAL ICT
POLICY PLATFORMS AND
FRAMEWORK SERVICES
LOCAL AUTHORITIES
CITIZENS
SMEs
NGOs
MULTI-LEVEL
GOVERNANCE
MODELS
ENoLL-World Bank meetings
Washington, DC, 21-24.02.2012
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12. Pilot Experiments
 Andalusia (ES): rural communities building
networks for ICT-based services
 Lazio (IT): citizen participation in monitoring of
coastal environments
 Sicily (IT): community involvement in strategic
planning in degraded urban areas
 Thessaloniki (GR): promotion of the market for
eco-construction
 Larnaca (CY): co-design with tourists of
sustainable tourism services
ENoLL-World Bank meetings
Washington, DC, 21-24.02.2012
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13. Policy evolution
RELATIONAL,
DEVELOPMENT NETWORK-BUILDING
STRATEGIES
THEMATIC CLUSTERS / TERRITORIAL /
POLES / DISTRICTS COMMUNITY LIVING LABS
TECHNICAL SOCIAL
INNOVATION
STRATEGIES
SCIENCE & PPP /
TECHNOLOGY PARKS TRIPLE HELIX
PLATFORMS,
INFRASTRUCTURES ENoLL-World Bank meetings
Washington, DC, 21-24.02.2012
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14. Pilot evolutions
RELATIONAL,
DEVELOPMENT NETWORK-BUILDING
STRATEGIES
SLOVENIA
TECHNICAL SOCIAL
INNOVATION
STRATEGIES
SICILY
C. MACEDONIA CYPRUS
LAZIO ANDALUSIA PLATFORMS,
INFRASTRUCTURES ENoLL-World Bank meetings
Washington, DC, 21-24.02.2012
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15. Memoranda of Understanding
MEDLAB PROJECT
ENoLL-World Bank meetings
Washington, DC, 21-24.02.2012
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16. Multi-level governance
 Smart
communities
 Smart cities
 Smart
regions
 Smart
macro-
regions
Walter Christaller (1933)
ENoLL-World Bank meetings
Washington, DC, 21-24.02.2012
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17. MedLivingLab
 Diffused macro-regional innovation
ecosystem
 New role of the public sector promoting
innovation in the public interest
 Emergence of a Mediterranean model
of innovation in the global discourse
ENoLL-World Bank meetings
Washington, DC, 21-24.02.2012
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18. Related initiatives: CentraLab
EZVD UNMB KIG CF CCSS INTN CTTC TUKE PDMT FHV
Energy H
Environment &
Education H
eHealth H
Climate change H
Media & Creativity H
Micro-SME
networks H
Waste
management H
Rural development H
Mobility H
Eco-tourism H
APPLYING THE MEDLAB MODEL TO CENTRAL EUROPE
ENoLL-World Bank meetings
Washington, DC, 21-24.02.2012
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19. Related initiatives: SMILIES
EXPLORING NEW ECONOMIC MODELS FOR MED ISLANDS
ENoLL-World Bank meetings
Washington, DC, 21-24.02.2012
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20. Related initiatives: HABITATS
PUBLIC PROCUREMENT AS A DRIVER OF INNOVATION
ENoLL-World Bank meetings
Washington, DC, 21-24.02.2012
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21. Related initiatives: Parterre
CITIZEN EMPOWERMENT IN A MAFIA-RIDDEN DISTRICT OF PALERMO
ENoLL-World Bank meetings
Washington, DC, 21-24.02.2012
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22. Living Labs for Development
 Emphasis on community-building and collective
ownership
 New co-designed services for learning,
governance, logistics, etc.
 Behaviour change induced by social networking
group dynamics
 Territorial innovation based on local capital
valorised through new economic ecosystems
 Multi-level governance and impact assessment
ENoLL-World Bank meetings
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23. Thank you for your attention
Jesse Marsh
jesse@atelier.it