Presenation for angel investors

  • 313 views
Uploaded on

I haven't completed my full video, but here's my powerpoint to give you a preview!

I haven't completed my full video, but here's my powerpoint to give you a preview!

More in: Business , Technology
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
313
On Slideshare
0
From Embeds
0
Number of Embeds
0

Actions

Shares
Downloads
6
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide
  • So, what is a virtual Closet? And why would anyone want to use one?
  • And User friendly!
  • I’m sure by now you must be thinking: With all these virtual closets, who needs Shop my closet?

Transcript

  • 1. Jessica Brodsky2406 Sugarcone Road Baltimore, MD 21209 410-303-4011 Jbrodsky@mica.edu
  • 2. Shop My Closet is the Virtual Closet Hub Virtual Closet: A Digital Version of an Existing Physical ClosetWhy?• Access to your closet at any time for any number of uses• Share with friends and connect with users with similar tastes• Have fun while keeping your physical closet organized• Save $ (and the environment) by re-using and re-selling clothing
  • 3. Shop My Closet TeamFounder: Jessie BrodskyI want to work with YOU to build the best possible team of:• Developers• Advisors• Social Media Experts• Fashion Experts• Virtual Closet Creators
  • 4. Target Markets College Students Fashion Bloggers Mothers ModelsWomen on the Go Shopaholics Moving Difficult Sizes Travelers Tweens Fashionistas Style Icons CelebritiesHigh School Students New Job Retail Workers Anyone with and Overflowing Closet!Statistic:On Average, at least 1 Bloggerper day posts about“Shopping her (or his) Closet”
  • 5. Shop My Closet: The Virtual Closet Hub So What is Shop My Closet? And What is a Virtual Closet Hub?A fun, easy way to get your Closet in order. Shop My Closet is a Virtual Closet based,• Earn Points for Uploading, Network Game-like, Social Organizing and Sharing Your Virtual Closet.• Redeem Points for Coupons, Discounts, Giveaways and more!• Connect to Your Favorite Applications to Get the Most Out of Your Virtual Closet.
  • 6. Virtual Closets: Then to Now Oh!AS IF!tochoice! Closet… GreatNotare… that! Whatthewear? Let’s consultPerfect this? Here weVirtual What about 1995The unobtainable Virtual Closetowned by Cher, the main characterin the movie Clueless
  • 7. Virtual Closets: Then to Now Today Closet FashiononPoshmark ClosetShops onon Party ClosetThreadflip ebay Shops Blogs PolyvoreGoodsie Shops Stylitics Poshmark Clozette.co Chictopia Pinterest Plave:99dressesForum hipswap Fashion Shop123dressme youlookfab My Closet CopiousThere are currently a number ofVirtual Closet based Applications,Websites and Businesses
  • 8. Too Many Virtual Closets?With All These Virtual Closet Applications, Who Needs Another?• Few to Goal for Shop My Closet is to The no Virtual Closet based Applications areconnect with as many relevant compatible with others. One must re-upload their closet to each•Applications, Websites and Businesses as individual Application. possible in order to give users access to• Each individual Application has a limited every possible use for their Virtual Closet. number of uses.
  • 9. A “Freemium” Business Model An Alpha Version willwill bepaid Shop My Closet be shared Upon launching another version 50 Fashion Bloggers fewer with will be a free service offered as offered with in incentives for a their feedback. exchange for much lower price. Shop My Closet will also offerBy working with given an versions Users will be relevant applications, paid and premium invitation code for 1 friend who will testwebsites and bloggers, Shop offerMy Closet Shop My Closet will also will receive Version with them. the Beta a good deal of press. closet organization services AdvertisingServices will your Premium Campaign be which include having every addedin September Issue of to the site beginning year uploaded to the site closet during Beta Testing Fashion Magazines.
