brightside          John E. Thompson - @jet1385 - ideajet.wordpress.comTuesday, April 5, 2011
brightside                         let me tell you                             a story                               :Tues...
brightside      Once upon a time...                         ...there is Nancy, and Nancy is happy.Tuesday, April 5, 2011
brightside                         Not only is she happy, Nancy is smart,                         hip and mobile!Tuesday, ...
brightside                         Nancy goes to places that make her even                         happier, and she brings...
brightside                         ...because she also likes making other                         people happier.Tuesday, ...
brightside      Then there is Ted.                         Ted’s not so happy. In fact, he’s                         lonel...
brightside      ...and his life is a little mundane                       (as are others’ lives).Tuesday, April 5, 2011
brightside      But, like Nancy, Ted is mobile. He’s      quite smart, too.Tuesday, April 5, 2011
brightside      He just doesn’t frequent places that      make him happy because he doesn’t know      where to go!Tuesday,...
brightside                              Q:                          how can Ted                         be made happy     ...
brightside                                 first,                         how could you share                          tho...
let’s take a peek at                                               brightside   what’s already out there:                 ...
brightside                               however,                           not one of these                         appli...
brightside                            enter                         brightsideTuesday, April 5, 2011
brightside                          with brightside,                             you share                            good...
...and that aura is:                                                    brightside                          Location-based...
brightside                         “Okay... but how do you                           award this aura?”                    ...
the process:                                                        brightside                         1. User chooses and...
brightside                          “Cool! But what is a                              location?”                         a...
...a location could be a/an:                                                brightside                         business.  ...
brightside                         let’s return to the                         original question:                         ...
brightside      Ted searches brightside on his mobile      smartphone to find experiences others      have posted near his...
brightside                         ...from people like Nancy.Tuesday, April 5, 2011
brightside      So together...                         ...they share a happy experience.Tuesday, April 5, 2011
brightside                         the                         end                         .Tuesday, April 5, 2011
And that’s...                         brightside          John E. Thompson - @jet1385 - ideajet.wordpress.comTuesday, Apri...
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Brightside - The Concept

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Brightside is a social concept, a way to rate and share positive experiences attached to certain locations (or even other entities).

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Brightside - The Concept

  1. 1. brightside John E. Thompson - @jet1385 - ideajet.wordpress.comTuesday, April 5, 2011
  2. 2. brightside let me tell you a story :Tuesday, April 5, 2011
  3. 3. brightside Once upon a time... ...there is Nancy, and Nancy is happy.Tuesday, April 5, 2011
  4. 4. brightside Not only is she happy, Nancy is smart, hip and mobile!Tuesday, April 5, 2011
  5. 5. brightside Nancy goes to places that make her even happier, and she brings people with her...Tuesday, April 5, 2011
  6. 6. brightside ...because she also likes making other people happier.Tuesday, April 5, 2011
  7. 7. brightside Then there is Ted. Ted’s not so happy. In fact, he’s lonely, bored...Tuesday, April 5, 2011
  8. 8. brightside ...and his life is a little mundane (as are others’ lives).Tuesday, April 5, 2011
  9. 9. brightside But, like Nancy, Ted is mobile. He’s quite smart, too.Tuesday, April 5, 2011
  10. 10. brightside He just doesn’t frequent places that make him happy because he doesn’t know where to go!Tuesday, April 5, 2011
  11. 11. brightside Q: how can Ted be made happy ?Tuesday, April 5, 2011
  12. 12. brightside first, how could you share those happy places, positive experiences, things you like to see and do ?Tuesday, April 5, 2011
  13. 13. let’s take a peek at brightside what’s already out there: Facebook’s “Like” button. Foursquare’s and Gowalla’s “I am [here]” functions. Yelp’s reviews. Twitter’s tweets.Tuesday, April 5, 2011
  14. 14. brightside however, not one of these applications explicitly rate happiness. !Tuesday, April 5, 2011
  15. 15. brightside enter brightsideTuesday, April 5, 2011
  16. 16. brightside with brightside, you share good “aura” (symbolized by ) with others ...Tuesday, April 5, 2011
  17. 17. ...and that aura is: brightside Location-based. Positive ONLY. A rating equal to “+1”. Compatible online, offline and via a mobile device. Achievable by businesses, as if it were a reward.Tuesday, April 5, 2011
  18. 18. brightside “Okay... but how do you award this aura?” great question. good thing it has been considered in detail :)Tuesday, April 5, 2011
  19. 19. the process: brightside 1. User chooses and confirms a location [or] uses current GPS location. 2. User assigns “aura” to that location. 3. That location gains aura.Tuesday, April 5, 2011
  20. 20. brightside “Cool! But what is a location?” another solid inquiry. a location could really be anything ...Tuesday, April 5, 2011
  21. 21. ...a location could be a/an: brightside business. restaurant. nightclub. park. webpage. blog. application. song. movie. image. game. or even... a person!Tuesday, April 5, 2011
  22. 22. brightside let’s return to the original question: how can Ted be made happy ?Tuesday, April 5, 2011
  23. 23. brightside Ted searches brightside on his mobile smartphone to find experiences others have posted near his location... Fishy Fish Shack 2476 Bay Area St. San Clemente, AL 98765 “Oh man, the fish is really good here.” -Jim 108 aura Beachy Park 2315 Bay Area St. San Clemente, AL 98765 “There is a really nice bench near the entrance.. . ” -Jenny 54 aura Sunbucks Coffee 1306 7th Ave Ste 102, San Clemente, Alaska 98765 “Tastes like the rest, just like the best.” -Snappy Sal 5 auraTuesday, April 5, 2011
  24. 24. brightside ...from people like Nancy.Tuesday, April 5, 2011
  25. 25. brightside So together... ...they share a happy experience.Tuesday, April 5, 2011
  26. 26. brightside the end .Tuesday, April 5, 2011
  27. 27. And that’s... brightside John E. Thompson - @jet1385 - ideajet.wordpress.comTuesday, April 5, 2011

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