  • 10. My Barriers to Entry $ & Software and Web Development Skills Although I did try to teach myself html andother skills I lack before deciding to go back to school to learn how to start a business.
  • 11. A Projected Financial Overview Members 2013 2014 2015 2016 2017 Free 501,250 2,639,678 9,350,983 30,413,931 96,518,484 Paid 51,250 158,171 493,737 1,546,884 4,852,112Premium 5,200 15,892 49,449 154,763 485,286 Revenue$500,000,000$400,000,000$300,000,000$200,000,000$100,000,000 $- 2013 2014 2015 2016 2017
  • 12. A Projected Financial Overview: Year 1 Jan-13 xFeb-13 Mar-13 Apr-13 May-13 Jun-13 Jul-13 Aug-13 Sep-13 Oct-13 Nov-13 Dec-13 2013 Revenue Advertising - - 90 90 180 630 1,080 2,790 429,300 189,900 189,900 189,900 1,003,860 Sales Paid Membership - - - - - 2,500 5,000 5,000 350,000 50,000 50,000 50,000 512,500 Premium Membership - - - - 500 500 500 500 35,000 5,000 5,000 5,000 52,000 % of Marketplace Sales - - - 13 25 88 150 388 59,625 26,375 26,375 26,375 139,413 Other Sales - - - 25 50 175 300 775 119,250 52,750 52,750 52,750 278,825 Services Closet Organization Services - - 100 100 200 700 1,200 3,100 477,000 211,000 211,000 211,000 1,115,400Premium Closet Organization Services - - - - 500 3,000 5,500 5,500 385,000 55,000 55,000 55,000 564,500 Total Revenue - - 190 228 1,455 7,593 13,730 18,053 1,855,175 590,025 590,025 590,025 3,666,498 Cost of Services Server Space 10 10 10 100 100 100 200 200 200 500 500 500 2,430 Development Costs Contracted Developer 5,000 5,000 5,000 5,000 5,000 5,000 - - - - - - 30,000 Technology 5,000 200 200 200 1,000 200 200 200 200 200 200 200 8,000 Closet Organization Costs Contractors - - - - - - - - 10,000 5,000 5,000 5,000 25,000 Expenses (including travel) - - 250 250 500 500 1,000 1,000 10,000 5,000 5,000 5,000 28,500 Total COS 10,010 5,210 5,460 5,550 6,600 5,800 1,400 1,400 20,400 10,700 10,700 10,700 93,930 Gross Margin (10,010) (5,210) (5,270) (5,323) (5,145) 1,793 12,330 16,653 1,834,775 579,325 579,325 579,325 3,572,568 Operating Expenses Advertising - - - 250 5,000 1,000 1,000 1,000 5,000 1,000 1,000 1,000 16,250 Rent - - 1,100 1,100 1,100 1,100 1,100 1,100 2,500 2,500 2,500 2,500 16,600 Insurance 100 100 100 100 250 250 250 250 500 500 500 500 3,400 Telephone 1,000 150 200 200 250 250 250 250 350 350 350 350 3,950 Wages 8,333 12,500 16,667 16,667 20,833 20,833 20,833 20,833 29,167 29,167 29,167 29,167 254,167 Benefits 2,083 3,125 4,167 4,167 5,208 5,208 5,208 5,208 7,292 7,292 7,292 7,292 63,542 Professional Fees 500 500 500 500 500 500 500 500 500 500 500 500 6,000 Other Expenses 5,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 5,000 1,000 1,000 5,000 24,000 Total Operating Expense 17,017 17,375 23,733 23,983 34,142 30,142 30,142 30,142 50,308 42,308 42,308 46,308 387,908 Net Income (27,027) (22,585) (29,003) (29,306) (39,287) (28,349) (17,812) (13,489) 1,784,467 537,017 537,017 533,017 3,184,659
  • 13. Use of Proceeds Shop My Closet will participate in the 1% foundation as well as a number of other charitiesThe Majority of Proceeds will go towards research and development to make Shop My Closet the answer to every girl’s Virtual Closet dreams
  • 14. Thank You! Jessica Brodsky2406 Sugarcone Road Baltimore, MD 21209 410-303-4011 Jbrodsky@mica.edu